FNB Direct

~2.3M - 4.6M
46.4K ratings
~5.8K (installs week)
Trend Steady
~23.5K (installs month)
Trend Steady
FNB Direct icon

ASO Keyword Dashboard

Tracking 147 keywords for FNB Direct in Apple App Store

Developer: First National Bank of Pennsylvania Category: finance Rating: 4.8

FNB Direct tracks 147 keywords (4 keywords rank; 143 need traction). Key metrics: 0% top-10 coverage, opportunity 49.0, difficulty 47.4, best rank 14.

Tracked keywords

147

4  ranked •  143  not ranking yet

Top 10 coverage

0%

Best rank 14 • Latest leader —

Avg opportunity

49.0

Top keyword: easy

Avg difficulty

47.4

Lower scores indicate easier wins

Opportunity leaders

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Rank —

    Competitors: 1,246

    85.2
  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4
  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Rank —

    Competitors: 1,134

    83.9
  • account

    Opportunity: 59.0 • Difficulty: 60.5 • Rank —

    Competitors: 1,073

    84.1
  • access

    Opportunity: 59.0 • Difficulty: 63.2 • Rank —

    Competitors: 1,388

    85.7

Unranked opportunities

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134

  • account

    Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073

  • access

    Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388

High competition keywords

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • access

    Total apps: 6,181 • Major competitors: 1,388

    Latest rank: — • Difficulty: 63.2

  • easy

    Total apps: 5,849 • Major competitors: 1,246

    Latest rank: — • Difficulty: 59.0

  • account

    Total apps: 5,212 • Major competitors: 1,073

    Latest rank: — • Difficulty: 60.5

  • experience

    Total apps: 5,154 • Major competitors: 1,134

    Latest rank: — • Difficulty: 59.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
direct201005461

473 competing apps

Median installs: 299,650

Avg rating: 4.6

1414

122

major competitor apps

banking581004765

741 competing apps

Median installs: 192,625

Avg rating: 4.8

170170

97

major competitor apps

first581005477

2,569 competing apps

Median installs: 243,225

Avg rating: 4.6

197

528

major competitor apps

bank581005466

819 competing apps

Median installs: 221,675

Avg rating: 4.7

209209

173

major competitor apps

download581006083

4,537 competing apps

Median installs: 266,225

Avg rating: 4.6

1,040

major competitor apps

online581005979

2,997 competing apps

Median installs: 268,100

Avg rating: 4.6

689

major competitor apps

chat201006170

1,223 competing apps

Median installs: 323,400

Avg rating: 4.6

325

major competitor apps

shopping201006266

792 competing apps

Median installs: 328,762

Avg rating: 4.7

246

major competitor apps

friends581006281

3,682 competing apps

Median installs: 281,575

Avg rating: 4.6

846

major competitor apps

right581006381

3,793 competing apps

Median installs: 282,075

Avg rating: 4.6

912

major competitor apps

customer581005168

1,021 competing apps

Median installs: 257,100

Avg rating: 4.6

221

major competitor apps

easy591005985

5,849 competing apps

Median installs: 250,625

Avg rating: 4.6

1,246

major competitor apps

make591006388

8,094 competing apps

Median installs: 266,850

Avg rating: 4.6

1,773

major competitor apps

via581005575

2,102 competing apps

Median installs: 260,250

Avg rating: 4.6

427

major competitor apps

images581005169

1,097 competing apps

Median installs: 227,650

Avg rating: 4.6

197

major competitor apps

place581005473

1,689 competing apps

Median installs: 247,300

Avg rating: 4.6

371

major competitor apps

experience591005984

5,154 competing apps

Median installs: 261,775

Avg rating: 4.6

1,134

major competitor apps

contact581005374

1,869 competing apps

Median installs: 241,775

Avg rating: 4.6

358

major competitor apps

within581005681

3,722 competing apps

Median installs: 259,688

Avg rating: 4.6

740

major competitor apps

digital581005272

1,579 competing apps

Median installs: 256,800

Avg rating: 4.6

339

major competitor apps

conveniently201004755

259 competing apps

Median installs: 297,325

Avg rating: 4.7

67

major competitor apps

product201004964

654 competing apps

Median installs: 282,388

Avg rating: 4.6

170

major competitor apps

simply581005273

1,724 competing apps

Median installs: 235,888

Avg rating: 4.6

356

major competitor apps

information581005778

2,704 competing apps

Median installs: 252,888

Avg rating: 4.6

572

major competitor apps

save581006181

3,777 competing apps

Median installs: 254,125

Avg rating: 4.6

858

major competitor apps

147 keywords
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App Description

Redefining Convenience in Banking!



FNB Direct, First National Bank’s mobile banking app, makes it easier than ever to bank on the go, right from your mobile device. Quickly check account transactions and balances, manage your FNB Debit Card, deposit checks, transfer money, pay your friends (or the bills), and even locate a convenient FNB branch or ATM.



Features:



Quick and Easy Enrollment:
Don’t have online access? Simply download the FNB Direct Mobile Banking app and enroll from your device. After you establish your User ID and Password within Mobile Banking, you can use the same login information to access Online Banking.


eStore®:
eStore is an innovative digital banking experience that enables you to shop for and buy financial products and services, and access financial education resources. Open a deposit account, apply for a consumer or small business loan or schedule an appointment to meet with one of our banking experts – just add the product to your shopping cart and checkout. You can access eStore from anywhere – via our website, through our mobile app or in branches throughout our footprint.


Direct Deposit Switch:
With Direct Deposit Switch, you can easily establish or switch your direct deposit securely within our Online and Mobile Banking services. No need to fill out any paper forms. Simply log in and make the switch. It's simple, safe and takes only minutes.


Credit Center:
The Credit Center provides you with access to your latest credit score, gives you an understanding of the key factors that impact your score and may even be able to save you money with special offers.



Secure Chat Support:
Enjoy the convenience of chatting with a Customer Contact Center agent without having to place a call. Simply tap the blue Chat icon in Mobile Banking to get started. Please note that the Chat feature may not be available at all times.


Online Statements:
View or download copies of your Online Statements within Mobile Banking.


Send Money with Zelle®:
With Zelle® and First National Bank, you can use Mobile Banking to quickly and easily send and receive money.


Advanced Biometric Security:
Securely and conveniently log in with Touch ID® (iPhone 5s or later) or Face ID® (iPhone X or later).


View Check Images & Running Balance:
You can view the front and back of checks that have cleared your account in addition to seeing you