Swarnalaya

Customers can contribute a fixed amount regularly (e.g., monthly) towards their future jewellery purchase. This disciplined saving approach helps in planning for significant purchases, such as weddings or special occasions.

schemes allow customers to choose jewellery of their choice at the end of the term, ensuring their investment aligns with their taste and current trends.

Jewellers often use these schemes to build long-term relationships, ensuring repeat customers and word-of-mouth marketing