Welcome to AppGoblin
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Join our Discord community to discuss ASO, app marketing strategies, share AppGoblin product ideas, or get feedback.
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Free & Open Source Resources
AppGoblin provides mostly free mobile app marketing resources. The goal is to provide as much free and reproducible open source app analytics for the community as possible.
Some of the data sets are available for free download. They can be found on github.com/ddxv/appgoblin-data. Feel free to reach out if there are other parts of data you'd like to see exported.
The code is maintained open source for transparency. The data is collected with github.com/ddxv/adscrawler and the website code can be found at github.com/ddxv/appgoblin.
Paid Features
AppGoblin is committed to providing open, reproducible mobile app analytics to the community. Most of the data and insights on the site are free to access and built on open-source pipelines. However, some datasets and services require significant resources to maintain and are offered as paid features.
Available Datasets & Reports
Full App-Ads.txt Datasets— $300/month
Updated daily, and available as a single compressed dataset of all known app-ads.txt files (~50GB) or broken out for individual ad networks.
Competitor SDK Client Lists — $500 base + $300 per additional company
A flat-file report listing all known apps using a given SDK or company, based on our SDK detection pipeline. Ideal for competitor analysis, sales prospecting, and market research. Includes install estimates, category data, and timestamps. Includes install estimates, category data, and timestamps.
Ongoing reports (e.g., monthly tracking) are available upon request.
Custom Reports and Analysis
Need something specific? Custom reports, API integrations, or deeper analytics can be arranged. Pricing depends on the scope and frequency of the request. Please reach out with your requirements for a quote.
For Researchers, Journalists, and Academics
AppGoblin supports independent research and journalism. If you're a student, academic researcher, or investigative journalist working on mobile advertising, privacy, or app ecosystems, you're welcome to reach out for collaboration.
Background
Originally this came out of a curiosity I had about the IAB app-ads.txt standard in 2022. In order to scrape app-ads.txt files I had to first get 4,000,000+ iOS and Android apps + their respective publisher URLs. While that project, like app-ads.txt itself, went unused, I remained interested in letting the database of apps keep growing. Then in the fall of 2023 while on haitus from real work, I started working on an API and UI.
Now, App Goblin is the combination of several open source projects I built. Yes, there are a large number of similar companies like data.ai and sensortower.com which have many more features. But it was a great project for me to learn more frontend and javascript.
If you have questions or suggestions please feel free to reach out.
jamesoclaire.com
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You can also reach me personally:
https://jamesoclaire.com