Cheyyar Sri Kumaran

Cheyyar Sri Kumaran founded in 1996 by Mr K.S.Selvaraju, started as a small 10 by 10 shop in Cheyyar. At that time, the market was flooded with non-kdm jewellery, but we saw an opportunity and introduced 916 jewellery to the market. Our aim was to provide high-quality jewellery to our customers and change the perception of non-kdm jewellery in the market. In the early 2000s, we took another big step and became the first jewellery shop in Cheyyar to obtain a hallmark license from the government. This not only strengthened our reputation as a trustworthy and authentic retailer but also allowed us to expand our customer base and gain even more loyal customers.