Welcome to AppGoblin

AppGoblin has marketing and advertising tools to help illuminate the world of in app advertising and marketing. AppGoblin has many free mobile app marketing resources as well as some paid datasets like competitor analysis and SDK client lists. The goal is to provide as much free and reproducible open source app analytics for the community as possible.

Community & Feedback

Join AppGoblin Discord

Join AppGoblin's Discord for a quick way to contact me or discuss ASO, app marketing and in app advertisements. Feel free to give feedback or request new features.

Free Resources

The majority of AppGoblin's marketing data and ASO features are free to browse. Some open source data sets are available for free download. They can be found on github.com/ddxv/appgoblin-data. Feel free to reach out if there are other parts of data you'd like to see exported.


The code is maintained open source for transparency. The data is collected with github.com/ddxv/adscrawler and the website code can be found at github.com/ddxv/appgoblin.

Paid Datasets

Some datasets for B2B companies and are offered as paid features.


ASO & Marketing Tools

Free

Use Cases: ASO, SDK analysis, tracker analysis, app trends, app competitor analysis.

  • Free access to AppGoblin's web tools for app marketing and app competitor analysis.

B2B Competitor SDK Client List

$300 per company list

Use Cases: B2B Competitor analysis. Sales prospecting. Market research.

  • See exactly which apps are using a company or SDK.
  • Publisher Name and Domain
  • Includes app installs
  • Other AppGoblin stats available on request.

Get Client List

Full App-Ads.txt Datasets

$300/month

Use Cases: Programmatic fraud detection. Ad network analysis. DSP bid enrichment.

  • Reports updated daily
  • Data available as large compressed TSV (~60GB uncompressed)
  • Individual ad networks.
  • Small customizations available.

Get App-Ads.txt Datasets

Custom Reports, API Integrations

Contact for quote

Need something specific? Custom reports, API integrations, or deeper analytics can be arranged. Please reach out with your requirements for a quote.

Contact for Quote


For Researchers, Journalists, and Academics

AppGoblin supports independent research and journalism. If you're a student, academic researcher, or investigative journalist working on mobile advertising, privacy, or app ecosystems, you're welcome to reach out for collaboration.


Background

Originally this came out of a curiosity I had about the IAB app-ads.txt standard in 2022. In order to scrape app-ads.txt files I had to first get 4,000,000+ iOS and Android apps + their respective publisher URLs. While that project, like app-ads.txt itself, went unused, I remained interested in letting the database of apps keep growing. Then in the fall of 2023 while on haitus from real work, I started working on an API and UI.


Now, App Goblin is the combination of several open source projects I built. Yes, there are a large number of similar companies like data.ai and sensortower.com which have many more features. But it was a great project for me to learn more frontend and javascript.


If you have questions or suggestions please feel free to reach out.


contact@appgoblin.info

Check the Trackers on Your Android Device

AppGoblin has an Android app which can be used to check the trackers on your device.


You can download it from the Google Play Store.

AppGoblin Android App