CASA Alerts

Developer: UMass Amherst

Category: Weather

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500 installs

10 ratings

41 monthly active users

Revenue not available

ASO Keyword Dashboard

Tracking 114 keywords for CASA Alerts in Apple App Store

Developer: UMass Amherst Category: weather Rating: 3.5

CASA Alerts tracks 114 keywords (1 keyword ranks; 113 need traction). Key metrics: 0% top-10 coverage, opportunity 70.4, difficulty 40.7, best rank 197.

Tracked keywords

114

1 ranked • 113 not ranking yet

Top 10 coverage

Best rank 197 • Latest leader 197

Avg opportunity

70.4

Top keyword: alert

Avg difficulty

40.7

Lower scores indicate easier wins

Opportunity leaders

alert

Opportunity: 73.0 • Difficulty: 41.7 • Rank 197

Competitors: 127
66.6
weather

Opportunity: 73.0 • Difficulty: 44.0 • Rank —

Competitors: 240
68.2
university

Opportunity: 73.0 • Difficulty: 39.7 • Rank —

Competitors: 28
64.1
aware

Opportunity: 73.0 • Difficulty: 38.3 • Rank —

Competitors: 55
62.3
delivers

Opportunity: 73.0 • Difficulty: 42.8 • Rank —

Competitors: 151
66.1

Unranked opportunities

weather

Opportunity: 73.0 • Difficulty: 44.0 • Competitors: 240
university

Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 28
aware

Opportunity: 73.0 • Difficulty: 38.3 • Competitors: 55
delivers

Opportunity: 73.0 • Difficulty: 42.8 • Competitors: 151
functionality

Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 104

High competition keywords

experience

Total apps: 135,709 • Major competitors: 2,194

Latest rank: — • Difficulty: 54.0
mobile

Total apps: 130,065 • Major competitors: 1,614

Latest rank: — • Difficulty: 53.2
best

Total apps: 124,595 • Major competitors: 2,644

Latest rank: — • Difficulty: 53.9
information

Total apps: 121,651 • Major competitors: 1,140

Latest rank: — • Difficulty: 52.4
using

Total apps: 114,552 • Major competitors: 1,550

Latest rank: — • Difficulty: 53.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
alert	73	100	42	67 10,140 competing apps Median installs: 733 Avg rating: 4.1	197	197	127 major competitor apps
best	66	100	54	85 124,595 competing apps Median installs: 550 Avg rating: 4.1	—	—	2,644 major competitor apps
weather	73	100	44	68 12,681 competing apps Median installs: 750 Avg rating: 4.1	—	—	240 major competitor apps
phone	69	100	51	78 48,911 competing apps Median installs: 500 Avg rating: 3.9	—	—	876 major competitor apps
support	67	100	51	82 83,391 competing apps Median installs: 500 Avg rating: 4.1	—	—	1,123 major competitor apps
users	68	100	50	80 60,484 competing apps Median installs: 350 Avg rating: 4.0	—	—	671 major competitor apps
experience	66	100	54	85 135,709 competing apps Median installs: 500 Avg rating: 4.1	—	—	2,194 major competitor apps
learn	67	100	52	81 78,858 competing apps Median installs: 450 Avg rating: 4.1	—	—	1,090 major competitor apps
innovation	72	100	36	58 3,280 competing apps Median installs: 300 Avg rating: 4.0	—	—	37 major competitor apps
information	66	100	52	85 121,651 competing apps Median installs: 350 Avg rating: 4.0	—	—	1,140 major competitor apps
aimed	71	100	34	56 2,198 competing apps Median installs: 250 Avg rating: 4.1	—	—	16 major competitor apps
people	68	100	52	79 56,357 competing apps Median installs: 450 Avg rating: 4.2	—	—	920 major competitor apps
using	66	100	53	84 114,552 competing apps Median installs: 450 Avg rating: 4.0	—	—	1,550 major competitor apps
include	71	100	44	71 19,408 competing apps Median installs: 400 Avg rating: 4.1	—	—	237 major competitor apps
service	68	100	50	80 61,197 competing apps Median installs: 400 Avg rating: 4.0	—	—	844 major competitor apps
mobile	66	100	53	85 130,065 competing apps Median installs: 400 Avg rating: 4.0	—	—	1,614 major competitor apps
request	72	100	46	70 16,821 competing apps Median installs: 300 Avg rating: 4.0	—	—	218 major competitor apps
university	73	100	40	64 7,173 competing apps Median installs: 350 Avg rating: 4.0	—	—	28 major competitor apps
various	69	100	48	78 48,693 competing apps Median installs: 500 Avg rating: 4.1	—	—	723 major competitor apps
explore	68	100	53	80 67,949 competing apps Median installs: 600 Avg rating: 4.1	—	—	1,357 major competitor apps
understanding	72	100	42	70 15,787 competing apps Median installs: 350 Avg rating: 4.1	—	—	91 major competitor apps
city	71	100	46	73 23,231 competing apps Median installs: 450 Avg rating: 4.0	—	—	373 major competitor apps
center	72	100	44	69 15,101 competing apps Median installs: 400 Avg rating: 4.0	—	—	203 major competitor apps
improve	69	100	48	77 45,022 competing apps Median installs: 450 Avg rating: 4.2	—	—	627 major competitor apps
bring	70	100	48	75 30,860 competing apps Median installs: 550 Avg rating: 4.2	—	—	623 major competitor apps

App Description

CASA Alerts is a multi-purpose mobile app developed by the CASA Engineering Research Center (http://www.casa.umass.edu/main/research/urbantestbed/research/), led by the University of Massachusetts Amherst, aimed at improving user-centric, context-aware severe weather forecasts and warnings using CASA’s City Warn™ platform. The CASA Alerts Mobile app delivers weather information and/or surveys to users on mobile phones to improve our understanding of the best ways to deliver weather information for thunderstorms, tornados, hail, high winds and floods.

App functionality and user experience varies depending on the user.

· CASA WX users: CASA collaborates with the North Central Texas Council of Governments and the National Weather Service to bring detailed, rapidly updating radar data to North Central Texas through the CASA WX program. Cities and towns that support CASA WX receive severe weather warnings issued by the National Weather Service, hyper-local alerts derived from CASA radar data, Understory sensors, and local storm spotter reports, based on user preferences for alerting, and locations of interest. We periodically request feedback from users in the form of mobile phone surveys.

· Other users: These participants receive surveys that explore individual’s perceptions of severe weather risks. Different users may receive different types of weather information, and some may not receive any weather information at all so we can learn about what people currently use for severe weather information.

About us:
CASA’s work has been supported through various National Science Foundation grants such as Hazards SEES (#1331572), Building innovation Capacity (#1632193), FIA-NP, FIA (#1345300, #1040781) programs. Academic participants include University of Massachusetts, Colorado State University and the University of Delaware.

If you have questions about the CASA Alerts app, please contact: support@casaalert.org

Continued use of GPS running in the background can dramatically decrease battery life.