AGS Beers Criteria®
ASO Keyword Dashboard
Tracking 127 keywords for AGS Beers Criteria® in Google Play
AGS Beers Criteria® tracks 127 keywords (1 keyword ranks; 126 need traction). Key metrics: 0% top-10 coverage, opportunity 71.0, difficulty 44.0, best rank 3.
Potentially Inappropriate Medications for Older Adults
Tracked keywords
127
1 ranked • 126 not ranking yet
Top 10 coverage
0%
Best rank 3 • Latest leader —
Avg opportunity
71.0
Top keyword: flexibility
Avg difficulty
44.0
Lower scores indicate easier wins
Opportunity leaders
- 64.5
flexibility
Opportunity: 74.0 • Difficulty: 41.5 • Rank —
Competitors: 454
- 64.8
patient
Opportunity: 74.0 • Difficulty: 39.5 • Rank —
Competitors: 195
- 65.0
outside
Opportunity: 74.0 • Difficulty: 48.1 • Rank —
Competitors: 678
- 64.6
strategies
Opportunity: 74.0 • Difficulty: 41.8 • Rank —
Competitors: 569
- 63.9
adults
Opportunity: 74.0 • Difficulty: 42.2 • Rank —
Competitors: 690
Unranked opportunities
flexibility
Opportunity: 74.0 • Difficulty: 41.5 • Competitors: 454
patient
Opportunity: 74.0 • Difficulty: 39.5 • Competitors: 195
outside
Opportunity: 74.0 • Difficulty: 48.1 • Competitors: 678
strategies
Opportunity: 74.0 • Difficulty: 41.8 • Competitors: 569
adults
Opportunity: 74.0 • Difficulty: 42.2 • Competitors: 690
High competition keywords
new
Total apps: 370,270 • Major competitors: 21,630
Latest rank: — • Difficulty: 59.9
experience
Total apps: 289,044 • Major competitors: 15,346
Latest rank: — • Difficulty: 58.0
mobile
Total apps: 280,152 • Major competitors: 10,258
Latest rank: — • Difficulty: 56.4
designed
Total apps: 261,871 • Major competitors: 7,629
Latest rank: — • Difficulty: 53.9
best
Total apps: 254,675 • Major competitors: 16,896
Latest rank: — • Difficulty: 58.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| criteria | 73 | 100 | 35 | 56 3,500 competing apps Median installs: 1,412 Avg rating: 1.7 | 14 | 3 | 109 major competitor apps |
| best | 66 | 100 | 59 | 86 254,675 competing apps Median installs: 3,217 Avg rating: 2.1 | — | — | 16,896 major competitor apps |
| new | 65 | 100 | 60 | 89 370,270 competing apps Median installs: 2,549 Avg rating: 2.0 | — | — | 21,630 major competitor apps |
| health | 69 | 100 | 50 | 77 69,261 competing apps Median installs: 666 Avg rating: 1.8 | — | — | 1,824 major competitor apps |
| share | 66 | 100 | 60 | 85 215,942 competing apps Median installs: 2,262 Avg rating: 2.0 | — | — | 10,852 major competitor apps |
| choosing | 73 | 100 | 45 | 68 18,920 competing apps Median installs: 2,944 Avg rating: 2.0 | — | — | 1,091 major competitor apps |
| care | 70 | 100 | 50 | 76 55,904 competing apps Median installs: 1,282 Avg rating: 1.9 | — | — | 2,569 major competitor apps |
| support | 67 | 100 | 55 | 83 169,442 competing apps Median installs: 1,290 Avg rating: 2.0 | — | — | 7,314 major competitor apps |
| experience | 65 | 100 | 58 | 87 289,044 competing apps Median installs: 1,501 Avg rating: 1.9 | — | — | 15,346 major competitor apps |
| learn | 67 | 100 | 56 | 82 143,086 competing apps Median installs: 1,947 Avg rating: 1.9 | — | — | 6,603 major competitor apps |
| section | 71 | 100 | 47 | 72 32,580 competing apps Median installs: 1,051 Avg rating: 1.8 | — | — | 1,050 major competitor apps |
| within | 68 | 100 | 52 | 80 103,085 competing apps Median installs: 1,287 Avg rating: 1.9 | — | — | 3,729 major competitor apps |
| flexibility | 74 | 100 | 41 | 65 11,230 competing apps Median installs: 839 Avg rating: 1.9 | — | — | 454 major competitor apps |
| medication | 73 | 100 | 36 | 59 5,062 competing apps Median installs: 727 Avg rating: 1.8 | — | — | 104 major competitor apps |
| used | 68 | 100 | 56 | 81 116,547 competing apps Median installs: 2,391 Avg rating: 1.9 | — | — | 4,709 major competitor apps |
| designed | 65 | 100 | 54 | 86 261,871 competing apps Median installs: 726 Avg rating: 1.7 | — | — | 7,629 major competitor apps |
| list | 69 | 100 | 53 | 78 82,336 competing apps Median installs: 1,975 Avg rating: 1.9 | — | — | 3,302 major competitor apps |
| people | 68 | 100 | 55 | 80 103,201 competing apps Median installs: 2,258 Avg rating: 2.0 | — | — | 5,279 major competitor apps |
| avoid | 71 | 100 | 54 | 72 34,752 competing apps Median installs: 2,247 Avg rating: 1.9 | — | — | 1,957 major competitor apps |
| serve | 73 | 100 | 43 | 68 18,629 competing apps Median installs: 1,043 Avg rating: 1.8 | — | — | 748 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,152 competing apps Median installs: 1,245 Avg rating: 1.9 | — | — | 10,258 major competitor apps |
| including | 67 | 100 | 57 | 81 130,038 competing apps Median installs: 2,121 Avg rating: 2.0 | — | — | 7,024 major competitor apps |
| never | 68 | 100 | 54 | 81 119,093 competing apps Median installs: 1,642 Avg rating: 2.0 | — | — | 6,582 major competitor apps |
| combination | 73 | 100 | 46 | 67 15,573 competing apps Median installs: 2,442 Avg rating: 2.1 | — | — | 1,027 major competitor apps |
| search | 67 | 100 | 60 | 82 130,886 competing apps Median installs: 2,588 Avg rating: 2.0 | — | — | 6,369 major competitor apps |
App Description
Potentially Inappropriate Medications for Older Adults
Key Features:
• New in 2025! Alternative Treatments to Selected Medications in the 2023 AGS Beers Criteria® including both nonpharmacologic and pharmacologic alternatives across medications.
• Quick search by generic drug name, organ system, disease or syndrome of concern.
• Browse medications by category: 1) Potentially Inappropriate Medications (PIMS) for Older Adults; 2) PIMS for Older Adults with a Specific Disease or Syndrome; 3) Drugs to Use with Caution in Older Adults; 4) Drug – Drug Interactions; 5) PIMS Due to Reduced Kidney Function; 6) Drugs with Strong Anticholinergic Properties; 7) Criteria Removed.
• Ability to add bookmarks and take notes within content.
• View and share patient resources on medications and older adults designed specifically for older adults and caregivers.
The AGS Beers Criteria ® aim to guide older people and health professionals away from potentially harmful medications while also helping health systems recognize such decisions when assessing care quality. Though not an exhaustive catalog of inappropriate treatments, the five lists included in the AGS Beers Criteria ® describe particular medications with evidence suggesting they should be:
• Avoided by most older people (outside of hospice and palliative care settings);
• Avoided by older people with specific health conditions;
• Avoided in combination with other treatments because of the of the risk for harmful “drug-drug” interactions;
• Used with caution because of the potential for harmful side effects; or
• Dosed differently or avoided among people with reduced kidney function, which impacts how the body processes medicine.
The new Alternative Treatments section includes evidence-based treatment options for some of the medications flagged in the AGS Beers Criteria®. The list includes both pharmacologic and nonpharmacologic alternatives, offering clinicians flexibility in choosing the best approach for each patient. Clinician, patient and caregiver resources are also provided to support the implementation of alternative treatment strategies in clinical practice.
The AGS Beers Criteria ® are meant to be used as a resource for healthcare providers, not a replacement for their experience and knowledge. The AGS Beers Criteria ® should never solely dictate how medications are prescribed, nor should they serve as a justification for restricting health coverage. Older adults and caregivers can learn more about medications and older adults at https://www.healthinaging.org/medications-older-adults.
