Microsoft Advertising

Developer: Microsoft Corporation

Category: Business

~16.9K - 33.8K

338 ratings

ASO Keyword Dashboard

Tracking 50 keywords for Microsoft Advertising in Apple App Store

Developer: Microsoft Corporation Category: business Rating: 4.43

Microsoft Advertising tracks 50 keywords (1 keyword ranks; 49 need traction). Key metrics: 100% top-10 coverage, opportunity 47.5, difficulty 46.8, best rank 8.

Tracked keywords

1 ranked • 49 not ranking yet

Top 10 coverage

100%

Best rank 8 • Latest leader —

Avg opportunity

47.5

Top keyword: make

Avg difficulty

46.8

Lower scores indicate easier wins

Opportunity leaders

make

Opportunity: 59.0 • Difficulty: 62.7 • Rank —

Competitors: 1,773
88.4
help

Opportunity: 59.0 • Difficulty: 61.1 • Rank —

Competitors: 1,236
85.2
account

Opportunity: 59.0 • Difficulty: 60.5 • Rank —

Competitors: 1,073
84.1
features

Opportunity: 59.0 • Difficulty: 60.4 • Rank —

Competitors: 1,060
83.9
ads

Opportunity: 58.0 • Difficulty: 47.2 • Rank 8

Competitors: 189
65.9

Unranked opportunities

make

Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773
help

Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
account

Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073
features

Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,060
top

Opportunity: 58.0 • Difficulty: 58.9 • Competitors: 706

High competition keywords

make

Total apps: 8,094 • Major competitors: 1,773

Latest rank: — • Difficulty: 62.7
help

Total apps: 5,873 • Major competitors: 1,236

Latest rank: — • Difficulty: 61.1
account

Total apps: 5,212 • Major competitors: 1,073

Latest rank: — • Difficulty: 60.5
features

Total apps: 5,134 • Major competitors: 1,060

Latest rank: — • Difficulty: 60.4
keep

Total apps: 4,577 • Major competitors: 1,017

Latest rank: — • Difficulty: 61.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
ads	58	100	47	66 819 competing apps Median installs: 256,425 Avg rating: 4.6	8	8	189 major competitor apps
top	58	100	59	78 2,843 competing apps Median installs: 305,500 Avg rating: 4.6	—	—	706 major competitor apps
changes	58	100	49	62 553 competing apps Median installs: 258,975 Avg rating: 4.6	—	—	138 major competitor apps
make	59	100	63	88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6	—	—	1,773 major competitor apps
support	58	100	56	78 2,741 competing apps Median installs: 233,950 Avg rating: 4.6	—	—	515 major competitor apps
available	58	100	64	82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6	—	—	979 major competitor apps
help	59	100	61	85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6	—	—	1,236 major competitor apps
touch	58	100	54	73 1,612 competing apps Median installs: 220,412 Avg rating: 4.6	—	—	299 major competitor apps
account	59	100	61	84 5,212 competing apps Median installs: 257,662 Avg rating: 4.6	—	—	1,073 major competitor apps
update	58	100	47	65 767 competing apps Median installs: 272,550 Avg rating: 4.6	—	—	168 major competitor apps
monitor	58	100	49	66 847 competing apps Median installs: 244,700 Avg rating: 4.6	—	—	175 major competitor apps
stay	58	100	62	78 2,890 competing apps Median installs: 288,838 Avg rating: 4.7	—	—	682 major competitor apps
quickly	58	100	56	75 1,969 competing apps Median installs: 280,350 Avg rating: 4.6	—	—	484 major competitor apps
favorite	20	100	64	82 4,162 competing apps Median installs: 297,838 Avg rating: 4.6	—	—	1,049 major competitor apps
smart	58	100	55	73 1,742 competing apps Median installs: 267,375 Avg rating: 4.6	—	—	384 major competitor apps
customers	20	100	51	64 702 competing apps Median installs: 333,038 Avg rating: 4.6	—	—	185 major competitor apps
performance	58	100	43	63 623 competing apps Median installs: 242,325 Avg rating: 4.6	—	—	113 major competitor apps
know	58	100	60	78 2,679 competing apps Median installs: 276,750 Avg rating: 4.6	—	—	627 major competitor apps
keep	58	100	61	83 4,577 competing apps Median installs: 271,475 Avg rating: 4.6	—	—	1,017 major competitor apps
smartphone	57	100	39	56 303 competing apps Median installs: 220,975 Avg rating: 4.6	—	—	58 major competitor apps
features	59	100	60	84 5,134 competing apps Median installs: 252,300 Avg rating: 4.6	—	—	1,060 major competitor apps
cards	58	100	58	71 1,319 competing apps Median installs: 299,650 Avg rating: 4.7	—	—	322 major competitor apps
automatic	58	100	47	67 906 competing apps Median installs: 251,600 Avg rating: 4.6	—	—	184 major competitor apps
campaigns	57	100	27	41 62 competing apps Median installs: 190,550 Avg rating: 4.7	—	—	9 major competitor apps
credit	58	100	61	71 1,336 competing apps Median installs: 268,725 Avg rating: 4.7	—	—	306 major competitor apps

App Description

Microsoft Ads help you stay on top of your advertising campaigns while you're on the go. Keep your finger on the pulse of your accounts all from your smartphone or tablet.

• Monitor your favorite campaigns and get performance data on the go
• Quickly make changes to update your status, budgets and bids
• Get notified to know when your automatic rules have ran or credit cards are about to expire
• Visualize how your account or ads are performing and compare metrics side by side
• Get in touch with Microsoft Ads support whenever you need help
Note: Some of the above mentioned features may not be available for Smart Campaign customers