Store Scout
ASO Keyword Dashboard
Tracking 77 keywords for Store Scout in Apple App Store
Store Scout tracks 77 keywords (no keywords rank yet; 77 need traction). Key metrics: opportunity 70.4, difficulty 40.4.
Tracked keywords
77
0 ranked • 77 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.4
Top keyword: internal
Avg difficulty
40.4
Lower scores indicate easier wins
Opportunity leaders
- 62.6
internal
Opportunity: 73.0 • Difficulty: 37.9 • Rank —
Competitors: 40
- 64.1
university
Opportunity: 73.0 • Difficulty: 39.7 • Rank —
Competitors: 28
- 63.6
decision
Opportunity: 73.0 • Difficulty: 39.1 • Rank —
Competitors: 61
- 67.2
research
Opportunity: 73.0 • Difficulty: 41.8 • Rank —
Competitors: 114
- 63.8
outside
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 134
Unranked opportunities
internal
Opportunity: 73.0 • Difficulty: 37.9 • Competitors: 40
university
Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 28
decision
Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 61
research
Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 114
outside
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 134
High competition keywords
access
Total apps: 181,163 • Major competitors: 2,662
Latest rank: — • Difficulty: 55.0
find
Total apps: 149,900 • Major competitors: 2,796
Latest rank: — • Difficulty: 55.0
mobile
Total apps: 130,035 • Major competitors: 1,613
Latest rank: — • Difficulty: 53.2
best
Total apps: 124,586 • Major competitors: 2,642
Latest rank: — • Difficulty: 53.9
information
Total apps: 121,649 • Major competitors: 1,140
Latest rank: — • Difficulty: 52.4
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| best | 66 | 100 | 54 | 85 124,586 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 2,642 major competitor apps |
| health | 69 | 100 | 48 | 77 43,584 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 541 major competitor apps |
| internal | 73 | 100 | 38 | 63 5,793 competing apps Median installs: 350 Avg rating: 3.9 | — | — | 40 major competitor apps |
| environment | 72 | 100 | 42 | 69 14,847 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 165 major competitor apps |
| support | 67 | 100 | 51 | 82 83,360 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,121 major competitor apps |
| contact | 68 | 100 | 50 | 80 63,348 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 751 major competitor apps |
| information | 66 | 100 | 52 | 85 121,649 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 1,140 major competitor apps |
| find | 66 | 100 | 55 | 86 149,900 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,796 major competitor apps |
| food | 69 | 100 | 48 | 77 40,227 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 431 major competitor apps |
| available | 67 | 100 | 54 | 83 95,747 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,852 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,035 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,613 major competitor apps |
| key | 68 | 100 | 49 | 80 62,180 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 543 major competitor apps |
| score | 71 | 100 | 46 | 73 23,635 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 438 major competitor apps |
| store | 69 | 100 | 51 | 77 44,804 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 912 major competitor apps |
| university | 73 | 100 | 40 | 64 7,171 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 28 major competitor apps |
| access | 65 | 100 | 55 | 87 181,163 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,662 major competitor apps |
| validation | 70 | 100 | 30 | 50 991 competing apps Median installs: 250 Avg rating: 3.9 | — | — | 4 major competitor apps |
| retail | 72 | 100 | 40 | 61 4,653 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 69 major competitor apps |
| related | 71 | 100 | 46 | 72 22,222 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 232 major competitor apps |
| tool | 69 | 100 | 48 | 79 53,502 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 383 major competitor apps |
| good | 70 | 100 | 48 | 75 33,791 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 586 major competitor apps |
| business | 69 | 100 | 49 | 78 47,735 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 554 major competitor apps |
| discussion | 71 | 100 | 35 | 55 2,104 competing apps Median installs: 300 Avg rating: 4.2 | — | — | 10 major competitor apps |
| real | 67 | 100 | 54 | 84 105,270 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 1,803 major competitor apps |
| convenience | 72 | 100 | 44 | 71 18,058 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 191 major competitor apps |
App Description
The App generates store environment index scores related to the 4Ps of marketing (Promotion, Price, Product, Placement) and categorised by the key food sections fruit and vegetables, drinks, snack food, meals/convenience foods, bread and cereals, meat and seafood and dairy and eggs.
On completing a full assessment of store practice using the App, an overall store environment index score is generated and a summary of evidence-based actions to improve the healthiness of the food retail environment are provided (e.g. removing confectionery from the front counter). These can be used to facilitate discussion with the business owners and managers on what might be feasible and acceptable for their store.
A validation study found the App to have very good inter-rater reliability, and high internal consistency.
The Store Scout App was developed by Menzies School of Health Research as a tool for the nutrition workforce servicing remote Aboriginal and Torres Strait Islander communities. It is now managed by Monash University Department of Nutrition Dietetics and Food through an agreement with Menzies School of Health Research.
The Store Scout App is only available to registered users. To access or find out more information please contact us at base.nutrition@monash.edu
Related publications:
McMahon E, Jaenke R, Brimblecombe J A Mobile App to Rapidly Appraise the In-Store Food Environment: Reliability, Utility, and Construct Validity Study JMIR Mhealth Uhealth 2020;8(7):e16971 URL: https://mhealth.jmir.org/2020/7/e16971 DOI: 10.2196/16971
Jaenke, R., Van den Boogaard, C., McMahon, E., & Brimblecombe, J. (2021). Development and pilot of a tool to measure the healthiness of the in-store food environment. Public Health Nutrition, 24(2), 243-252. doi:10.1017/S1368980020002025
Hill, A., Christian, M., Absalom, G. et al. Creating health