American Century Investments

10.5K installs
68 ratings
986 monthly active users
Revenue not available
Install Trends
Weekly +41
Declining
Monthly +227
Declining
American Century Investments icon

ASO Keyword Dashboard

Tracking 110 keywords for American Century Investments in Google Play

Developer: American Century Investment Services, Inc. Category: finance Rating: 2.63

American Century Investments tracks 110 keywords (1 keyword ranks; 109 need traction). Key metrics: 0% top-10 coverage, opportunity 70.7, difficulty 47.7, best rank 15.

Invest for What Matters Most

Tracked keywords

110

1  ranked •  109  not ranking yet

Top 10 coverage

0%

Best rank 15 • Latest leader —

Avg opportunity

70.7

Top keyword: college

Avg difficulty

47.7

Lower scores indicate easier wins

Opportunity leaders

  • college

    Opportunity: 75.0 • Difficulty: 39.2 • Rank —

    Competitors: 242

    63.6
  • phone number

    Opportunity: 74.0 • Difficulty: 59.7 • Rank —

    Competitors: 625

    61.4
  • minimum

    Opportunity: 74.0 • Difficulty: 44.8 • Rank —

    Competitors: 793

    64.7
  • hide

    Opportunity: 74.0 • Difficulty: 55.3 • Rank —

    Competitors: 1,235

    64.0
  • distribution

    Opportunity: 74.0 • Difficulty: 38.6 • Rank —

    Competitors: 216

    62.6

Unranked opportunities

  • college

    Opportunity: 75.0 • Difficulty: 39.2 • Competitors: 242

  • phone number

    Opportunity: 74.0 • Difficulty: 59.7 • Competitors: 625

  • minimum

    Opportunity: 74.0 • Difficulty: 44.8 • Competitors: 793

  • hide

    Opportunity: 74.0 • Difficulty: 55.3 • Competitors: 1,235

  • distribution

    Opportunity: 74.0 • Difficulty: 38.6 • Competitors: 216

High competition keywords

  • access

    Total apps: 339,043 • Major competitors: 11,559

    Latest rank: — • Difficulty: 59.5

  • help

    Total apps: 282,188 • Major competitors: 14,387

    Latest rank: — • Difficulty: 59.7

  • mobile

    Total apps: 280,792 • Major competitors: 10,253

    Latest rank: — • Difficulty: 56.3

  • features

    Total apps: 253,887 • Major competitors: 13,784

    Latest rank: — • Difficulty: 59.3

  • available

    Total apps: 199,899 • Major competitors: 9,729

    Latest rank: — • Difficulty: 59.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
century731003556

3,345 competing apps

Median installs: 2,237

Avg rating: 2.1

1515

89

major competitor apps

level681005580

109,650 competing apps

Median installs: 1,859

Avg rating: 2.1

6,423

major competitor apps

email691005077

69,407 competing apps

Median installs: 2,060

Avg rating: 2.1

2,876

major competitor apps

communication701004876

57,428 competing apps

Median installs: 605

Avg rating: 1.7

1,191

major competitor apps

investing731003958

4,678 competing apps

Median installs: 2,811

Avg rating: 2.1

298

major competitor apps

change681005379

90,509 competing apps

Median installs: 3,508

Avg rating: 2.2

5,877

major competitor apps

member721004471

27,696 competing apps

Median installs: 1,034

Avg rating: 2.0

1,043

major competitor apps

phone671006283

152,369 competing apps

Median installs: 2,624

Avg rating: 2.1

8,545

major competitor apps

connected691005178

74,127 competing apps

Median installs: 549

Avg rating: 1.8

2,177

major competitor apps

individual711004973

38,138 competing apps

Median installs: 1,239

Avg rating: 1.9

1,070

major competitor apps

management681005080

111,277 competing apps

Median installs: 490

Avg rating: 1.7

2,440

major competitor apps

manage661005684

186,292 competing apps

Median installs: 650

Avg rating: 1.9

6,752

major competitor apps

educational701004876

60,759 competing apps

Median installs: 981

Avg rating: 1.8

2,027

major competitor apps

phone number741006061

7,189 competing apps

Median installs: 3,898

Avg rating: 2.1

625

major competitor apps

service671005582

134,155 competing apps

Median installs: 1,199

Avg rating: 1.9

5,360

major competitor apps

available661006084

199,899 competing apps

Median installs: 2,015

Avg rating: 2.1

9,729

major competitor apps

traditional711004673

36,002 competing apps

Median installs: 1,324

Avg rating: 1.9

1,409

major competitor apps

mobile651005687

280,792 competing apps

Median installs: 1,234

Avg rating: 2.0

10,253

major competitor apps

goal701004774

43,021 competing apps

Median installs: 1,124

Avg rating: 1.9

1,781

major competitor apps

key681005381

120,316 competing apps

Median installs: 1,103

Avg rating: 1.9

5,380

major competitor apps

help651006087

282,188 competing apps

Median installs: 1,657

Avg rating: 2.1

14,387

major competitor apps

touch691005376

63,128 competing apps

Median installs: 1,601

Avg rating: 2.1

3,393

major competitor apps

account681005579

93,969 competing apps

Median installs: 1,719

Avg rating: 2.1

4,674

major competitor apps

update701005775

52,157 competing apps

Median installs: 1,379

Avg rating: 2.0

2,402

major competitor apps

services681005680

103,678 competing apps

Median installs: 918

Avg rating: 1.8

4,001

major competitor apps

110 keywords
1 of 5

App Description

Invest for What Matters Most

Stay connected to your investments with our mobile app. It’s designed to help you be the investor your world needs.

Currently features are available for individual investor mutual fund, brokerage and workplace retirement plan participant accounts. Transactional features are not available for brokerage, workplace retirement plan and Private Client Group accounts. The app is not available for 529 college savings accounts.

Stay In Tune to the Markets
Market activity can impact your investments but keep a long-term view. That’s how our professionals position our investments regardless of what markets do.

Check Balances on the Go
View your accounts on the Dashboard screen and find:

• Your total balance
• An interactive balance history chart where you can tap and drag for a custom timeframe or a specific day's balance
• Individual account balances and the ability to personalize each account name
• Your investment performance at the last market close
• The percentage of change from day to day

Invest More for Your Goals
Adding to an existing account is quick and easy.

• Select “Buy” for the fund for which you want to buy shares, key in amount, and choose your bank.
• You must have a bank account on file.
• Available for existing traditional IRA, Roth IRA and mutual fund accounts.

Additional investments into workplace retirement plan, 529, brokerage and Private Client Group accounts are not available through the app.

Access your documents are easier than ever
View, download, and manage tax forms, account statements, and transactions from the tips of your fingers.

View Personal Performance
See how your investments performed this week, this month, this year or over the total years you’ve invested. Reviewing performance can help you:

• Make investment decisions
• Evaluate your risk

Review Retirement Progress
Stay on top of this major goal and:

• See the annual contribution limit and how close you are to it.
• View your Required Minimum Distribution (RMD).
• View your retirement investments total balance.

View Recent Transactions
Review transaction activities from the past 90 days in Recent History. Not available for workplace retirement plan, 529, brokerage or Private Client Group accounts.

Make Changes Quickly

• Manage email address updates and indicate your primary email for your account.
• Manage your phone number and add up to two numbers on file.
• Manage your primary address or mailing address.
• Change your password and manage your biometric settings (face and touch recognition) for your security.
• Manage bank accounts on file.
• Manage Beneficiaries for retirement accounts.
• View and update your Cost Basis methods for your individual holdings.
• View and update your e-Communication preferences for your accounts.
• View or hide zero balance accounts, and toggle back and forth.

This material has been prepared for educational purposes only. It is not intended to provide, and should not be relied upon for, investment, accounting, legal or tax advice.

Brokerage services are provided by American Century Brokerage, a division of American Century Investment Services, Inc., registered broker/dealer, Member FINRA, SIPC®.
Private Client Group advisory services are provided by American Century Investments Private Client Group, Inc., a registered investment advisor. This service is generally for clients with a minimum $50,000 investment. Call us to determine the level of service that is appropriate for you. The advisory service provides discretionary investment management for a fee. All investing involves risk.

©2026 American Century Proprietary Holdings, Inc. All rights reserved.