PrEPresent

Developer: University of North

Category: Medical

54 installs

ratings

ASO Keyword Dashboard

Tracking 50 keywords for PrEPresent in Google Play

Developer: University of North Carolina at Chapel Hill Category: medical

PrEPresent tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 69.4, difficulty 47.4.

UNC/CHLA Research Study

Tracked keywords

0 ranked • 50 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

69.4

Top keyword: relevant

Avg difficulty

47.4

Lower scores indicate easier wins

Opportunity leaders

relevant

Opportunity: 73.0 • Difficulty: 59.5 • Rank —

Competitors: 790
68.5
young

Opportunity: 73.0 • Difficulty: 45.8 • Rank —

Competitors: 1,014
67.5
lifestyle

Opportunity: 72.0 • Difficulty: 46.7 • Rank —

Competitors: 637
63.6
backgrounds

Opportunity: 72.0 • Difficulty: 48.3 • Rank —

Competitors: 1,320
69.9
research

Opportunity: 72.0 • Difficulty: 55.2 • Rank —

Competitors: 564
65.5

Unranked opportunities

relevant

Opportunity: 73.0 • Difficulty: 59.5 • Competitors: 790
young

Opportunity: 73.0 • Difficulty: 45.8 • Competitors: 1,014
lifestyle

Opportunity: 72.0 • Difficulty: 46.7 • Competitors: 637
backgrounds

Opportunity: 72.0 • Difficulty: 48.3 • Competitors: 1,320
research

Opportunity: 72.0 • Difficulty: 55.2 • Competitors: 564

High competition keywords

new

Total apps: 193,474 • Major competitors: 25,823

Latest rank: — • Difficulty: 65.7
features

Total apps: 116,743 • Major competitors: 14,116

Latest rank: — • Difficulty: 64.6
information

Total apps: 101,893 • Major competitors: 7,805

Latest rank: — • Difficulty: 58.6
designed

Total apps: 96,808 • Major competitors: 9,110

Latest rank: — • Difficulty: 56.6
support

Total apps: 68,575 • Major competitors: 7,371

Latest rank: — • Difficulty: 59.8

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
new	64	100	66	90 193,474 competing apps Median installs: 42,470 Avg rating: 3.0	—	—	25,823 major competitor apps
health	70	100	52	75 23,713 competing apps Median installs: 25,526 Avg rating: 2.7	—	—	1,845 major competitor apps
email	69	100	53	77 32,694 competing apps Median installs: 29,240 Avg rating: 2.9	—	—	2,918 major competitor apps
support	67	100	60	83 68,575 competing apps Median installs: 34,249 Avg rating: 3.0	—	—	7,371 major competitor apps
users	67	100	60	82 59,104 competing apps Median installs: 30,976 Avg rating: 2.8	—	—	6,026 major competitor apps
range	69	100	53	78 37,225 competing apps Median installs: 32,979 Avg rating: 2.8	—	—	4,354 major competitor apps
learn	67	100	61	82 64,313 competing apps Median installs: 33,093 Avg rating: 2.8	—	—	6,746 major competitor apps
information	66	100	59	86 101,893 competing apps Median installs: 23,675 Avg rating: 2.6	—	—	7,805 major competitor apps
team	69	100	58	78 34,741 competing apps Median installs: 33,606 Avg rating: 2.9	—	—	4,020 major competitor apps
designed	66	100	57	85 96,808 competing apps Median installs: 27,484 Avg rating: 2.8	—	—	9,110 major competitor apps
needs	70	100	52	75 24,331 competing apps Median installs: 30,717 Avg rating: 2.8	—	—	2,732 major competitor apps
created	70	100	51	76 26,487 competing apps Median installs: 29,378 Avg rating: 2.8	—	—	2,330 major competitor apps
people	68	100	60	80 49,228 competing apps Median installs: 35,592 Avg rating: 2.8	—	—	5,524 major competitor apps
lifestyle	72	100	47	64 5,280 competing apps Median installs: 34,828 Avg rating: 2.8	—	—	637 major competitor apps
provide	67	100	55	82 61,536 competing apps Median installs: 28,348 Avg rating: 2.7	—	—	5,453 major competitor apps
code	71	100	53	73 19,267 competing apps Median installs: 32,705 Avg rating: 2.7	—	—	2,141 major competitor apps
open	68	100	60	80 47,669 competing apps Median installs: 50,678 Avg rating: 3.1	—	—	6,748 major competitor apps
diverse	71	100	52	73 19,014 competing apps Median installs: 43,300 Avg rating: 2.9	—	—	2,686 major competitor apps
topics	71	100	57	71 15,079 competing apps Median installs: 22,211 Avg rating: 2.8	—	—	958 major competitor apps
wellness	71	100	42	61 3,473 competing apps Median installs: 20,720 Avg rating: 2.9	—	—	243 major competitor apps
backgrounds	72	100	48	70 12,379 competing apps Median installs: 36,517 Avg rating: 3.1	—	—	1,320 major competitor apps
features	65	100	65	87 116,743 competing apps Median installs: 36,428 Avg rating: 2.9	—	—	14,116 major competitor apps
platform	69	100	53	78 38,205 competing apps Median installs: 18,669 Avg rating: 2.3	—	—	2,769 major competitor apps
hospital	71	100	41	60 3,278 competing apps Median installs: 32,408 Avg rating: 2.5	—	—	347 major competitor apps
research	72	100	55	66 6,818 competing apps Median installs: 26,196 Avg rating: 2.8	—	—	564 major competitor apps

App Description

UNC/CHLA Research Study

PrEPresent uses the HealthMPowerment (HMP) platform and is designed to provide PrEP navigation, activation, and adherence resources, in addition to more general health and wellness information and resources, relevant to young people in the United States. PrEPresent covers a range of health and lifestyle topics to support users' diverse backgrounds and varying needs over time. (new paragraph) HMP was created by Lisa Hightow-Weidman, MD, MPH, and public health sceintist. PrEPresent features new health and wellness information developed by a team of young people living in Los Angeles county and health professionsal led by Dr. Michele Kipke at Children's Hospital Los Angeles. (new paragraph) PrEPresent users need a code to open the app. To learn more, email prepresent@med.unc.edu.