CASA Alerts

Developer: UMass Amherst

Category: Weather

~500 - 1K

10 ratings

ASO Keyword Dashboard

Tracking 113 keywords for CASA Alerts in Apple App Store

Developer: UMass Amherst Category: weather Rating: 3.5

CASA Alerts tracks 113 keywords (1 keyword ranks; 112 need traction). Key metrics: 0% top-10 coverage, opportunity 51.2, difficulty 42.3, best rank 203.

Tracked keywords

113

1 ranked • 112 not ranking yet

Top 10 coverage

Best rank 203 • Latest leader —

Avg opportunity

51.2

Top keyword: best

Avg difficulty

42.3

Lower scores indicate easier wins

Opportunity leaders

best

Opportunity: 59.0 • Difficulty: 59.6 • Rank —

Competitors: 1,398
85.9
experience

Opportunity: 59.0 • Difficulty: 59.1 • Rank —

Competitors: 1,134
83.9
weather

Opportunity: 58.0 • Difficulty: 47.4 • Rank —

Competitors: 127
65.1
phone

Opportunity: 58.0 • Difficulty: 59.2 • Rank —

Competitors: 450
74.7
support

Opportunity: 58.0 • Difficulty: 55.8 • Rank —

Competitors: 515
77.7

Unranked opportunities

best

Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398
experience

Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134
weather

Opportunity: 58.0 • Difficulty: 47.4 • Competitors: 127
phone

Opportunity: 58.0 • Difficulty: 59.2 • Competitors: 450
support

Opportunity: 58.0 • Difficulty: 55.8 • Competitors: 515

High competition keywords

best

Total apps: 6,283 • Major competitors: 1,398

Latest rank: — • Difficulty: 59.6
experience

Total apps: 5,154 • Major competitors: 1,134

Latest rank: — • Difficulty: 59.1
using

Total apps: 4,473 • Major competitors: 924

Latest rank: — • Difficulty: 61.4
different

Total apps: 4,440 • Major competitors: 823

Latest rank: — • Difficulty: 55.7
mobile

Total apps: 3,947 • Major competitors: 846

Latest rank: — • Difficulty: 60.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
alert	57	100	44	56 311 competing apps Median installs: 253,625 Avg rating: 4.6	203	203	69 major competitor apps
best	59	100	60	86 6,283 competing apps Median installs: 272,625 Avg rating: 4.6	—	—	1,398 major competitor apps
weather	58	100	47	65 755 competing apps Median installs: 229,100 Avg rating: 4.6	—	—	127 major competitor apps
phone	58	100	59	75 2,007 competing apps Median installs: 269,575 Avg rating: 4.6	—	—	450 major competitor apps
support	58	100	56	78 2,741 competing apps Median installs: 233,950 Avg rating: 4.6	—	—	515 major competitor apps
users	58	100	52	75 1,979 competing apps Median installs: 259,400 Avg rating: 4.6	—	—	430 major competitor apps
experience	59	100	59	84 5,154 competing apps Median installs: 261,775 Avg rating: 4.6	—	—	1,134 major competitor apps
learn	58	100	57	77 2,669 competing apps Median installs: 250,600 Avg rating: 4.6	—	—	552 major competitor apps
innovation	57	100	30	43 80 competing apps Median installs: 250,288 Avg rating: 4.7	—	—	16 major competitor apps
information	58	100	57	78 2,704 competing apps Median installs: 252,888 Avg rating: 4.6	—	—	572 major competitor apps
aimed	57	100	25	37 43 competing apps Median installs: 307,975 Avg rating: 4.6	—	—	9 major competitor apps
people	58	100	60	75 2,083 competing apps Median installs: 271,275 Avg rating: 4.6	—	—	492 major competitor apps
using	58	100	61	83 4,473 competing apps Median installs: 247,200 Avg rating: 4.6	—	—	924 major competitor apps
include	58	100	45	64 693 competing apps Median installs: 243,825 Avg rating: 4.6	—	—	152 major competitor apps
service	58	100	54	75 2,023 competing apps Median installs: 255,675 Avg rating: 4.6	—	—	419 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
request	20	100	58	60 469 competing apps Median installs: 285,650 Avg rating: 4.6	—	—	119 major competitor apps
university	57	100	31	41 67 competing apps Median installs: 211,800 Avg rating: 4.7	—	—	11 major competitor apps
various	58	100	50	75 2,177 competing apps Median installs: 229,325 Avg rating: 4.6	—	—	374 major competitor apps
explore	58	100	61	79 3,030 competing apps Median installs: 275,988 Avg rating: 4.6	—	—	711 major competitor apps
understanding	57	100	37	55 266 competing apps Median installs: 199,150 Avg rating: 4.6	—	—	39 major competitor apps
city	58	100	47	67 877 competing apps Median installs: 255,375 Avg rating: 4.6	—	—	190 major competitor apps
center	58	100	47	62 552 competing apps Median installs: 240,312 Avg rating: 4.6	—	—	107 major competitor apps
improve	58	100	50	74 1,897 competing apps Median installs: 240,375 Avg rating: 4.6	—	—	379 major competitor apps
bring	58	100	53	74 1,804 competing apps Median installs: 258,725 Avg rating: 4.6	—	—	381 major competitor apps

App Description

CASA Alerts is a multi-purpose mobile app developed by the CASA Engineering Research Center (http://www.casa.umass.edu/main/research/urbantestbed/research/), led by the University of Massachusetts Amherst, aimed at improving user-centric, context-aware severe weather forecasts and warnings using CASA’s City Warn™ platform. The CASA Alerts Mobile app delivers weather information and/or surveys to users on mobile phones to improve our understanding of the best ways to deliver weather information for thunderstorms, tornados, hail, high winds and floods.

App functionality and user experience varies depending on the user.

· CASA WX users: CASA collaborates with the North Central Texas Council of Governments and the National Weather Service to bring detailed, rapidly updating radar data to North Central Texas through the CASA WX program. Cities and towns that support CASA WX receive severe weather warnings issued by the National Weather Service, hyper-local alerts derived from CASA radar data, Understory sensors, and local storm spotter reports, based on user preferences for alerting, and locations of interest. We periodically request feedback from users in the form of mobile phone surveys.

· Other users: These participants receive surveys that explore individual’s perceptions of severe weather risks. Different users may receive different types of weather information, and some may not receive any weather information at all so we can learn about what people currently use for severe weather information.

About us:
CASA’s work has been supported through various National Science Foundation grants such as Hazards SEES (#1331572), Building innovation Capacity (#1632193), FIA-NP, FIA (#1345300, #1040781) programs. Academic participants include University of Massachusetts, Colorado State University and the University of Delaware.

If you have questions about the CASA Alerts app, please contact: support@casaalert.org

Continued use of GPS running in the background can dramatically decrease battery life.