The great tapestry of Scotland
ASO Keyword Dashboard
Tracking 61 keywords for The great tapestry of Scotland in Google Play
The great tapestry of Scotland tracks 61 keywords (1 keyword ranks; 60 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 45.1, best rank 18.
Explore the Great Tapestry of Scotland with three trails...
Tracked keywords
61
1 ranked • 60 not ranking yet
Top 10 coverage
0%
Best rank 18 • Latest leader —
Avg opportunity
70.5
Top keyword: objects
Avg difficulty
45.1
Lower scores indicate easier wins
Opportunity leaders
- 65.6
objects
Opportunity: 74.0 • Difficulty: 48.9 • Rank —
Competitors: 1,163
- 61.4
visitors
Opportunity: 74.0 • Difficulty: 37.7 • Rank —
Competitors: 129
- 63.7
tour
Opportunity: 74.0 • Difficulty: 40.4 • Rank —
Competitors: 370
- 63.8
featured
Opportunity: 74.0 • Difficulty: 45.1 • Rank —
Competitors: 761
- 66.1
codes
Opportunity: 74.0 • Difficulty: 50.5 • Rank —
Competitors: 707
Unranked opportunities
objects
Opportunity: 74.0 • Difficulty: 48.9 • Competitors: 1,163
visitors
Opportunity: 74.0 • Difficulty: 37.7 • Competitors: 129
tour
Opportunity: 74.0 • Difficulty: 40.4 • Competitors: 370
featured
Opportunity: 74.0 • Difficulty: 45.1 • Competitors: 761
codes
Opportunity: 74.0 • Difficulty: 50.5 • Competitors: 707
High competition keywords
access
Total apps: 336,775 • Major competitors: 12,433
Latest rank: — • Difficulty: 58.6
find
Total apps: 305,380 • Major competitors: 17,623
Latest rank: — • Difficulty: 58.5
share
Total apps: 215,559 • Major competitors: 11,861
Latest rank: — • Difficulty: 58.2
create
Total apps: 200,130 • Major competitors: 14,420
Latest rank: — • Difficulty: 59.8
choose
Total apps: 196,612 • Major competitors: 13,576
Latest rank: — • Difficulty: 55.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| great | 68 | 100 | 52 | 80 101,545 competing apps Median installs: 3,832 Avg rating: 2.7 | 18 | 18 | 7,208 major competitor apps |
| fun | 67 | 100 | 57 | 83 167,928 competing apps Median installs: 5,762 Avg rating: 2.7 | — | — | 15,493 major competitor apps |
| follow | 69 | 100 | 52 | 78 81,990 competing apps Median installs: 1,667 Avg rating: 2.5 | — | — | 4,379 major competitor apps |
| stories | 72 | 100 | 53 | 70 26,269 competing apps Median installs: 4,978 Avg rating: 2.7 | — | — | 1,779 major competitor apps |
| share | 66 | 100 | 58 | 85 215,559 competing apps Median installs: 3,016 Avg rating: 2.5 | — | — | 11,861 major competitor apps |
| audio | 69 | 100 | 52 | 77 66,760 competing apps Median installs: 4,195 Avg rating: 2.6 | — | — | 3,524 major competitor apps |
| scan | 71 | 100 | 54 | 72 34,110 competing apps Median installs: 2,450 Avg rating: 2.6 | — | — | 2,400 major competitor apps |
| choose | 66 | 100 | 56 | 84 196,612 competing apps Median installs: 2,993 Avg rating: 2.6 | — | — | 13,576 major competitor apps |
| find | 65 | 100 | 59 | 87 305,380 competing apps Median installs: 2,878 Avg rating: 2.6 | — | — | 17,623 major competitor apps |
| key | 68 | 100 | 52 | 81 117,581 competing apps Median installs: 1,472 Avg rating: 2.4 | — | — | 5,752 major competitor apps |
| collected | 73 | 100 | 43 | 68 17,876 competing apps Median installs: 3,752 Avg rating: 2.2 | — | — | 628 major competitor apps |
| discover | 67 | 100 | 55 | 82 137,148 competing apps Median installs: 1,469 Avg rating: 2.5 | — | — | 7,685 major competitor apps |
| explore | 67 | 100 | 58 | 81 128,704 competing apps Median installs: 2,032 Avg rating: 2.6 | — | — | 9,022 major competitor apps |
| access | 65 | 100 | 59 | 88 336,775 competing apps Median installs: 1,208 Avg rating: 2.4 | — | — | 12,433 major competitor apps |
| moments | 72 | 100 | 54 | 69 22,444 competing apps Median installs: 3,352 Avg rating: 2.5 | — | — | 1,615 major competitor apps |
| create | 66 | 100 | 60 | 84 200,130 competing apps Median installs: 3,170 Avg rating: 2.6 | — | — | 14,420 major competitor apps |
| allows | 67 | 100 | 53 | 84 178,272 competing apps Median installs: 1,499 Avg rating: 2.3 | — | — | 6,521 major competitor apps |
| see | 67 | 100 | 58 | 83 165,518 competing apps Median installs: 2,049 Avg rating: 2.5 | — | — | 8,286 major competitor apps |
| map | 71 | 100 | 50 | 74 41,444 competing apps Median installs: 3,474 Avg rating: 2.5 | — | — | 2,565 major competitor apps |
| guide | 69 | 100 | 48 | 77 71,212 competing apps Median installs: 1,473 Avg rating: 2.3 | — | — | 2,188 major competitor apps |
| visitor | 73 | 100 | 35 | 58 4,098 competing apps Median installs: 460 Avg rating: 1.9 | — | — | 51 major competitor apps |
| objects | 74 | 100 | 49 | 66 13,090 competing apps Median installs: 6,792 Avg rating: 2.9 | — | — | 1,163 major competitor apps |
| enable | 72 | 100 | 50 | 71 28,293 competing apps Median installs: 2,016 Avg rating: 2.5 | — | — | 1,643 major competitor apps |
| hear | 72 | 100 | 52 | 69 22,324 competing apps Median installs: 4,767 Avg rating: 2.7 | — | — | 1,328 major competitor apps |
| look | 69 | 100 | 54 | 78 78,350 competing apps Median installs: 4,767 Avg rating: 2.6 | — | — | 5,574 major competitor apps |
App Description
Explore the Great Tapestry of Scotland with three trails...
Swipe to choose one of three trails then use the exhibition floorplan map to guide you to each of the featured panels. When you reach each panel on the trail, follow the instructions to discover more.
There are three trails in the app:
A Short History of Scotland
Narrated by Alistair Moffat, writer of the tapestry’s narrative, this trail takes visitors through key moments in Scotland’s history focussing on 30 of the 160 tapestry panels.
QR codes along the trail enable visitors to access rich soundscapes and see some panels in more detail.
Stitchers’ Stories
This tour allows the visitor to hear some of the stories behind the panels, the details that the stitchers incorporated and their inspirations for doing so.
Stitch Seekers
A fun children’s trail encouraging them to look closely and scan the tapestry panels to find hidden objects stitched in them.. When they’ve collected all the objects, they can use them to create and share their own tapestry.