Live Well at Citi

Developer: Citibank N.A.

Category: Health & Fitness

Add App to Comparison

30.3K installs

206 ratings

ASO Keyword Dashboard

Tracking 35 keywords for Live Well at Citi in Google Play

Developer: Citibank N.A. Category: health_and_fitness Rating: 2.54

Live Well at Citi tracks 35 keywords (1 keyword ranks; 34 need traction). Key metrics: 0% top-10 coverage, opportunity 69.4, difficulty 48.0, best rank 20.

Provides users opportunities to stay healthy throughout the year

Tracked keywords

1 ranked • 34 not ranking yet

Top 10 coverage

Best rank 20 • Latest leader —

Avg opportunity

69.4

Top keyword: wellness

Avg difficulty

48.0

Lower scores indicate easier wins

Opportunity leaders

wellness

Opportunity: 74.0 • Difficulty: 41.0 • Rank —

Competitors: 272
65.8
wearable

Opportunity: 74.0 • Difficulty: 39.8 • Rank —

Competitors: 103
60.4
employees

Opportunity: 73.0 • Difficulty: 41.5 • Rank —

Competitors: 246
68.5
straight

Opportunity: 73.0 • Difficulty: 45.2 • Rank —

Competitors: 1,021
67.6
busy

Opportunity: 73.0 • Difficulty: 47.8 • Rank —

Competitors: 1,023
68.1

Unranked opportunities

wellness

Opportunity: 74.0 • Difficulty: 41.0 • Competitors: 272
wearable

Opportunity: 74.0 • Difficulty: 39.8 • Competitors: 103
employees

Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 246
straight

Opportunity: 73.0 • Difficulty: 45.2 • Competitors: 1,021
busy

Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 1,023

High competition keywords

access

Total apps: 333,939 • Major competitors: 12,350

Latest rank: — • Difficulty: 58.5
mobile

Total apps: 280,368 • Major competitors: 11,033

Latest rank: — • Difficulty: 55.7
information

Total apps: 264,545 • Major competitors: 8,151

Latest rank: — • Difficulty: 54.8
available

Total apps: 194,634 • Major competitors: 10,383

Latest rank: — • Difficulty: 58.3
stay

Total apps: 178,915 • Major competitors: 5,927

Latest rank: — • Difficulty: 56.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
well	68	100	50	79 92,846 competing apps Median installs: 2,530 Avg rating: 2.3	20	20	4,015 major competitor apps
fitness	71	100	46	73 39,325 competing apps Median installs: 229 Avg rating: 2.0	—	—	795 major competitor apps
health	69	100	49	77 68,544 competing apps Median installs: 766 Avg rating: 2.1	—	—	1,946 major competitor apps
notifications	68	100	53	80 100,227 competing apps Median installs: 759 Avg rating: 2.3	—	—	3,085 major competitor apps
fitness challenges	68	100	22	35 164 competing apps Median installs: 1,169 Avg rating: 2.3	—	—	4 major competitor apps
phone	67	100	60	83 150,638 competing apps Median installs: 3,555 Avg rating: 2.6	—	—	9,409 major competitor apps
users	67	100	53	82 137,673 competing apps Median installs: 1,375 Avg rating: 2.3	—	—	5,543 major competitor apps
live	67	100	55	82 140,887 competing apps Median installs: 1,561 Avg rating: 2.5	—	—	6,897 major competitor apps
information	65	100	55	86 264,545 competing apps Median installs: 1,195 Avg rating: 2.2	—	—	8,151 major competitor apps
available	66	100	58	84 194,634 competing apps Median installs: 2,765 Avg rating: 2.5	—	—	10,383 major competitor apps
mobile	65	100	56	87 280,368 competing apps Median installs: 1,392 Avg rating: 2.4	—	—	11,033 major competitor apps
variety	68	100	52	80 97,377 competing apps Median installs: 3,627 Avg rating: 2.6	—	—	7,497 major competitor apps
access	65	100	59	88 333,939 competing apps Median installs: 1,156 Avg rating: 2.4	—	—	12,350 major competitor apps
stay	67	100	56	84 178,915 competing apps Median installs: 502 Avg rating: 2.3	—	—	5,927 major competitor apps
favorite	67	100	60	83 168,742 competing apps Median installs: 2,951 Avg rating: 2.6	—	—	10,887 major competitor apps
provides	67	100	54	83 167,241 competing apps Median installs: 1,409 Avg rating: 2.3	—	—	5,651 major competitor apps
year	72	100	48	71 28,611 competing apps Median installs: 4,980 Avg rating: 2.4	—	—	1,522 major competitor apps
work	68	100	55	81 120,316 competing apps Median installs: 1,895 Avg rating: 2.4	—	—	5,253 major competitor apps
wellness	74	100	41	66 13,394 competing apps Median installs: 348 Avg rating: 2.1	—	—	272 major competitor apps
feel	69	100	53	78 81,056 competing apps Median installs: 5,063 Avg rating: 2.7	—	—	6,252 major competitor apps
employees	73	100	41	68 19,736 competing apps Median installs: 685 Avg rating: 1.8	—	—	246 major competitor apps
resources	71	100	45	73 35,380 competing apps Median installs: 864 Avg rating: 2.3	—	—	1,092 major competitor apps
straight	73	100	45	68 17,478 competing apps Median installs: 1,665 Avg rating: 2.6	—	—	1,021 major competitor apps
providing	69	100	48	77 70,725 competing apps Median installs: 883 Avg rating: 2.2	—	—	1,965 major competitor apps
challenges	70	100	49	75 47,702 competing apps Median installs: 3,404 Avg rating: 2.6	—	—	3,808 major competitor apps

App Description

Provides users opportunities to stay healthy throughout the year

The Live Well at Citi mobile app will be available year-round, providing fitness and wellness challenges, health information and access to the resources you need to feel your best. Citigroup employees will have a mobile app that works with their busy lifestyle, so they can be healthy at work or on the go.

Key features:
1. Sync your favorite wearable for seamless tracking
2. Receive notifications straight to your phone about Citi health initiatives
3. Participate in a variety of health and fitness challenges