Mobile App Marketing Reports
Research-grade report library for mobile ad buyers and app publishers. Start with the newest releases, then browse each report series to compare recurring coverage areas.
Latest Reports
The newest releases across all report types, ordered by publication period.
2026 Q1 App Ecosystem Report
Longer-range reports on SDK adoption, app infrastructure, and market shifts across the mobile app ecosystem.
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February 2026 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
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March 2026 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
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Browse By Report Type
Each series keeps its own archive, making it easier to find the latest installment for a specific coverage area.
App Ecosystem Report
2 reportsLonger-range reports on SDK adoption, app infrastructure, and market shifts across the mobile app ecosystem.
2026 Q1 App Ecosystem Report
Longer-range reports on SDK adoption, app infrastructure, and market shifts across the mobile app ecosystem.
2025 App Ecosystem Report
Longer-range reports on SDK adoption, app infrastructure, and market shifts across the mobile app ecosystem.
Ad User Acquisition
6 reportsMonthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
February 2026 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
March 2026 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
January 2026 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
October 2025 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
September 2025 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.
August 2025 Ad User Acquisition
Monthly reads on advertiser activity, creative rotation, and network share changes across the mobile ad market.