MoneyLion: Banking & Cash Back

8.3M installs
208.4K ratings
+26.2K weekly installs
trend steady
+139.9K monthly installs
trend steady
MoneyLion: Banking & Cash Back icon

ASO Keyword Dashboard

Tracking 125 keywords for MoneyLion: Banking & Cash Back in Google Play

Developer: MoneyLion Inc. Category: finance Rating: 4.62

MoneyLion: Banking & Cash Back tracks 125 keywords (20 keywords rank; 105 need traction). Key metrics: 5% top-10 coverage, opportunity 70.3, difficulty 46.1, best rank 8.

Money App - Earn Cash back, Fast Cash Advance, Personal Loan Offers, Banking

Tracked keywords

125

20  ranked •  105  not ranking yet

Top 10 coverage

5%

Best rank 8 • Latest leader —

Avg opportunity

70.3

Top keyword: finance

Avg difficulty

46.1

Lower scores indicate easier wins

Opportunity leaders

  • finance

    Opportunity: 74.0 • Difficulty: 41.7 • Rank —

    Competitors: 579

    63.4
  • minimum

    Opportunity: 74.0 • Difficulty: 43.9 • Rank —

    Competitors: 858

    64.7
  • round

    Opportunity: 74.0 • Difficulty: 41.9 • Rank —

    Competitors: 674

    65.2
  • double

    Opportunity: 74.0 • Difficulty: 47.3 • Rank —

    Competitors: 1,057

    64.3
  • limit

    Opportunity: 74.0 • Difficulty: 44.9 • Rank —

    Competitors: 1,281

    65.4

Unranked opportunities

  • finance

    Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 579

  • minimum

    Opportunity: 74.0 • Difficulty: 43.9 • Competitors: 858

  • round

    Opportunity: 74.0 • Difficulty: 41.9 • Competitors: 674

  • double

    Opportunity: 74.0 • Difficulty: 47.3 • Competitors: 1,057

  • limit

    Opportunity: 74.0 • Difficulty: 44.9 • Competitors: 1,281

High competition keywords

  • access

    Total apps: 336,778 • Major competitors: 12,432

    Latest rank: — • Difficulty: 58.6

  • experience

    Total apps: 288,183 • Major competitors: 16,794

    Latest rank: 174 • Difficulty: 57.1

  • help

    Total apps: 280,408 • Major competitors: 15,534

    Latest rank: — • Difficulty: 58.5

  • mobile

    Total apps: 279,848 • Major competitors: 11,092

    Latest rank: — • Difficulty: 55.8

  • play

    Total apps: 205,517 • Major competitors: 20,226

    Latest rank: — • Difficulty: 60.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
money701005076

60,117 competing apps

Median installs: 3,980

Avg rating: 2.7

88

4,450

major competitor apps

credit711004873

39,973 competing apps

Median installs: 2,618

Avg rating: 2.7

2726

2,561

major competitor apps

banking731004468

18,418 competing apps

Median installs: 3,979

Avg rating: 3.1

3636

1,146

major competitor apps

saving711004772

31,422 competing apps

Median installs: 1,869

Avg rating: 2.5

3838

1,734

major competitor apps

term731004369

20,017 competing apps

Median installs: 2,719

Avg rating: 2.4

4343

911

major competitor apps

started721004569

21,177 competing apps

Median installs: 1,988

Avg rating: 2.5

4444

952

major competitor apps

current subscription721005852

1,888 competing apps

Median installs: 4,794

Avg rating: 2.8

6565

140

major competitor apps

monthly711004972

35,036 competing apps

Median installs: 2,366

Avg rating: 2.6

8986

2,113

major competitor apps

extra711005172

35,443 competing apps

Median installs: 4,864

Avg rating: 2.8

9595

3,156

major competitor apps

direct711004873

38,364 competing apps

Median installs: 1,300

Avg rating: 2.2

9595

1,453

major competitor apps

terms721005471

27,605 competing apps

Median installs: 6,850

Avg rating: 2.6

119119

1,946

major competitor apps

spend731004668

19,631 competing apps

Median installs: 4,630

Avg rating: 2.7

120120

1,506

major competitor apps

member721004471

27,590 competing apps

Median installs: 1,363

Avg rating: 2.4

128128

1,088

major competitor apps

helps681005581

122,106 competing apps

Median installs: 1,474

Avg rating: 2.3

151128

5,048

major competitor apps

compare731004669

20,252 competing apps

Median installs: 2,889

Avg rating: 2.5

135135

1,256

major competitor apps

experience651005787

288,183 competing apps

Median installs: 1,786

Avg rating: 2.5

174147

16,794

major competitor apps

back701005375

53,227 competing apps

Median installs: 3,450

Avg rating: 2.7

168167

3,695

major competitor apps

paid731005068

18,792 competing apps

Median installs: 3,746

Avg rating: 2.7

171171

1,056

major competitor apps

transaction731004469

20,378 competing apps

Median installs: 1,800

Avg rating: 2.6

192192

909

major competitor apps

check671005782

135,459 competing apps

Median installs: 2,198

Avg rating: 2.6

197193

7,518

major competitor apps

play661006085

205,517 competing apps

Median installs: 7,456

Avg rating: 2.8

20,226

major competitor apps

online661005584

195,185 competing apps

Median installs: 1,569

Avg rating: 2.4

10,192

major competitor apps

finance741004263

9,594 competing apps

Median installs: 2,052

Avg rating: 2.4

579

major competitor apps

personal finance721003351

1,694 competing apps

Median installs: 1,131

Avg rating: 2.3

86

major competitor apps

change681005279

90,149 competing apps

Median installs: 4,934

Avg rating: 2.6

6,346

major competitor apps

125 keywords
1 of 5

App Description

Money App - Earn Cash back, Fast Cash Advance, Personal Loan Offers, Banking

Make better money decisions with MoneyLion. Access mobile banking, personal finance resources, credit builder loans, pay cash advances, & cashback rewards for extra money.

BANKING WITH ROARMONEY - GET EARLY PAY (UP TO 2 DAYS)8
Fast forward to payday with RoarMoney℠ direct deposit. Open a RoarMoney banking account and invest your extra cash with Round Ups³. Unlock cash advances up to $1000 with qualifying recurring direct deposits.

MONEYLION GAMES LETS YOU EARN & WIN EXTRA CASH
The more you play, the more you earn! Each game you play earns you cash rewards - up to $50 per game! Play during limited-time events to earn up to double the cash rewards.

INSTACASH® ADVANCES UP TO $500
Access up to $500 of your paycheck, any day with Instacash® cash advances. Get money with no interest, no monthly fees, & no credit check.

FAST LOAN OFFERS4
Need to borrow money? Get personal loan offers quickly from partners on the MoneyLion Marketplace. Compare personal loan offers, small loans, online loans, & savings accounts.

CREDIT BUILDER LOAN WITH A MEMBERSHIP5
Credit Builder Loans up to $1,000 with no hard credit check. Credit building with MoneyLion helps you save as you help build credit health. Get alerts and report credit scores to all 3 bureaus: Equifax, Experian, and TransUnion. Credit builder offers can help you turn things around, giving you the chance to build the solid credit history you need.

MoneyLion is not affiliated with other money apps, loan apps, or instant cash advance apps such as Dave, SoFi, Ally, Chime, Self, Varo Bank, Possible Finance, Albert, Klover, Earnin, Empower, Cleo, Brigit, Kikoff, Credit Sesame, Credit Karma, or Credit One Bank, Kalshi, Turbotax

3,4,5- See end screens labeled “Disclaimer” above “About this app”.

8 With direct deposit. Faster access to funds is based on comparison of a paper check versus electronic Direct Deposit.

9 Increased Instacash limit requires recurring direct deposit into RoarMoney account. Instacash is an optional services offered by MoneyLion. Terms and eligibility requirements apply.

Instacash is a 0% interest cash advance service provided by MoneyLion. Your available Instacash cash advance limit will be displayed to you in the MoneyLion mobile app and may change from time to time. Your cash advance limit will be based on your direct deposits, account transaction history, and other factors as determined by MoneyLion. This service has no mandatory fees. You may leave an optional tip and pay an optional Turbo Fee for expedited funds delivery. For a $40 Instacash advance with a Turbo Fee of $4.99, your repayment amount will be $44.99. Generally, your scheduled repayment date will be your next direct deposit date, which can range from weekly to monthly depending on your deposit cycle. An Instacash advance is a non-recourse product, not a personal loan, and there is no mandatory minimum or maximum timeframe for repayment; you will not be eligible to request a new advance until your outstanding balance is paid. See Membership Agreement and http://help.moneylion.com for additional terms, conditions, and eligibility requirements.

MoneyLion is a financial technology company, not a bank. RoarMoney℠ demand deposit account is provided by, and MoneyLion Debit Mastercard® is issued by, Pathward®, National Association, Member, FDIC. RoarMoney is a service mark of MoneyLion. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated. Funds are FDIC insured, subject to applicable limitations and restrictions, when we receive the funds deposited to your account. MoneyLion is not itself a bank or an FDIC-insured institution, and the FDIC's deposit insurance coverage only protects against the failure of an FDIC-insured institution. Pathward, National Association is an FDIC-insured depository institution.

Cashback rewards are subject to terms and conditions. Rewards are an optional service offered by MoneyLion.

249 W 17th St, 4th Fl, New York, NY 10011