eCBB
ASO Keyword Dashboard
Tracking 112 keywords for eCBB in Google Play
eCBB tracks 112 keywords (1 keyword ranks; 111 need traction). Key metrics: 0% top-10 coverage, opportunity 71.0, difficulty 44.9, best rank 109.
Electronic Care for babies. A PAHO app for newborn care
Tracked keywords
112
1 ranked • 111 not ranking yet
Top 10 coverage
0%
Best rank 109 • Latest leader 117
Avg opportunity
71.0
Top keyword: facilitates
Avg difficulty
44.9
Lower scores indicate easier wins
Opportunity leaders
- 62.9
facilitates
Opportunity: 74.0 • Difficulty: 38.5 • Rank 117
Competitors: 141
- 65.7
stage
Opportunity: 74.0 • Difficulty: 43.8 • Rank —
Competitors: 797
- 64.9
frequently
Opportunity: 74.0 • Difficulty: 49.6 • Rank —
Competitors: 579
- 62.8
asked
Opportunity: 74.0 • Difficulty: 39.8 • Rank —
Competitors: 348
- 63.2
contribute
Opportunity: 74.0 • Difficulty: 49.7 • Rank —
Competitors: 202
Unranked opportunities
stage
Opportunity: 74.0 • Difficulty: 43.8 • Competitors: 797
frequently
Opportunity: 74.0 • Difficulty: 49.6 • Competitors: 579
asked
Opportunity: 74.0 • Difficulty: 39.8 • Competitors: 348
contribute
Opportunity: 74.0 • Difficulty: 49.7 • Competitors: 202
impact
Opportunity: 74.0 • Difficulty: 43.5 • Competitors: 508
High competition keywords
access
Total apps: 339,099 • Major competitors: 11,565
Latest rank: — • Difficulty: 59.5
easy
Total apps: 327,470 • Major competitors: 14,496
Latest rank: — • Difficulty: 57.3
information
Total apps: 267,605 • Major competitors: 7,566
Latest rank: — • Difficulty: 55.3
designed
Total apps: 260,792 • Major competitors: 7,534
Latest rank: — • Difficulty: 53.9
using
Total apps: 221,778 • Major competitors: 10,937
Latest rank: — • Difficulty: 57.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| facilitates | 74 | 100 | 39 | 63 8,923 competing apps Median installs: 468 Avg rating: 1.6 | 117 | 109 | 141 major competitor apps |
| health | 69 | 100 | 50 | 77 69,687 competing apps Median installs: 649 Avg rating: 1.9 | — | — | 1,827 major competitor apps |
| communication | 70 | 100 | 48 | 76 57,432 competing apps Median installs: 605 Avg rating: 1.7 | — | — | 1,192 major competitor apps |
| investing | 73 | 100 | 39 | 58 4,680 competing apps Median installs: 2,811 Avg rating: 2.1 | — | — | 297 major competitor apps |
| changes | 72 | 100 | 46 | 71 27,767 competing apps Median installs: 1,230 Avg rating: 1.9 | — | — | 1,012 major competitor apps |
| order | 67 | 100 | 52 | 82 142,076 competing apps Median installs: 480 Avg rating: 1.8 | — | — | 4,027 major competitor apps |
| easy | 65 | 100 | 57 | 88 327,470 competing apps Median installs: 1,976 Avg rating: 2.0 | — | — | 14,496 major competitor apps |
| care | 70 | 100 | 50 | 76 56,132 competing apps Median installs: 1,253 Avg rating: 2.0 | — | — | 2,568 major competitor apps |
| organization | 73 | 100 | 44 | 69 20,335 competing apps Median installs: 435 Avg rating: 1.7 | — | — | 322 major competitor apps |
| interest | 72 | 100 | 52 | 71 27,567 competing apps Median installs: 1,764 Avg rating: 1.9 | — | — | 1,435 major competitor apps |
| particularly | 73 | 100 | 36 | 58 4,456 competing apps Median installs: 1,516 Avg rating: 2.0 | — | — | 107 major competitor apps |
| information | 65 | 100 | 55 | 86 267,605 competing apps Median installs: 1,023 Avg rating: 1.9 | — | — | 7,566 major competitor apps |
| designed | 66 | 100 | 54 | 86 260,792 competing apps Median installs: 721 Avg rating: 1.8 | — | — | 7,534 major competitor apps |
| needs | 70 | 100 | 49 | 76 57,379 competing apps Median installs: 1,107 Avg rating: 1.9 | — | — | 2,311 major competitor apps |
| using | 66 | 100 | 58 | 85 221,778 competing apps Median installs: 2,281 Avg rating: 2.0 | — | — | 10,937 major competitor apps |
| include | 71 | 100 | 48 | 72 31,984 competing apps Median installs: 2,126 Avg rating: 2.1 | — | — | 1,287 major competitor apps |
| life | 68 | 100 | 55 | 81 114,290 competing apps Median installs: 2,070 Avg rating: 2.1 | — | — | 6,060 major competitor apps |
| easy access | 73 | 100 | 43 | 68 17,880 competing apps Median installs: 842 Avg rating: 1.9 | — | — | 448 major competitor apps |
| special | 68 | 100 | 54 | 80 108,675 competing apps Median installs: 2,053 Avg rating: 2.1 | — | — | 6,522 major competitor apps |
| virtual | 71 | 100 | 51 | 74 42,552 competing apps Median installs: 2,843 Avg rating: 2.1 | — | — | 3,096 major competitor apps |
| search | 67 | 100 | 60 | 82 131,355 competing apps Median installs: 2,556 Avg rating: 2.1 | — | — | 6,362 major competitor apps |
| among | 71 | 100 | 47 | 73 36,935 competing apps Median installs: 2,131 Avg rating: 2.0 | — | — | 1,767 major competitor apps |
| access | 65 | 100 | 59 | 88 339,099 competing apps Median installs: 1,013 Avg rating: 1.9 | — | — | 11,565 major competitor apps |
| helping | 71 | 100 | 45 | 73 36,018 competing apps Median installs: 874 Avg rating: 1.9 | — | — | 1,107 major competitor apps |
| effective | 71 | 100 | 45 | 73 37,727 competing apps Median installs: 921 Avg rating: 1.9 | — | — | 1,139 major competitor apps |
App Description
Electronic Care for babies. A PAHO app for newborn care
The development began with the evaluation of the evidence of the use and results of information and communication technologies to improve neonatal health in general and in order to address health problems or specific interventions.
In the framework of the COVID 19 pandemic, the project takes on special relevance, helping to strengthen access to relevant, sensitive and quality information.
The application was developed considering two user profiles: caregivers and health teams. This allows to orient the contents with specificity and present them according to the needs and particular requirements of each user.
In order to facilitate access to quality information, the information and materials provided come mainly from technical documents of the World Health Organization and Pan American Health Organization, as well as its Virtual Health Library, using a system of indexing that facilitates the search for information by users.
The topics presented, which include information in the form of text, videos, infographics, recommendations, images, news, are grouped around six main categories: breastfeeding, infant care, hygiene, health promotion, growth and development and frequently asked questions. . In addition, it has thematic labels such as vaccines, prematurity, infant, among others. The topics include information of interest to families, caregivers, and health teams on newborn care, the stages and changes that will occur, the needs and signs that require specific care and interventions, as well as common health problems.
The application's search engine allows quick and easy access to content, grouped into categories.
