The great tapestry of Scotland
ASO Keyword Dashboard
Tracking 61 keywords for The great tapestry of Scotland in Google Play
The great tapestry of Scotland tracks 61 keywords (1 keyword ranks; 60 need traction). Key metrics: 0% top-10 coverage, opportunity 69.4, difficulty 50.0, best rank 18.
Explore the Great Tapestry of Scotland with three trails...
Tracked keywords
61
1 ranked • 60 not ranking yet
Top 10 coverage
0%
Best rank 18 • Latest leader —
Avg opportunity
69.4
Top keyword: collected
Avg difficulty
50.0
Lower scores indicate easier wins
Opportunity leaders
- 68.1
collected
Opportunity: 73.0 • Difficulty: 46.7 • Rank —
Competitors: 688
- 68.0
behind
Opportunity: 73.0 • Difficulty: 49.5 • Rank —
Competitors: 1,407
- 69.4
moments
Opportunity: 72.0 • Difficulty: 66.5 • Rank —
Competitors: 1,705
- 66.4
objects
Opportunity: 72.0 • Difficulty: 59.4 • Rank —
Competitors: 1,222
- 70.0
enable
Opportunity: 72.0 • Difficulty: 58.7 • Rank —
Competitors: 1,545
Unranked opportunities
collected
Opportunity: 73.0 • Difficulty: 46.7 • Competitors: 688
behind
Opportunity: 73.0 • Difficulty: 49.5 • Competitors: 1,407
moments
Opportunity: 72.0 • Difficulty: 66.5 • Competitors: 1,705
objects
Opportunity: 72.0 • Difficulty: 59.4 • Competitors: 1,222
enable
Opportunity: 72.0 • Difficulty: 58.7 • Competitors: 1,545
High competition keywords
find
Total apps: 143,808 • Major competitors: 16,874
Latest rank: — • Difficulty: 65.1
access
Total apps: 126,428 • Major competitors: 11,667
Latest rank: — • Difficulty: 66.6
share
Total apps: 102,576 • Major competitors: 11,283
Latest rank: — • Difficulty: 65.5
choose
Total apps: 100,655 • Major competitors: 14,766
Latest rank: — • Difficulty: 62.1
create
Total apps: 93,845 • Major competitors: 13,574
Latest rank: — • Difficulty: 69.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| great | 68 | 100 | 57 | 81 51,849 competing apps Median installs: 41,425 Avg rating: 3.0 | 18 | 18 | 7,000 major competitor apps |
| fun | 66 | 100 | 64 | 84 87,777 competing apps Median installs: 58,861 Avg rating: 3.1 | — | — | 14,777 major competitor apps |
| follow | 69 | 100 | 58 | 77 33,026 competing apps Median installs: 35,928 Avg rating: 2.9 | — | — | 3,898 major competitor apps |
| stories | 71 | 100 | 63 | 71 15,041 competing apps Median installs: 40,524 Avg rating: 3.1 | — | — | 1,962 major competitor apps |
| share | 66 | 100 | 65 | 86 102,576 competing apps Median installs: 35,820 Avg rating: 2.9 | — | — | 11,283 major competitor apps |
| audio | 69 | 100 | 57 | 77 34,042 competing apps Median installs: 32,206 Avg rating: 2.9 | — | — | 3,287 major competitor apps |
| scan | 71 | 100 | 65 | 71 14,906 competing apps Median installs: 42,340 Avg rating: 3.0 | — | — | 2,192 major competitor apps |
| choose | 66 | 100 | 62 | 85 100,655 competing apps Median installs: 46,844 Avg rating: 3.0 | — | — | 14,766 major competitor apps |
| find | 65 | 100 | 65 | 88 143,808 competing apps Median installs: 36,002 Avg rating: 3.0 | — | — | 16,874 major competitor apps |
| key | 68 | 100 | 57 | 79 40,681 competing apps Median installs: 35,653 Avg rating: 3.0 | — | — | 4,828 major competitor apps |
| collected | 73 | 100 | 47 | 68 9,686 competing apps Median installs: 25,493 Avg rating: 2.5 | — | — | 688 major competitor apps |
| discover | 68 | 100 | 63 | 81 52,912 competing apps Median installs: 37,326 Avg rating: 3.0 | — | — | 6,947 major competitor apps |
| explore | 68 | 100 | 68 | 81 53,061 competing apps Median installs: 48,448 Avg rating: 3.1 | — | — | 8,172 major competitor apps |
| access | 65 | 100 | 67 | 87 126,428 competing apps Median installs: 25,852 Avg rating: 2.8 | — | — | 11,667 major competitor apps |
| moments | 72 | 100 | 66 | 69 11,458 competing apps Median installs: 44,810 Avg rating: 3.0 | — | — | 1,705 major competitor apps |
| create | 66 | 100 | 69 | 85 93,845 competing apps Median installs: 45,191 Avg rating: 3.0 | — | — | 13,574 major competitor apps |
| allows | 67 | 100 | 58 | 84 77,278 competing apps Median installs: 26,241 Avg rating: 2.7 | — | — | 7,086 major competitor apps |
| see | 67 | 100 | 68 | 84 78,341 competing apps Median installs: 34,000 Avg rating: 3.0 | — | — | 9,101 major competitor apps |
| map | 71 | 100 | 55 | 74 20,503 competing apps Median installs: 41,142 Avg rating: 2.8 | — | — | 2,443 major competitor apps |
| guide | 70 | 100 | 49 | 76 27,742 competing apps Median installs: 22,659 Avg rating: 2.7 | — | — | 2,061 major competitor apps |
| visitor | 70 | 100 | 34 | 52 1,057 competing apps Median installs: 12,810 Avg rating: 2.4 | — | — | 46 major competitor apps |
| objects | 72 | 100 | 59 | 66 7,654 competing apps Median installs: 59,201 Avg rating: 3.3 | — | — | 1,222 major competitor apps |
| enable | 72 | 100 | 59 | 70 12,444 competing apps Median installs: 39,270 Avg rating: 3.0 | — | — | 1,545 major competitor apps |
| hear | 72 | 100 | 61 | 70 12,785 competing apps Median installs: 36,845 Avg rating: 3.0 | — | — | 1,450 major competitor apps |
| look | 68 | 100 | 61 | 79 41,657 competing apps Median installs: 44,109 Avg rating: 3.0 | — | — | 5,419 major competitor apps |
App Description
Explore the Great Tapestry of Scotland with three trails...
Swipe to choose one of three trails then use the exhibition floorplan map to guide you to each of the featured panels. When you reach each panel on the trail, follow the instructions to discover more.
There are three trails in the app:
A Short History of Scotland
Narrated by Alistair Moffat, writer of the tapestry’s narrative, this trail takes visitors through key moments in Scotland’s history focussing on 30 of the 160 tapestry panels.
QR codes along the trail enable visitors to access rich soundscapes and see some panels in more detail.
Stitchers’ Stories
This tour allows the visitor to hear some of the stories behind the panels, the details that the stitchers incorporated and their inspirations for doing so.
Stitch Seekers
A fun children’s trail encouraging them to look closely and scan the tapestry panels to find hidden objects stitched in them.. When they’ve collected all the objects, they can use them to create and share their own tapestry.