FieldAssist One

All-in-One Platform integrating trade, L&D, SFA, communication and performance.

FieldAssist is the market leading retail sales force transformation suite of applications which is used by 550+ CPG brands across India and the world to achieve business growth.

FA One is a unified application designed to empower FMCG businesses by integrating trade operations, learning, and communication on a single platform. It serves as an SFA for salespeople, a DMS for distributors, and an e-B2B tool for retailers, ensuring seamless collaboration across the value chain. With features like personalized learning modules, quizzes, training calendars, gamification, leaderboards, and social spaces, it enhances knowledge, engagement, and motivation. A centralized catalogue, unified profiles, and intelligent notifications provide effortless navigation and access to relevant insights. FA One helps organizations boost efficiency, build expertise, and foster community-driven growth across diverse geographies.

FieldAssist, assists CPG brands digitize and transform their end-to-end sales and distribution in three ways:

Enabling the management to strategize, plan and monitor their growth through Analytics Dashboard
Enabling the field force to book orders using the Sales Force Automation (SFA) application
Enabling the distributors to dispatch the orders through Distributor Management System (DMS)

Each of these modules uses FieldAssist’s proprietary AI/ML based retail intelligence engine to deliver automation and intelligence for each of the stakeholders to truly transform the entire supply chain of CPG brands.