Microsoft Advertising

Developer: Microsoft Corporation

Category: Business

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~8K - 15.9K

159 ratings

~50 (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 51 keywords for Microsoft Advertising in Apple App Store

Developer: Microsoft Corporation Category: business Rating: 4.67

Microsoft Advertising tracks 51 keywords (1 keyword ranks; 50 need traction). Key metrics: 100% top-10 coverage, opportunity 69.7, difficulty 40.4, best rank 8.

Tracked keywords

1 ranked • 50 not ranking yet

Top 10 coverage

100%

Best rank 8 • Latest leader 8

Avg opportunity

69.7

Top keyword: ads

Avg difficulty

40.4

Lower scores indicate easier wins

Opportunity leaders

ads

Opportunity: 73.0 • Difficulty: 41.0 • Rank 8

Competitors: 166
67.4
smartphone

Opportunity: 73.0 • Difficulty: 40.8 • Rank —

Competitors: 55
67.7
finger

Opportunity: 73.0 • Difficulty: 40.8 • Rank —

Competitors: 98
67.6
side

Opportunity: 73.0 • Difficulty: 40.5 • Rank —

Competitors: 80
67.0
visualize

Opportunity: 73.0 • Difficulty: 39.1 • Rank —

Competitors: 36
64.8

Unranked opportunities

smartphone

Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 55
finger

Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 98
side

Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 80
visualize

Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 36
notified

Opportunity: 73.0 • Difficulty: 40.0 • Competitors: 75

High competition keywords

make

Total apps: 161,903 • Major competitors: 1,546

Latest rank: — • Difficulty: 52.8
help

Total apps: 146,877 • Major competitors: 1,244

Latest rank: — • Difficulty: 52.4
features

Total apps: 113,448 • Major competitors: 1,070

Latest rank: — • Difficulty: 51.3
keep

Total apps: 94,995 • Major competitors: 874

Latest rank: — • Difficulty: 50.5
available

Total apps: 87,674 • Major competitors: 944

Latest rank: — • Difficulty: 50.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
ads	73	100	41	67 10,528 competing apps Median installs: 100 Avg rating: 4.2	8	8	166 major competitor apps
top	69	100	48	78 47,524 competing apps Median installs: 75 Avg rating: 4.2	—	—	609 major competitor apps
changes	72	100	42	69 13,548 competing apps Median installs: 50 Avg rating: 4.1	—	—	118 major competitor apps
make	65	100	53	87 161,903 competing apps Median installs: 50 Avg rating: 4.1	—	—	1,546 major competitor apps
support	67	100	49	81 72,264 competing apps Median installs: 50 Avg rating: 4.2	—	—	522 major competitor apps
available	67	100	50	83 87,674 competing apps Median installs: 50 Avg rating: 4.1	—	—	944 major competitor apps
help	65	100	52	87 146,877 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,244 major competitor apps
touch	69	100	47	77 37,937 competing apps Median installs: 75 Avg rating: 4.0	—	—	274 major competitor apps
account	67	100	50	82 79,541 competing apps Median installs: 75 Avg rating: 4.2	—	—	1,018 major competitor apps
update	71	100	44	72 20,093 competing apps Median installs: 25 Avg rating: 4.1	—	—	162 major competitor apps
monitor	70	100	45	75 28,254 competing apps Median installs: 25 Avg rating: 4.1	—	—	169 major competitor apps
stay	67	100	50	83 85,134 competing apps Median installs: 25 Avg rating: 4.3	—	—	692 major competitor apps
quickly	68	100	48	79 50,151 competing apps Median installs: 50 Avg rating: 4.1	—	—	392 major competitor apps
favorite	68	100	50	81 70,212 competing apps Median installs: 75 Avg rating: 4.2	—	—	1,022 major competitor apps
smart	69	100	47	78 46,014 competing apps Median installs: 50 Avg rating: 4.1	—	—	398 major competitor apps
customers	71	100	44	73 23,831 competing apps Median installs: 25 Avg rating: 4.0	—	—	149 major competitor apps
performance	71	100	44	73 23,350 competing apps Median installs: 25 Avg rating: 4.2	—	—	112 major competitor apps
know	68	100	49	80 59,015 competing apps Median installs: 50 Avg rating: 4.2	—	—	604 major competitor apps
keep	67	100	51	83 94,995 competing apps Median installs: 50 Avg rating: 4.2	—	—	874 major competitor apps
smartphone	73	100	41	68 11,015 competing apps Median installs: 25 Avg rating: 3.8	—	—	55 major competitor apps
features	66	100	51	85 113,448 competing apps Median installs: 50 Avg rating: 4.1	—	—	1,070 major competitor apps
cards	71	100	44	72 19,047 competing apps Median installs: 75 Avg rating: 4.1	—	—	257 major competitor apps
automatic	71	100	43	72 19,439 competing apps Median installs: 75 Avg rating: 4.1	—	—	174 major competitor apps
campaigns	70	100	31	52 1,311 competing apps Median installs: 50 Avg rating: 4.1	—	—	8 major competitor apps
credit	72	100	44	71 16,825 competing apps Median installs: 75 Avg rating: 4.2	—	—	268 major competitor apps

App Description

Microsoft Ads help you stay on top of your advertising campaigns while you're on the go. Keep your finger on the pulse of your accounts all from your smartphone or tablet.

• Monitor your favorite campaigns and get performance data on the go
• Quickly make changes to update your status, budgets and bids
• Get notified to know when your automatic rules have ran or credit cards are about to expire
• Visualize how your account or ads are performing and compare metrics side by side
• Get in touch with Microsoft Ads support whenever you need help
Note: Some of the above mentioned features may not be available for Smart Campaign customers