The DHS Program

Developer: ICF App Store

Category: Books & Reference

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24.5K installs

114 ratings

1.9K monthly active users

$<10K monthly revenue est.

IAP 0% · Ad 100%

Install Trends

Weekly +22

Steady

Monthly +80

Steady

ASO Keyword Dashboard

Tracking 31 keywords for The DHS Program in Google Play

Developer: ICF App Store Category: books_and_reference Rating: 4.52

The DHS Program tracks 31 keywords (no keywords rank yet; 31 need traction). Key metrics: opportunity 70.5, difficulty 44.8.

Quick access to survey information and statistics from The DHS Program

Tracked keywords

0 ranked • 31 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

70.5

Top keyword: trend

Avg difficulty

44.8

Lower scores indicate easier wins

Opportunity leaders

trend

Opportunity: 74.0 • Difficulty: 61.6 • Rank —

Competitors: 304
60.6
links

Opportunity: 74.0 • Difficulty: 51.7 • Rank —

Competitors: 466
66.2
measure

Opportunity: 74.0 • Difficulty: 42.5 • Rank —

Competitors: 571
65.8
statistics

Opportunity: 74.0 • Difficulty: 41.2 • Rank —

Competitors: 552
66.2
carried

Opportunity: 74.0 • Difficulty: 37.1 • Rank —

Competitors: 121
60.8

Unranked opportunities

trend

Opportunity: 74.0 • Difficulty: 61.6 • Competitors: 304
links

Opportunity: 74.0 • Difficulty: 51.7 • Competitors: 466
measure

Opportunity: 74.0 • Difficulty: 42.5 • Competitors: 571
statistics

Opportunity: 74.0 • Difficulty: 41.2 • Competitors: 552
carried

Opportunity: 74.0 • Difficulty: 37.1 • Competitors: 121

High competition keywords

access

Total apps: 339,043 • Major competitors: 11,559

Latest rank: — • Difficulty: 59.5
information

Total apps: 267,617 • Major competitors: 7,567

Latest rank: — • Difficulty: 55.3
data

Total apps: 181,410 • Major competitors: 6,597

Latest rank: — • Difficulty: 57.5
provides

Total apps: 165,742 • Major competitors: 4,954

Latest rank: — • Difficulty: 55.0
many

Total apps: 165,549 • Major competitors: 10,524

Latest rank: — • Difficulty: 57.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
health	69	100	50	77 69,675 competing apps Median installs: 648 Avg rating: 1.9	—	—	1,824 major competitor apps
collect	69	100	54	78 77,599 competing apps Median installs: 3,435 Avg rating: 2.2	—	—	5,807 major competitor apps
information	65	100	55	86 267,617 competing apps Median installs: 1,023 Avg rating: 1.9	—	—	7,567 major competitor apps
program	70	100	46	74 43,327 competing apps Median installs: 1,464 Avg rating: 1.9	—	—	1,236 major competitor apps
access	65	100	59	88 339,043 competing apps Median installs: 1,013 Avg rating: 1.9	—	—	11,559 major competitor apps
related	70	100	49	76 57,474 competing apps Median installs: 1,486 Avg rating: 1.9	—	—	1,780 major competitor apps
many	67	100	57	83 165,549 competing apps Median installs: 4,224 Avg rating: 2.2	—	—	10,524 major competitor apps
provides	67	100	55	83 165,742 competing apps Median installs: 1,224 Avg rating: 1.9	—	—	4,954 major competitor apps
quick	67	100	56	82 141,832 competing apps Median installs: 1,230 Avg rating: 1.9	—	—	6,241 major competitor apps
trend	74	100	62	61 6,373 competing apps Median installs: 2,233 Avg rating: 2.0	—	—	304 major competitor apps
data	67	100	58	84 181,410 competing apps Median installs: 1,151 Avg rating: 1.9	—	—	6,597 major competitor apps
well	68	100	51	79 92,173 competing apps Median installs: 2,076 Avg rating: 2.0	—	—	3,591 major competitor apps
links	74	100	52	66 14,254 competing apps Median installs: 1,364 Avg rating: 2.0	—	—	466 major competitor apps
child	73	100	45	69 20,673 competing apps Median installs: 2,073 Avg rating: 2.0	—	—	1,217 major competitor apps
family	69	100	57	78 77,756 competing apps Median installs: 2,041 Avg rating: 2.1	—	—	4,313 major competitor apps
measure	74	100	42	66 13,467 competing apps Median installs: 1,235 Avg rating: 1.9	—	—	571 major competitor apps
downloadable	72	100	38	54 2,317 competing apps Median installs: 1,974 Avg rating: 2.1	—	—	101 major competitor apps
indicator	73	100	36	57 3,874 competing apps Median installs: 932 Avg rating: 2.0	—	—	131 major competitor apps
survey	73	100	35	57 3,561 competing apps Median installs: 1,965 Avg rating: 2.0	—	—	150 major competitor apps
statistics	74	100	41	66 14,399 competing apps Median installs: 1,905 Avg rating: 2.0	—	—	552 major competitor apps
quick access	73	100	43	67 16,067 competing apps Median installs: 923 Avg rating: 1.9	—	—	572 major competitor apps
funded	71	100	31	50 1,315 competing apps Median installs: 889 Avg rating: 1.8	—	—	31 major competitor apps
named	73	100	39	57 3,954 competing apps Median installs: 4,702 Avg rating: 2.2	—	—	178 major competitor apps
surveys	73	100	37	57 3,682 competing apps Median installs: 1,204 Avg rating: 1.9	—	—	126 major competitor apps
carried	74	100	37	61 6,539 competing apps Median installs: 1,164 Avg rating: 1.8	—	—	121 major competitor apps

App Description

Quick access to survey information and statistics from The DHS Program

Quick access to downloadable survey information and statistics from the USAID-funded Demographic and Health Surveys. The DHS Program has carried out more than 300 surveys in 90+ countries. The surveys collect information on fertility and family planning, maternal and child health, child mortality, nutrition, malaria, HIV/AIDS, and many other health topics. The DHS Program application provides indicator tables, charts, maps, and trend data from the Demographic and Health Surveys, as well as survey information, and quick links to survey-related publications. The DHS Program application was formerly named MEASURE DHS Mobile.