IHOP®

Developer: Dine Brands Global,

Category: Food & Drink

3.6M installs

43.6K ratings

+4.5K weekly installs

+29.4K monthly installs

trend steady

ASO Keyword Dashboard

Tracking 27 keywords for IHOP® in Google Play

Developer: Dine Brands Global, Inc. Category: food_and_drink Rating: 4.54

IHOP® tracks 27 keywords (3 keywords rank; 24 need traction). Key metrics: 0% top-10 coverage, opportunity 68.9, difficulty 50.5, best rank 64.

Everything you want right here

Tracked keywords

3 ranked • 24 not ranking yet

Top 10 coverage

Best rank 64 • Latest leader 80

Avg opportunity

68.9

Top keyword: restaurant

Avg difficulty

50.5

Lower scores indicate easier wins

Opportunity leaders

restaurant

Opportunity: 72.0 • Difficulty: 54.5 • Rank 80

Competitors: 728
64.1
menu

Opportunity: 72.0 • Difficulty: 64.5 • Rank 128

Competitors: 1,278
70.7
locations

Opportunity: 72.0 • Difficulty: 50.2 • Rank —

Competitors: 1,577
69.4
favorites

Opportunity: 72.0 • Difficulty: 55.3 • Rank —

Competitors: 1,141
69.8
beloved

Opportunity: 72.0 • Difficulty: 44.1 • Rank —

Competitors: 552
62.4

Unranked opportunities

locations

Opportunity: 72.0 • Difficulty: 50.2 • Competitors: 1,577
favorites

Opportunity: 72.0 • Difficulty: 55.3 • Competitors: 1,141
beloved

Opportunity: 72.0 • Difficulty: 44.1 • Competitors: 552
together

Opportunity: 71.0 • Difficulty: 55.4 • Competitors: 2,694
browse

Opportunity: 71.0 • Difficulty: 64.5 • Competitors: 2,381

High competition keywords

find

Total apps: 143,808 • Major competitors: 16,874

Latest rank: — • Difficulty: 65.1
want

Total apps: 103,224 • Major competitors: 12,476

Latest rank: — • Difficulty: 58.5
world

Total apps: 95,834 • Major competitors: 14,277

Latest rank: — • Difficulty: 64.0
online

Total apps: 80,029 • Major competitors: 9,770

Latest rank: — • Difficulty: 60.8
right

Total apps: 68,533 • Major competitors: 8,317

Latest rank: — • Difficulty: 65.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
food	71	100	52	73 19,500 competing apps Median installs: 26,500 Avg rating: 2.8	67	64	2,206 major competitor apps
restaurant	72	100	54	64 5,644 competing apps Median installs: 25,472 Avg rating: 2.9	80	80	728 major competitor apps
menu	72	100	65	71 13,685 competing apps Median installs: 28,103 Avg rating: 3.0	128	128	1,278 major competitor apps
online	66	100	61	84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8	—	—	9,770 major competitor apps
right	67	100	66	83 68,533 competing apps Median installs: 35,866 Avg rating: 3.0	—	—	8,317 major competitor apps
order	68	100	55	79 44,242 competing apps Median installs: 25,117 Avg rating: 2.7	—	—	4,188 major competitor apps
everything	68	100	59	79 40,940 competing apps Median installs: 34,911 Avg rating: 2.9	—	—	5,090 major competitor apps
people	68	100	60	80 49,228 competing apps Median installs: 35,592 Avg rating: 2.8	—	—	5,524 major competitor apps
find	65	100	65	88 143,808 competing apps Median installs: 36,002 Avg rating: 3.0	—	—	16,874 major competitor apps
order online	69	100	32	48 686 competing apps Median installs: 10,443 Avg rating: 2.4	—	—	52 major competitor apps
variety	68	100	57	80 49,032 competing apps Median installs: 47,792 Avg rating: 3.0	—	—	7,236 major competitor apps
together	71	100	55	74 20,460 competing apps Median installs: 38,864 Avg rating: 2.9	—	—	2,694 major competitor apps
want	66	100	59	86 103,224 competing apps Median installs: 39,982 Avg rating: 2.9	—	—	12,476 major competitor apps
come	70	100	54	76 28,035 competing apps Median installs: 48,164 Avg rating: 3.0	—	—	4,239 major competitor apps
world	66	100	64	85 95,834 competing apps Median installs: 48,488 Avg rating: 3.0	—	—	14,277 major competitor apps
home	68	100	61	80 51,240 competing apps Median installs: 34,808 Avg rating: 2.9	—	—	6,129 major competitor apps
browse	71	100	65	74 20,644 competing apps Median installs: 31,506 Avg rating: 3.0	—	—	2,381 major competitor apps
dinner	70	100	40	54 1,436 competing apps Median installs: 38,248 Avg rating: 2.8	—	—	170 major competitor apps
locations	72	100	50	69 11,569 competing apps Median installs: 38,872 Avg rating: 3.2	—	—	1,577 major competitor apps
lunch	70	100	37	55 1,637 competing apps Median installs: 34,689 Avg rating: 2.8	—	—	176 major competitor apps
favorites	72	100	55	70 12,236 competing apps Median installs: 33,013 Avg rating: 2.9	—	—	1,141 major competitor apps
famous	71	100	49	71 14,930 competing apps Median installs: 43,190 Avg rating: 2.8	—	—	1,776 major competitor apps
beloved	72	100	44	62 4,499 competing apps Median installs: 39,761 Avg rating: 2.9	—	—	552 major competitor apps
want right	66	100	23	33 87 competing apps Median installs: 6,939 Avg rating: 3.8	—	—	9 major competitor apps
find locations	67	100	24	37 140 competing apps Median installs: 29,992 Avg rating: 3.2	—	—	12 major competitor apps

App Description

Everything you want right here

Hungry? You’ve come to the right place. IHOP is the home of world famous buttermilk pancakes and a variety of craveable breakfast, lunch and dinner favorites beloved by people of all ages. Browse the menu, find locations and order online with IHOP n' Go®. All together with a smile!