Welcome to AppGoblin
AppGoblin has marketing and advertising tools to help illuminate the world of in app advertising and marketing. AppGoblin has many free mobile app marketing resources as well as some paid datasets like competitor analysis and SDK client lists. The goal is to provide as much free and reproducible open source app analytics for the community as possible.
See the pricing page for plan details. We offer Free access for exploration, Premium Access for exports, and B2B tiers for SDK intelligence, app-ads.txt datasets, and combined access.
Looking for open app data? Browse our free app datasets page for app metrics and app descriptions available with a free account.
Features
- App Intelligence — Data on 4M+ iOS and Android apps (updated daily): keywords, trends, rankings, new apps discovery, and growth metrics
- SDK Analysis — Detailed breakdown of SDKs in decompiled Android and iOS apps, including advertising, analytics, and open-source libraries
- Companies Directory — Rankings of mobile app companies based on SDK integration frequency, filterable by category
- Company Intelligence — See the top client apps for any mobile SDK or services company
- Ad Tech Insights — Tracks live ad campaigns and the ad tech domains apps communicate with
- ASO Tools — Free keyword research tools and data dumps to optimize app store visibility
- App-Ads.txt — Daily-updated files tying apps to their DIRECT and RESELLER ad networks and SSPs
Who It's For
- App & Game Developers — Grow your app with free ASO tools, keyword tracking, rankings data, and competitor SDK analysis
- Ad Sales Teams — Prospect clients by analyzing which apps use your target ad networks, mediation platforms, and analytics providers
- Ad Networks & DSPs — Perform fraud detection by auditing SDK integrations and validating app-ads.txt supply-path data
- DSPs — App-Ads.txt Verification — Map app-ads.txt DIRECT and RESELLER entries to real app store IDs rather than just domain names
- Researchers & Journalists — Deep technical analysis across millions of apps — SDKs, API calls, and data security patterns at scale
- Competitor Researchers — Track which SDKs competitors are adopting and how fast they're growing
- Privacy Advocates — Identify hidden trackers, ad-tech domains, and SDK networks embedded in popular apps
Community & Feedback
Join AppGoblin Discord
Join AppGoblin's Discord for a quick way to contact me or discuss ASO, app marketing and in app advertisements. Feel free to give feedback or request new features.
Free Resources
The majority of AppGoblin's marketing data and ASO features are free to browse. You can also access free exports from our free app datasets page. Some open source data sets are available for free download on github.com/appgoblin-dev/appgoblin-data. Feel free to reach out if there are other parts of data you'd like to see exported.
The code is maintained open source for transparency. The data is collected with github.com/appgoblin-dev/adscrawler and the website code can be found at github.com/appgoblin-dev/appgoblin.
Check the Trackers on Your Android Device
AppGoblin has an Android app which can be used to check the trackers on your device.
You can download it from the Google Play Store.
