Lili - Small Business Finances

Lili - Small Business Finances
Lili - Small Business Finances
Developer: Lili App Inc.
Category: Finance
784.9K installs
11.1K ratings
+218 weekly installs
+2.3K monthly installs
trend steady
Lili - Small Business Finances icon

ASO Keyword Dashboard

Tracking 158 keywords for Lili - Small Business Finances in Google Play

Developer: Lili App Inc. Category: finance Rating: 4.1

Lili - Small Business Finances tracks 158 keywords (13 keywords rank; 145 need traction). Key metrics: 8% top-10 coverage, opportunity 69.7, difficulty 49.0, best rank 8.

Business banking, accounting & taxes in one platform.

Tracked keywords

158

13  ranked •  145  not ranking yet

Top 10 coverage

8%

Best rank 8 • Latest leader 67

Avg opportunity

69.7

Top keyword: banking

Avg difficulty

49.0

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 46.8 • Rank 67

    Competitors: 1,071

    68.1
  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Rank —

    Competitors: 1,178

    67.7
  • relevant

    Opportunity: 73.0 • Difficulty: 59.5 • Rank —

    Competitors: 790

    68.5
  • customized

    Opportunity: 73.0 • Difficulty: 51.9 • Rank —

    Competitors: 1,234

    68.3
  • paid

    Opportunity: 73.0 • Difficulty: 58.3 • Rank —

    Competitors: 1,246

    68.7

Unranked opportunities

  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Competitors: 1,178

  • relevant

    Opportunity: 73.0 • Difficulty: 59.5 • Competitors: 790

  • customized

    Opportunity: 73.0 • Difficulty: 51.9 • Competitors: 1,234

  • paid

    Opportunity: 73.0 • Difficulty: 58.3 • Competitors: 1,246

  • software

    Opportunity: 72.0 • Difficulty: 55.1 • Competitors: 1,054

High competition keywords

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • create

    Total apps: 93,845 • Major competitors: 13,574

    Latest rank: — • Difficulty: 69.1

  • available

    Total apps: 92,463 • Major competitors: 9,952

    Latest rank: — • Difficulty: 66.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
business691005477

30,915 competing apps

Median installs: 25,453

Avg rating: 2.7

88

2,851

major competitor apps

small701005175

24,961 competing apps

Median installs: 32,987

Avg rating: 2.9

3838

2,750

major competitor apps

leading721005270

13,188 competing apps

Median installs: 28,999

Avg rating: 2.7

4949

1,326

major competitor apps

accounts721006769

10,702 competing apps

Median installs: 32,846

Avg rating: 3.2

5050

1,303

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

6252

4,686

major competitor apps

monthly711005572

15,373 competing apps

Median installs: 38,870

Avg rating: 3.0

5353

1,955

major competitor apps

transactions721004869

10,944 competing apps

Median installs: 28,314

Avg rating: 2.8

6161

1,136

major competitor apps

payment691005376

29,462 competing apps

Median installs: 30,186

Avg rating: 2.5

63

3,270

major competitor apps

least721005067

8,831 competing apps

Median installs: 39,389

Avg rating: 3.1

7267

1,088

major competitor apps

banking731004768

9,685 competing apps

Median installs: 27,159

Avg rating: 3.2

6767

1,071

major competitor apps

payments721004971

13,518 competing apps

Median installs: 29,563

Avg rating: 2.7

7171

1,547

major competitor apps

saving721005270

13,263 competing apps

Median installs: 38,092

Avg rating: 2.9

7979

1,633

major competitor apps

transaction721004767

8,538 competing apps

Median installs: 31,666

Avg rating: 2.9

156156

853

major competitor apps

free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

23,343

major competitor apps

card691005478

35,515 competing apps

Median installs: 50,336

Avg rating: 3.0

4,766

major competitor apps

finance711004562

4,027 competing apps

Median installs: 44,327

Avg rating: 2.7

511

major competitor apps

security701006474

22,681 competing apps

Median installs: 36,021

Avg rating: 2.8

2,764

major competitor apps

discounts731004968

9,154 competing apps

Median installs: 35,696

Avg rating: 2.6

1,178

major competitor apps

change681005580

48,309 competing apps

Median installs: 42,177

Avg rating: 3.0

6,101

major competitor apps

software721005570

13,182 competing apps

Median installs: 24,654

Avg rating: 2.7

1,054

major competitor apps

member721004569

11,075 competing apps

Median installs: 27,810

Avg rating: 2.8

997

major competitor apps

curated721005767

8,327 competing apps

Median installs: 27,737

Avg rating: 3.0

874

major competitor apps

interest721005770

12,516 competing apps

Median installs: 40,690

Avg rating: 2.6

1,436

major competitor apps

used671006182

61,233 competing apps

Median installs: 32,225

Avg rating: 2.8

5,711

major competitor apps

management691005277

32,852 competing apps

Median installs: 18,996

Avg rating: 2.5

2,393

major competitor apps

158 keywords
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App Description

Business banking, accounting & taxes in one platform.

Lili is a modern business finance platform built for small business owners who want clarity, control, and confidence. From business banking and smart bookkeeping to tax tools, credit-building, and invoicing. Everything you need to manage your finances is in one place.

SMARTER BUSINESS BANKING
- Business Checking Account with no minimums or hidden fees
- Lili Visa® Debit Card* with cashback rewards on eligible purchases**
- Business Savings Account earning up to 4.00% APY****
- International wire transfers to and from 30+ countries
- Fee-free ATM withdrawals at over 38,000 locations nationwide
- Cash deposits at 90,000+ participating retailers
- Get paid up to 2 days early

INTEGRATED ACCOUNTING TOOLS***
- Real-time expense tracking and custom reports
- Profit & loss and cash flow statements***
- Photo receipt capture
- Income and expense insights for smarter decisions***

TAX PREPARATION, SIMPLIFIED***
- Transactions automatically categorized by tax type
- Built-in write-off tracker and tax savings tools
- Pre-filled tax forms, including 1065, 1120, and Schedule C***

BUILT-IN CREDIT BUILDING*****
- Access the BusinessBuild Program in collaboration with Dun & Bradstreet*****
- Apply for a secured BusinessBuild Credit Card—payment activity is reported monthly to Dun & Bradstreet
- Monitor key business credit scores and insights from your Lili account
- Get real-time alerts when your credit profile changes

PROFESSIONAL INVOICING TOOLS***
- Create and send customized invoices
- Accept multiple payment methods
- Track unpaid invoices and automate reminders

SUPPORT BEYOND THE PLATFORM
- Lili Academy: Business guides, expert tips, and video lessons
- Free tools, templates, and downloadable resources
- Exclusive partner discounts
- Curated newsletters and content for growing businesses

ADVANCED SECURITY
Lili accounts are insured up to $3 million through a network of sweep program banks. Your funds and data are protected with industry-grade encryption, fraud monitoring, and multi-factor authentication. You’ll also receive real-time transaction alerts and have 24/7 access via web or mobile, with instant card freezing if needed.

LEGAL DISCLOSURES
Lili is a financial technology company, not a bank. Banking services are provided by Sunrise Banks N.A., Member FDIC.
*The Lili Visa® Debit Card is issued by Sunrise Banks, N.A., Member FDIC, pursuant to a license from Visa U.S.A. Inc.
**Available to Lili Pro, Smart, and Premium account holders only; monthly account fees apply.
***Available to Lili Smart and Premium account holders only; monthly account fees apply.
****The APY for the Lili Savings Account is variable and subject to change. As of November 13, 2025, 2.50% APY applies to balances up to $500,000. Balances over $500,000 and up to $1 million earn 4.00% APY. Balances above $1 million do not earn interest.
*****BusinessBuild is an add-on feature available to all Lili Accounts, except sole proprietorships. After a one-month free trial, account holders will be charged $18 per month for the next three months, then $30 per month thereafter. By integrating your Lili Account through the D&B Credit Insights banking integration feature, there may be potential for you to positively impact your Delinquency and Failure Scores. Dun & Bradstreet requires a minimum of six months of business banking transaction history to be able to potentially impact these scores.