The Drop
ASO Keyword Dashboard
Tracking 37 keywords for The Drop in Google Play
The Drop tracks 37 keywords (1 keyword ranks; 36 need traction). Key metrics: 100% top-10 coverage, opportunity 70.4, difficulty 48.9, best rank 10.
The Drop connects Vitalant employees with the news, information and resources.
Tracked keywords
37
1 ranked • 36 not ranking yet
Top 10 coverage
100%
Best rank 10 • Latest leader —
Avg opportunity
70.4
Top keyword: mobile device
Avg difficulty
48.9
Lower scores indicate easier wins
Opportunity leaders
- 64.9
mobile device
Opportunity: 74.0 • Difficulty: 44.6 • Rank —
Competitors: 539
- 66.2
links
Opportunity: 74.0 • Difficulty: 51.7 • Rank —
Competitors: 471
- 65.0
outside
Opportunity: 74.0 • Difficulty: 48.1 • Rank —
Competitors: 678
- 62.7
assigned
Opportunity: 74.0 • Difficulty: 39.6 • Rank —
Competitors: 181
- 62.3
considered
Opportunity: 74.0 • Difficulty: 38.1 • Rank —
Competitors: 187
Unranked opportunities
mobile device
Opportunity: 74.0 • Difficulty: 44.6 • Competitors: 539
links
Opportunity: 74.0 • Difficulty: 51.7 • Competitors: 471
outside
Opportunity: 74.0 • Difficulty: 48.1 • Competitors: 678
assigned
Opportunity: 74.0 • Difficulty: 39.6 • Competitors: 181
considered
Opportunity: 74.0 • Difficulty: 38.1 • Competitors: 187
High competition keywords
access
Total apps: 337,289 • Major competitors: 11,556
Latest rank: — • Difficulty: 59.5
mobile
Total apps: 280,152 • Major competitors: 10,258
Latest rank: — • Difficulty: 56.4
information
Total apps: 266,609 • Major competitors: 7,571
Latest rank: — • Difficulty: 55.3
using
Total apps: 222,760 • Major competitors: 11,093
Latest rank: — • Difficulty: 58.2
keep
Total apps: 170,943 • Major competitors: 8,206
Latest rank: — • Difficulty: 58.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| dropdown | 71 | 100 | 30 | 50 1,417 competing apps Median installs: 298 Avg rating: 1.1 | 10 | 10 | 11 major competitor apps |
| device | 68 | 100 | 63 | 80 107,472 competing apps Median installs: 2,652 Avg rating: 2.0 | — | — | 6,156 major competitor apps |
| information | 65 | 100 | 55 | 86 266,609 competing apps Median installs: 1,036 Avg rating: 1.8 | — | — | 7,571 major competitor apps |
| content | 67 | 100 | 58 | 81 130,211 competing apps Median installs: 2,014 Avg rating: 1.9 | — | — | 5,589 major competitor apps |
| using | 66 | 100 | 58 | 85 222,760 competing apps Median installs: 2,297 Avg rating: 2.0 | — | — | 11,093 major competitor apps |
| delivered | 72 | 100 | 44 | 69 22,938 competing apps Median installs: 446 Avg rating: 1.7 | — | — | 636 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,152 competing apps Median installs: 1,245 Avg rating: 1.9 | — | — | 10,258 major competitor apps |
| explore | 67 | 100 | 59 | 81 129,185 competing apps Median installs: 1,858 Avg rating: 2.0 | — | — | 8,296 major competitor apps |
| access | 65 | 100 | 59 | 88 337,289 competing apps Median installs: 1,032 Avg rating: 1.8 | — | — | 11,556 major competitor apps |
| news | 69 | 100 | 51 | 78 81,070 competing apps Median installs: 1,049 Avg rating: 1.8 | — | — | 2,201 major competitor apps |
| benefit | 72 | 100 | 44 | 70 24,031 competing apps Median installs: 1,655 Avg rating: 1.8 | — | — | 749 major competitor apps |
| personal | 67 | 100 | 56 | 83 155,231 competing apps Median installs: 1,183 Avg rating: 1.9 | — | — | 6,580 major competitor apps |
| informed | 69 | 100 | 47 | 76 62,016 competing apps Median installs: 420 Avg rating: 1.7 | — | — | 1,195 major competitor apps |
| needed | 73 | 100 | 46 | 68 19,239 competing apps Median installs: 1,721 Avg rating: 2.0 | — | — | 821 major competitor apps |
| work | 68 | 100 | 56 | 81 121,472 competing apps Median installs: 1,575 Avg rating: 1.9 | — | — | 4,894 major competitor apps |
| personalized | 69 | 100 | 54 | 78 84,353 competing apps Median installs: 719 Avg rating: 1.9 | — | — | 3,425 major competitor apps |
| keep | 67 | 100 | 58 | 83 170,943 competing apps Median installs: 1,398 Avg rating: 2.0 | — | — | 8,206 major competitor apps |
| perform | 72 | 100 | 47 | 70 26,324 competing apps Median installs: 3,045 Avg rating: 2.0 | — | — | 1,707 major competitor apps |
| mobile device | 74 | 100 | 45 | 65 11,792 competing apps Median installs: 2,493 Avg rating: 2.1 | — | — | 539 major competitor apps |
| employees | 73 | 100 | 41 | 68 19,663 competing apps Median installs: 614 Avg rating: 1.6 | — | — | 236 major competitor apps |
| resources | 71 | 100 | 45 | 72 35,141 competing apps Median installs: 800 Avg rating: 1.8 | — | — | 995 major competitor apps |
| matter | 71 | 100 | 54 | 71 30,551 competing apps Median installs: 2,475 Avg rating: 2.1 | — | — | 1,706 major competitor apps |
| links | 74 | 100 | 52 | 66 14,307 competing apps Median installs: 1,364 Avg rating: 1.9 | — | — | 471 major competitor apps |
| outside | 74 | 100 | 48 | 65 11,991 competing apps Median installs: 2,638 Avg rating: 2.0 | — | — | 678 major competitor apps |
| may | 68 | 100 | 61 | 79 88,557 competing apps Median installs: 2,780 Avg rating: 2.1 | — | — | 4,620 major competitor apps |
App Description
The Drop connects Vitalant employees with the news, information and resources.
Connect with colleagues, get personalized news delivered to your mobile homepage and keep links to your most needed content handy. The Drop keeps you informed no matter where you’re working.
Drop in to explore more!
Personal Device Usage:
If you are using your mobile device to access information necessary to perform your assigned duties, you should do so during your paid work time.
If you are using your mobile device to access information for your personal benefit or enrichment, you may do so outside your work hours, and this is not considered paid work time.