Finding Home - A Refugee's Journey
ASO Keyword Dashboard
Tracking 101 keywords for Finding Home - A Refugee's Journey in Apple App Store
Finding Home - A Refugee's Journey tracks 101 keywords (no keywords rank yet; 101 need traction). Key metrics: opportunity 70.3, difficulty 41.1.
Tracked keywords
101
0 ranked • 101 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.3
Top keyword: contacts
Avg difficulty
41.1
Lower scores indicate easier wins
Opportunity leaders
- 65.7
contacts
Opportunity: 73.0 • Difficulty: 43.0 • Rank —
Competitors: 138
- 66.4
age
Opportunity: 73.0 • Difficulty: 42.5 • Rank —
Competitors: 269
- 67.5
hope
Opportunity: 73.0 • Difficulty: 41.7 • Rank —
Competitors: 149
- 67.2
fight
Opportunity: 73.0 • Difficulty: 42.7 • Rank —
Competitors: 528
- 68.5
series
Opportunity: 73.0 • Difficulty: 43.4 • Rank —
Competitors: 358
Unranked opportunities
contacts
Opportunity: 73.0 • Difficulty: 43.0 • Competitors: 138
age
Opportunity: 73.0 • Difficulty: 42.5 • Competitors: 269
hope
Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 149
fight
Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 528
series
Opportunity: 73.0 • Difficulty: 43.4 • Competitors: 358
High competition keywords
new
Total apps: 181,659 • Major competitors: 5,257
Latest rank: — • Difficulty: 55.1
help
Total apps: 162,314 • Major competitors: 3,378
Latest rank: — • Difficulty: 54.5
find
Total apps: 150,088 • Major competitors: 3,809
Latest rank: — • Difficulty: 54.7
experience
Total apps: 135,794 • Major competitors: 3,081
Latest rank: — • Difficulty: 53.7
mobile
Total apps: 130,363 • Major competitors: 2,094
Latest rank: — • Difficulty: 53.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| new | 65 | 100 | 55 | 87 181,659 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 5,257 major competitor apps |
| story | 72 | 100 | 45 | 71 18,055 competing apps Median installs: 800 Avg rating: 4.3 | — | — | 618 major competitor apps |
| stories | 72 | 100 | 46 | 69 14,580 competing apps Median installs: 700 Avg rating: 4.3 | — | — | 455 major competitor apps |
| order | 68 | 100 | 51 | 80 66,494 competing apps Median installs: 350 Avg rating: 4.3 | — | — | 1,038 major competitor apps |
| contacts | 73 | 100 | 43 | 66 8,923 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 138 major competitor apps |
| users | 68 | 100 | 49 | 79 60,292 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 950 major competitor apps |
| experience | 66 | 100 | 54 | 85 135,794 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 3,081 major competitor apps |
| individual | 71 | 100 | 45 | 71 19,938 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 267 major competitor apps |
| image | 70 | 100 | 46 | 74 28,005 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 498 major competitor apps |
| people | 68 | 100 | 51 | 79 56,456 competing apps Median installs: 400 Avg rating: 4.3 | — | — | 1,269 major competitor apps |
| age | 73 | 100 | 43 | 66 9,916 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 269 major competitor apps |
| find | 66 | 100 | 55 | 86 150,088 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 3,809 major competitor apps |
| hope | 73 | 100 | 42 | 68 11,480 competing apps Median installs: 400 Avg rating: 4.3 | — | — | 149 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,363 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 2,094 major competitor apps |
| provide | 68 | 100 | 48 | 79 55,641 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 775 major competitor apps |
| help | 65 | 100 | 55 | 87 162,314 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 3,378 major competitor apps |
| video | 69 | 100 | 50 | 78 49,641 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,319 major competitor apps |
| insight | 72 | 100 | 38 | 61 4,972 competing apps Median installs: 300 Avg rating: 4.3 | — | — | 55 major competitor apps |
| fight | 73 | 100 | 43 | 67 11,007 competing apps Median installs: 1,250 Avg rating: 4.1 | — | — | 528 major competitor apps |
| legal | 72 | 100 | 39 | 62 5,383 competing apps Median installs: 250 Avg rating: 4.2 | — | — | 73 major competitor apps |
| series | 73 | 100 | 43 | 68 13,153 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 358 major competitor apps |
| view | 67 | 100 | 52 | 84 108,240 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 1,732 major competitor apps |
| many | 68 | 100 | 50 | 81 76,660 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,904 major competitor apps |
| personal | 67 | 100 | 52 | 82 80,263 competing apps Median installs: 350 Avg rating: 4.3 | — | — | 1,664 major competitor apps |
| real | 67 | 100 | 53 | 84 106,065 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 2,479 major competitor apps |
App Description
Just this phone.
Now her fight for survival, is yours.
"Making a very important story accessible to a whole new audience" – Mashable
"Smartphone app lets users walk a mile in a refugee's shoes" – The New York Times
"Raising public awareness and empathy about the worldwide struggle of refugees" – Daily Mail
A revolutionary new mobile experience, the Finding Home app creates a simulated OS that literally takes over your phone;
- Receive and send voice and video calls
- Reply to messages from new contacts
- View the image gallery to uncover Kat’s past and find clues to help her
Best experienced on any iPhone
Music by Two AM Studios & Jeevan Menon
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There are some 150,000 refugees in Malaysia. The majority of refugees are from Myanmar, of whom 56,000 are ethnic Rohingya. Some 35,144 are children below the age of 18, and many experience the kind of story being told through Finding Home. The refugee story is often a deeply personal one, difficult to understand. Behind the statistics and the politics of any refugee crisis, are individual human beings with real stories of pain and fear, but also of hope and strength.
Finding Home allows people to walk a mile in a refugee’s shoes in order to understand what they go through every day in order to find safety.
Finding Home was constructed from a series of interviews with many refugee youths and adults in Malaysia to provide as real an insight as possible into the everyday challenges faced by refugees.