Finding Home - A Refugee's Journey

2.8K installs
55 ratings
3.00 monthly active users
Revenue not available
Install Trends
Monthly +17
Steady
Finding Home - A Refugee's Journey icon

ASO Keyword Dashboard

Tracking 101 keywords for Finding Home - A Refugee's Journey in Apple App Store

Developer: UNHCR Category: games Rating: 4.18

Finding Home - A Refugee's Journey tracks 101 keywords (no keywords rank yet; 101 need traction). Key metrics: opportunity 70.3, difficulty 41.1.

Tracked keywords

101

0  ranked •  101  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

70.3

Top keyword: contacts

Avg difficulty

41.1

Lower scores indicate easier wins

Opportunity leaders

  • contacts

    Opportunity: 73.0 • Difficulty: 43.0 • Rank —

    Competitors: 138

    65.7
  • age

    Opportunity: 73.0 • Difficulty: 42.5 • Rank —

    Competitors: 269

    66.4
  • hope

    Opportunity: 73.0 • Difficulty: 41.7 • Rank —

    Competitors: 149

    67.5
  • fight

    Opportunity: 73.0 • Difficulty: 42.7 • Rank —

    Competitors: 528

    67.2
  • series

    Opportunity: 73.0 • Difficulty: 43.4 • Rank —

    Competitors: 358

    68.5

Unranked opportunities

  • contacts

    Opportunity: 73.0 • Difficulty: 43.0 • Competitors: 138

  • age

    Opportunity: 73.0 • Difficulty: 42.5 • Competitors: 269

  • hope

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 149

  • fight

    Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 528

  • series

    Opportunity: 73.0 • Difficulty: 43.4 • Competitors: 358

High competition keywords

  • new

    Total apps: 181,659 • Major competitors: 5,257

    Latest rank: — • Difficulty: 55.1

  • help

    Total apps: 162,314 • Major competitors: 3,378

    Latest rank: — • Difficulty: 54.5

  • find

    Total apps: 150,088 • Major competitors: 3,809

    Latest rank: — • Difficulty: 54.7

  • experience

    Total apps: 135,794 • Major competitors: 3,081

    Latest rank: — • Difficulty: 53.7

  • mobile

    Total apps: 130,363 • Major competitors: 2,094

    Latest rank: — • Difficulty: 53.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
new651005587

181,659 competing apps

Median installs: 550

Avg rating: 4.2

5,257

major competitor apps

story721004571

18,055 competing apps

Median installs: 800

Avg rating: 4.3

618

major competitor apps

stories721004669

14,580 competing apps

Median installs: 700

Avg rating: 4.3

455

major competitor apps

order681005180

66,494 competing apps

Median installs: 350

Avg rating: 4.3

1,038

major competitor apps

contacts731004366

8,923 competing apps

Median installs: 250

Avg rating: 4.0

138

major competitor apps

users681004979

60,292 competing apps

Median installs: 300

Avg rating: 4.1

950

major competitor apps

experience661005485

135,794 competing apps

Median installs: 400

Avg rating: 4.2

3,081

major competitor apps

individual711004571

19,938 competing apps

Median installs: 300

Avg rating: 4.1

267

major competitor apps

image701004674

28,005 competing apps

Median installs: 400

Avg rating: 4.0

498

major competitor apps

people681005179

56,456 competing apps

Median installs: 400

Avg rating: 4.3

1,269

major competitor apps

age731004366

9,916 competing apps

Median installs: 450

Avg rating: 4.2

269

major competitor apps

find661005586

150,088 competing apps

Median installs: 450

Avg rating: 4.2

3,809

major competitor apps

hope731004268

11,480 competing apps

Median installs: 400

Avg rating: 4.3

149

major competitor apps

mobile661005385

130,363 competing apps

Median installs: 350

Avg rating: 4.1

2,094

major competitor apps

provide681004879

55,641 competing apps

Median installs: 300

Avg rating: 4.1

775

major competitor apps

help651005587

162,314 competing apps

Median installs: 400

Avg rating: 4.2

3,378

major competitor apps

video691005078

49,641 competing apps

Median installs: 550

Avg rating: 4.1

1,319

major competitor apps

insight721003861

4,972 competing apps

Median installs: 300

Avg rating: 4.3

55

major competitor apps

fight731004367

11,007 competing apps

Median installs: 1,250

Avg rating: 4.1

528

major competitor apps

legal721003962

5,383 competing apps

Median installs: 250

Avg rating: 4.2

73

major competitor apps

series731004368

13,153 competing apps

Median installs: 600

Avg rating: 4.1

358

major competitor apps

view671005284

108,240 competing apps

Median installs: 350

Avg rating: 4.1

1,732

major competitor apps

many681005081

76,660 competing apps

Median installs: 550

Avg rating: 4.1

1,904

major competitor apps

personal671005282

80,263 competing apps

Median installs: 350

Avg rating: 4.3

1,664

major competitor apps

real671005384

106,065 competing apps

Median installs: 400

Avg rating: 4.2

2,479

major competitor apps

101 keywords
1 of 5

App Description

This is the story of Kathijah, a 16-year old Rohingya refugee forced to flee to Malaysia with her brother Ishak in order to find safety. She has no legal status, no support, no security.

Just this phone.

Now her fight for survival, is yours.

"Making a very important story accessible to a whole new audience" – Mashable
"Smartphone app lets users walk a mile in a refugee's shoes" – The New York Times
"Raising public awareness and empathy about the worldwide struggle of refugees" – Daily Mail

A revolutionary new mobile experience, the Finding Home app creates a simulated OS that literally takes over your phone;
- Receive and send voice and video calls
- Reply to messages from new contacts
- View the image gallery to uncover Kat’s past and find clues to help her

Best experienced on any iPhone

Music by Two AM Studios & Jeevan Menon

----------

There are some 150,000 refugees in Malaysia. The majority of refugees are from Myanmar, of whom 56,000 are ethnic Rohingya. Some 35,144 are children below the age of 18, and many experience the kind of story being told through Finding Home. The refugee story is often a deeply personal one, difficult to understand. Behind the statistics and the politics of any refugee crisis, are individual human beings with real stories of pain and fear, but also of hope and strength.

Finding Home allows people to walk a mile in a refugee’s shoes in order to understand what they go through every day in order to find safety.

Finding Home was constructed from a series of interviews with many refugee youths and adults in Malaysia to provide as real an insight as possible into the everyday challenges faced by refugees.