iM Guide

Developer: Leisure and Cultural

Category: Education

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ASO Keyword Dashboard

Tracking 66 keywords for iM Guide in Apple App Store

Developer: Leisure and Cultural Services Department Category: education

iM Guide tracks 66 keywords (no keywords rank yet; 66 need traction). Key metrics: opportunity 70.5, difficulty 38.4.

Tracked keywords

0 ranked • 66 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

70.5

Top keyword: navigation

Avg difficulty

38.4

Lower scores indicate easier wins

Opportunity leaders

navigation

Opportunity: 73.0 • Difficulty: 43.7 • Rank —

Competitors: 123
68.2
stage

Opportunity: 73.0 • Difficulty: 39.5 • Rank —

Competitors: 97
64.2
cultural

Opportunity: 73.0 • Difficulty: 38.8 • Rank —

Competitors: 43
63.1
deeper

Opportunity: 73.0 • Difficulty: 39.8 • Rank —

Competitors: 97
64.2
baby

Opportunity: 73.0 • Difficulty: 42.3 • Rank —

Competitors: 205
65.5

Unranked opportunities

navigation

Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 123
stage

Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 97
cultural

Opportunity: 73.0 • Difficulty: 38.8 • Competitors: 43
deeper

Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 97
baby

Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 205

High competition keywords

mobile

Total apps: 130,038 • Major competitors: 1,614

Latest rank: — • Difficulty: 53.2
information

Total apps: 121,651 • Major competitors: 1,140

Latest rank: — • Difficulty: 52.4
please

Total apps: 56,148 • Major competitors: 975

Latest rank: — • Difficulty: 49.6
provide

Total apps: 55,811 • Major competitors: 558

Latest rank: — • Difficulty: 48.4
video

Total apps: 49,588 • Major competitors: 900

Latest rank: — • Difficulty: 50.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
navigation	73	100	44	68 12,622 competing apps Median installs: 400 Avg rating: 4.0	—	—	123 major competitor apps
care	70	100	47	75 32,581 competing apps Median installs: 450 Avg rating: 4.1	—	—	526 major competitor apps
im	71	100	32	53 1,440 competing apps Median installs: 300 Avg rating: 4.1	—	—	4 major competitor apps
information	66	100	52	85 121,651 competing apps Median installs: 350 Avg rating: 4.0	—	—	1,140 major competitor apps
mobile	66	100	53	85 130,038 competing apps Median installs: 400 Avg rating: 4.0	—	—	1,614 major competitor apps
provide	68	100	48	79 55,811 competing apps Median installs: 350 Avg rating: 4.1	—	—	558 major competitor apps
video	69	100	51	78 49,588 competing apps Median installs: 600 Avg rating: 4.0	—	—	900 major competitor apps
various	69	100	48	78 48,695 competing apps Median installs: 500 Avg rating: 4.1	—	—	723 major competitor apps
services	69	100	49	77 42,291 competing apps Median installs: 300 Avg rating: 4.0	—	—	530 major competitor apps
visit	70	100	47	75 31,633 competing apps Median installs: 500 Avg rating: 4.0	—	—	694 major competitor apps
function	72	100	42	69 14,727 competing apps Median installs: 350 Avg rating: 3.9	—	—	159 major competitor apps
understanding	72	100	42	70 15,787 competing apps Median installs: 350 Avg rating: 4.1	—	—	91 major competitor apps
technique	72	100	35	58 3,087 competing apps Median installs: 400 Avg rating: 4.1	—	—	16 major competitor apps
stage	73	100	40	64 7,258 competing apps Median installs: 600 Avg rating: 4.1	—	—	97 major competitor apps
cultural	73	100	39	63 6,244 competing apps Median installs: 300 Avg rating: 4.1	—	—	43 major competitor apps
please	68	100	50	79 56,148 competing apps Median installs: 550 Avg rating: 4.0	—	—	975 major competitor apps
applied	72	100	36	57 2,774 competing apps Median installs: 400 Avg rating: 4.0	—	—	38 major competitor apps
following	70	100	46	75 30,537 competing apps Median installs: 500 Avg rating: 4.0	—	—	478 major competitor apps
guide	70	100	46	75 33,716 competing apps Median installs: 400 Avg rating: 4.1	—	—	328 major competitor apps
website	72	100	43	70 15,967 competing apps Median installs: 400 Avg rating: 4.0	—	—	162 major competitor apps
deeper	73	100	40	64 7,239 competing apps Median installs: 500 Avg rating: 4.4	—	—	97 major competitor apps
baby	73	100	42	66 8,709 competing apps Median installs: 700 Avg rating: 4.0	—	—	205 major competitor apps
global	71	100	49	74 26,678 competing apps Median installs: 600 Avg rating: 4.1	—	—	511 major competitor apps
multimedia	71	100	34	56 2,215 competing apps Median installs: 300 Avg rating: 3.9	—	—	10 major competitor apps
webpage	69	100	30	46 555 competing apps Median installs: 450 Avg rating: 4.0	—	—	5 major competitor apps

App Description

“iM Guide” is a museum mobile multimedia guide platform. Visitors can have a deeper understanding on exhibits through text, audio, video and multimedia contents. Indoor navigation technique and outdoor Global Positioning System (GPS) provide locations of exhibits and facilities, such as toilets and baby care room, and navigation service. The “iM Guide” is at this stage applied to the Hong Kong Science Museum, the Hong Kong Space Museum, Dr Sun Yat-sen Museum, the Hong Kong Museum of the War of Resistance and Coastal Defence, the Hong Kong Railway Museum as well as the navigation and introduction of 16 spots along the Dr Sun Yat-sen Historical Trail. It will provide services to various museums of the Leisure and Cultural Services Department in future.

With effect from mid-June 2025, the navigation function of the iM Guide will be gradually disabled in phases. The iM Guide will be retired and no longer updated from 30 June 2025. For information on museums under the Leisure and Cultural Services Department, please visit the following website for details:
https://www.lcsd.gov.hk/en/facilities/facilitieslist/museums/lcsdmuseums.html

For information about the Dr Sun Yat-sen Historical Trail, you can visit the Tourism Commission's webpage for details:
https://www.tourism.gov.hk/en/tourism-projects.php?project=historical_trail