START
ASO Keyword Dashboard
Tracking 90 keywords for START in Google Play
START tracks 90 keywords (1 keyword ranks; 89 need traction). Key metrics: 100% top-10 coverage, opportunity 70.7, difficulty 44.0, best rank 3.
Students explore university campuses and learn about college life through AR.
Tracked keywords
90
1 ranked • 89 not ranking yet
Top 10 coverage
100%
Best rank 3 • Latest leader —
Avg opportunity
70.7
Top keyword: college
Avg difficulty
44.0
Lower scores indicate easier wins
Opportunity leaders
- 63.6
college
Opportunity: 75.0 • Difficulty: 39.1 • Rank —
Competitors: 255
- 63.7
tour
Opportunity: 75.0 • Difficulty: 40.4 • Rank —
Competitors: 379
- 59.2
augmented reality
Opportunity: 74.0 • Difficulty: 42.4 • Rank —
Competitors: 149
- 65.7
promote
Opportunity: 74.0 • Difficulty: 40.4 • Rank —
Competitors: 394
- 65.0
dining
Opportunity: 74.0 • Difficulty: 39.9 • Rank —
Competitors: 217
Unranked opportunities
college
Opportunity: 75.0 • Difficulty: 39.1 • Competitors: 255
tour
Opportunity: 75.0 • Difficulty: 40.4 • Competitors: 379
augmented reality
Opportunity: 74.0 • Difficulty: 42.4 • Competitors: 149
promote
Opportunity: 74.0 • Difficulty: 40.4 • Competitors: 394
dining
Opportunity: 74.0 • Difficulty: 39.9 • Competitors: 217
High competition keywords
download
Total apps: 338,560 • Major competitors: 17,497
Latest rank: — • Difficulty: 56.2
experience
Total apps: 293,083 • Major competitors: 16,994
Latest rank: — • Difficulty: 57.0
start
Total apps: 201,871 • Major competitors: 13,032
Latest rank: 9 • Difficulty: 56.1
offers
Total apps: 194,535 • Major competitors: 8,281
Latest rank: — • Difficulty: 54.1
view
Total apps: 184,872 • Major competitors: 6,226
Latest rank: — • Difficulty: 54.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| start | 66 | 100 | 56 | 84 201,871 competing apps Median installs: 2,641 Avg rating: 4.0 | 9 | 3 | 13,032 major competitor apps |
| download | 65 | 100 | 56 | 88 338,560 competing apps Median installs: 2,109 Avg rating: 4.1 | — | — | 17,497 major competitor apps |
| action | 71 | 100 | 55 | 73 39,159 competing apps Median installs: 5,732 Avg rating: 3.9 | — | — | 3,929 major competitor apps |
| augmented reality | 74 | 100 | 42 | 59 5,217 competing apps Median installs: 647 Avg rating: 3.7 | — | — | 149 major competitor apps |
| order | 67 | 100 | 52 | 82 142,512 competing apps Median installs: 558 Avg rating: 4.1 | — | — | 4,310 major competitor apps |
| collect | 69 | 100 | 53 | 78 78,151 competing apps Median installs: 3,893 Avg rating: 4.1 | — | — | 6,343 major competitor apps |
| images | 69 | 100 | 52 | 77 71,878 competing apps Median installs: 2,916 Avg rating: 4.1 | — | — | 3,313 major competitor apps |
| experience | 65 | 100 | 57 | 87 293,083 competing apps Median installs: 1,712 Avg rating: 4.0 | — | — | 16,994 major competitor apps |
| learn | 67 | 100 | 55 | 82 144,381 competing apps Median installs: 2,286 Avg rating: 4.1 | — | — | 7,145 major competitor apps |
| promote | 74 | 100 | 40 | 66 13,292 competing apps Median installs: 864 Avg rating: 4.1 | — | — | 394 major competitor apps |
| dining | 74 | 100 | 40 | 65 12,144 competing apps Median installs: 295 Avg rating: 4.0 | — | — | 217 major competitor apps |
| digital | 68 | 100 | 51 | 81 125,373 competing apps Median installs: 878 Avg rating: 4.0 | — | — | 4,621 major competitor apps |
| simply | 69 | 100 | 49 | 78 83,633 competing apps Median installs: 1,679 Avg rating: 4.0 | — | — | 3,743 major competitor apps |
| content | 67 | 100 | 56 | 82 131,764 competing apps Median installs: 2,364 Avg rating: 4.1 | — | — | 6,183 major competitor apps |
| educational | 70 | 100 | 47 | 76 61,129 competing apps Median installs: 1,115 Avg rating: 4.0 | — | — | 2,164 major competitor apps |
| life | 68 | 100 | 54 | 81 114,785 competing apps Median installs: 2,550 Avg rating: 4.0 | — | — | 6,658 major competitor apps |
| program | 70 | 100 | 46 | 74 43,412 competing apps Median installs: 1,831 Avg rating: 4.1 | — | — | 1,329 major competitor apps |
| campus | 74 | 100 | 37 | 61 6,683 competing apps Median installs: 938 Avg rating: 3.9 | — | — | 63 major competitor apps |
| exciting | 68 | 100 | 53 | 79 89,507 competing apps Median installs: 4,061 Avg rating: 4.0 | — | — | 7,746 major competitor apps |
| university | 74 | 100 | 41 | 66 14,230 competing apps Median installs: 1,726 Avg rating: 4.0 | — | — | 180 major competitor apps |
| visit | 70 | 100 | 51 | 75 53,638 competing apps Median installs: 2,153 Avg rating: 4.0 | — | — | 2,973 major competitor apps |
| explore | 67 | 100 | 57 | 81 130,963 competing apps Median installs: 1,965 Avg rating: 4.0 | — | — | 9,167 major competitor apps |
| student | 71 | 100 | 44 | 72 33,244 competing apps Median installs: 850 Avg rating: 4.0 | — | — | 441 major competitor apps |
| students | 70 | 100 | 46 | 76 58,379 competing apps Median installs: 1,018 Avg rating: 4.0 | — | — | 728 major competitor apps |
| financial | 70 | 100 | 47 | 75 49,823 competing apps Median installs: 1,258 Avg rating: 4.1 | — | — | 1,969 major competitor apps |
App Description
Students explore university campuses and learn about college life through AR.
START gives you immersive tours of participating colleges and universities through a fun, gamified approach. Simply download the school’s content and experience a self-guided tour of the campus. The app provides a 3D map that displays your current location and indicates notable campus landmarks. As you visit these landmarks, you will view live-action videos, collect items, earn badges, and learn more about college life!
EXPLORE
• College majors, departments, and programs
• Student housing and dining options
• Admissions, financial aid, and other resources
• Unique landmarks and things to do
FEATURES
• Self-guided tours
• A fun, gamified approach
• Engaging dialogue and acting
• High-quality videos and 360-degree images
START currently includes downloadable content for Cameron University, Southwestern Oklahoma State University (SWOSU), and Eastern Oklahoma State College (EOSC).
The University of Oklahoma’s K20 Center is a statewide educational research center located in Norman, Oklahoma. The K20 Center collaborates with educators to research and develop innovative learning methods. K20 also offers a Digital Game-Based Learning program to promote higher-order thinking and problem-solving.