LazyPay: Loan App & Pay Later

14.8M installs
566.2K ratings
+48.2K weekly installs
+137K monthly installs
LazyPay: Loan App & Pay Later icon

ASO Keyword Dashboard

Tracking 163 keywords for LazyPay: Loan App & Pay Later in Google Play

Developer: PayU Finance (India) Private Limited Category: finance Rating: 4.3

LazyPay: Loan App & Pay Later tracks 163 keywords (no keywords rank yet; 163 need traction). Key metrics: opportunity 68.3, difficulty 50.4.

India’s credit super-app for Instant loans, BNPL, Utility bills and more

Tracked keywords

163

0  ranked •  163  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

68.3

Top keyword: discounts

Avg difficulty

50.4

Lower scores indicate easier wins

Opportunity leaders

  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Rank —

    Competitors: 1,178

    67.7
  • anything

    Opportunity: 73.0 • Difficulty: 52.2 • Rank —

    Competitors: 1,521

    68.4
  • water

    Opportunity: 73.0 • Difficulty: 47.1 • Rank —

    Competitors: 1,262

    68.7
  • spend

    Opportunity: 73.0 • Difficulty: 49.4 • Rank —

    Competitors: 1,447

    68.5
  • month

    Opportunity: 73.0 • Difficulty: 52.4 • Rank —

    Competitors: 1,041

    67.8

Unranked opportunities

  • discounts

    Opportunity: 73.0 • Difficulty: 48.7 • Competitors: 1,178

  • anything

    Opportunity: 73.0 • Difficulty: 52.2 • Competitors: 1,521

  • water

    Opportunity: 73.0 • Difficulty: 47.1 • Competitors: 1,262

  • spend

    Opportunity: 73.0 • Difficulty: 49.4 • Competitors: 1,447

  • month

    Opportunity: 73.0 • Difficulty: 52.4 • Competitors: 1,041

High competition keywords

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • make

    Total apps: 163,352 • Major competitors: 21,922

    Latest rank: — • Difficulty: 65.0

  • like

    Total apps: 150,415 • Major competitors: 21,531

    Latest rank: — • Difficulty: 68.5

  • every

    Total apps: 125,665 • Major competitors: 16,037

    Latest rank: — • Difficulty: 62.3

  • experience

    Total apps: 118,077 • Major competitors: 15,561

    Latest rank: — • Difficulty: 62.8

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

23,343

major competitor apps

online661006184

80,029 competing apps

Median installs: 33,297

Avg rating: 2.8

9,770

major competitor apps

finance711004562

4,027 competing apps

Median installs: 44,327

Avg rating: 2.7

511

major competitor apps

share661006586

102,576 competing apps

Median installs: 35,820

Avg rating: 2.9

11,283

major competitor apps

discounts731004968

9,154 competing apps

Median installs: 35,696

Avg rating: 2.6

1,178

major competitor apps

fellow711004562

4,187 competing apps

Median installs: 29,612

Avg rating: 3.1

503

major competitor apps

single691005677

32,754 competing apps

Median installs: 37,118

Avg rating: 2.9

3,952

major competitor apps

make641006589

163,352 competing apps

Median installs: 42,108

Avg rating: 3.0

21,922

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

6,026

major competitor apps

range691005378

37,225 competing apps

Median installs: 32,979

Avg rating: 2.8

4,354

major competitor apps

experience651006387

118,077 competing apps

Median installs: 39,819

Avg rating: 2.9

15,561

major competitor apps

within681005680

45,953 competing apps

Median installs: 29,549

Avg rating: 2.8

4,617

major competitor apps

interest721005770

12,516 competing apps

Median installs: 40,690

Avg rating: 2.6

1,436

major competitor apps

information661005986

101,893 competing apps

Median installs: 23,675

Avg rating: 2.6

7,805

major competitor apps

management691005277

32,852 competing apps

Median installs: 18,996

Avg rating: 2.5

2,393

major competitor apps

payment691005376

29,462 competing apps

Median installs: 30,186

Avg rating: 2.5

3,270

major competitor apps

limited721005271

14,801 competing apps

Median installs: 42,546

Avg rating: 3.2

1,812

major competitor apps

transparency711003859

2,706 competing apps

Median installs: 25,046

Avg rating: 2.7

231

major competitor apps

using651006486

114,758 competing apps

Median installs: 37,480

Avg rating: 2.8

13,323

major competitor apps

money691005376

29,368 competing apps

Median installs: 48,474

Avg rating: 3.1

4,238

major competitor apps

favourite721005269

10,913 competing apps

Median installs: 42,288

Avg rating: 2.8

1,496

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

rate701005075

24,148 competing apps

Median installs: 33,875

Avg rating: 2.7

2,128

major competitor apps

pay691005477

30,292 competing apps

Median installs: 37,182

Avg rating: 2.9

3,855

major competitor apps

loans711004861

3,633 competing apps

Median installs: 72,407

Avg rating: 2.9

621

major competitor apps

163 keywords
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App Description

India’s credit super-app for Instant loans, BNPL, Utility bills and more

Get credit that’s easy, instant and stress-free. With LazyPay, you get a free credit limit upto Rs.10,000 that you can use across 45,000+ online stores and merchants! Just repay the total every 15 or 30 days, interest-free.


Here’s what you can do on LazyPay:


🛒PayLater
Checkout on your favourite merchants in just one-tap! It’s completely free. No extra charges, no hidden fees. Shop, buy, spend from your credit limit and pay just one single bill every 15 days.
One-tap payments
No OTPs, CVVs or PINs
Repay just once every 15 days
No interest and no hidden charges


★ Get attractive discounts and offers on various merchants like Swiggy, Zomato, Myntra, Zepto and more.


★ A quick, simple KYC makes your experience a lot smoother. If you complete your KYC with us, you can increase your credit limit (upto as much as Rs. 5 lakhs), and get 30 days to repay your dues (that’s double the normal billing period!). In case you’re unable to pay your bill, you’ll also have options to repay your dues in EMIs.


🔌BillPay: Pay Utility Bills
With over 20,000+ supported billers, LazyPay allows you to pay utility bills with your credit limit. Pay electricity, gas, water bills in one-click; recharge FASTag, mobile postpaid, mobile prepaid, landline, DTH and more. Repay in one shot, along with your LazyPay dues, every 15 or 30 days.


🛞 Auto360
Your all-in-one vehicle management hub. Now you can add your vehicle, track challans, stay ahead of PUC and insurance expiries. Also, renew your vehicle insurance seamlessly—all in one place.


🎁 GiftCards
Now you can purchase vouchers of over 200+ brands like Amazon, Myntra, Flipkart and more on the LazyPay app. Use them to avail discounts ranging upto 30% on your purchases, or share them with your loved ones!


⚡XpressLoan: Instant Personal Loans
LazyPay offers instant personal loans for all your needs, big or small. Get online loans within minutes and use it for anything you want - no questions asked. Our instant personal loans are cash loans where the lump sum amount is transferred to your bank account. The entire process is paperless and 100% digital, for your convenience.
Personal loan interest rates range from 12% to 36% p.a. with EMI tenures from 3 months upto 60 months.


XpressLoans range from Rs. 3,000 to Rs. 5 lakh with an Annual Repayment Period (APR) from 3 to 60 months. Percentage rate (APR) between 12% - 36% on a reducing balance basis.


★Sample EMI Calculation★
For a loan amount = Rs 10,000 | Tenure = 6 months @ interest rate of 18%* p.a.
EMI will be = Rs 1,755/- p.m.
Processing fee = Rs. 200
Total Payment = Rs. 10,730
*Interest rate and processing fee may vary.


★ Join over 20 lakh fellow Indians using the LazyPay app everyday to get instant personal loans, and make payments easily.
★ We believe in total transparency and data safety and security. All your information is safe with us.
★ Have questions? Reach out to us anytime at wecare@lazypay.in


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Revolve rates - 36% to 42%. For Revolve there is no period for repayment. It's a monthly rolling feature.
Convert to EMI - 3 month 24% | 6 month 26% Tenure basis - 3 to 6 months.


Declaration
LazyPay is a platform that only facilitates money lending to duly registered NBFCs to users and complies with all applicable laws including RBI’s Fair Practices code. The details of the registered NBFCs who are partnered with us are mentioned below.
PayU Finance India Private Limited (“PayU Finance”)
https://www.payufin.in/