On The Border – TexMex Cuisine
ASO Keyword Dashboard
Tracking 68 keywords for On The Border – TexMex Cuisine in Google Play
On The Border – TexMex Cuisine tracks 68 keywords (1 keyword ranks; 67 need traction). Key metrics: 0% top-10 coverage, opportunity 70.8, difficulty 46.7, best rank 12.
The On The Border app lets Border Rewards members order, earn, & redeem.
Tracked keywords
68
1 ranked • 67 not ranking yet
Top 10 coverage
0%
Best rank 12 • Latest leader —
Avg opportunity
70.8
Top keyword: refer
Avg difficulty
46.7
Lower scores indicate easier wins
Opportunity leaders
- 63.7
refer
Opportunity: 75.0 • Difficulty: 39.6 • Rank —
Competitors: 329
- 65.0
dining
Opportunity: 74.0 • Difficulty: 40.0 • Rank —
Competitors: 210
- 65.4
key features
Opportunity: 74.0 • Difficulty: 42.1 • Rank —
Competitors: 857
- 64.7
spending
Opportunity: 74.0 • Difficulty: 41.7 • Rank —
Competitors: 703
- 65.7
redeem
Opportunity: 74.0 • Difficulty: 42.1 • Rank —
Competitors: 740
Unranked opportunities
refer
Opportunity: 75.0 • Difficulty: 39.6 • Competitors: 329
dining
Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 210
key features
Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 857
spending
Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 703
redeem
Opportunity: 74.0 • Difficulty: 42.1 • Competitors: 740
High competition keywords
make
Total apps: 327,400 • Major competitors: 18,245
Latest rank: — • Difficulty: 58.8
free
Total apps: 322,124 • Major competitors: 22,311
Latest rank: — • Difficulty: 60.0
every
Total apps: 259,339 • Major competitors: 13,155
Latest rank: — • Difficulty: 56.8
best
Total apps: 255,718 • Major competitors: 16,884
Latest rank: — • Difficulty: 58.8
features
Total apps: 253,879 • Major competitors: 13,788
Latest rank: — • Difficulty: 59.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| border | 73 | 100 | 37 | 56 3,355 competing apps Median installs: 3,272 Avg rating: 2.1 | 12 | 12 | 238 major competitor apps |
| free | 65 | 100 | 60 | 88 322,124 competing apps Median installs: 4,281 Avg rating: 2.3 | — | — | 22,311 major competitor apps |
| best | 66 | 100 | 59 | 86 255,718 competing apps Median installs: 3,152 Avg rating: 2.1 | — | — | 16,884 major competitor apps |
| online | 66 | 100 | 56 | 84 196,118 competing apps Median installs: 1,363 Avg rating: 1.9 | — | — | 9,437 major competitor apps |
| calendar | 71 | 100 | 52 | 72 35,192 competing apps Median installs: 641 Avg rating: 1.9 | — | — | 985 major competitor apps |
| member | 72 | 100 | 44 | 71 27,697 competing apps Median installs: 1,035 Avg rating: 2.0 | — | — | 1,046 major competitor apps |
| order | 67 | 100 | 52 | 82 142,086 competing apps Median installs: 481 Avg rating: 1.8 | — | — | 4,034 major competitor apps |
| make | 65 | 100 | 59 | 88 327,400 competing apps Median installs: 2,052 Avg rating: 2.1 | — | — | 18,245 major competitor apps |
| dining | 74 | 100 | 40 | 65 12,137 competing apps Median installs: 275 Avg rating: 1.7 | — | — | 210 major competitor apps |
| way | 66 | 100 | 57 | 85 206,157 competing apps Median installs: 1,631 Avg rating: 2.1 | — | — | 10,426 major competitor apps |
| available | 66 | 100 | 60 | 84 199,889 competing apps Median installs: 2,016 Avg rating: 2.1 | — | — | 9,726 major competitor apps |
| key | 68 | 100 | 53 | 81 120,307 competing apps Median installs: 1,104 Avg rating: 1.9 | — | — | 5,380 major competitor apps |
| account | 68 | 100 | 55 | 79 93,967 competing apps Median installs: 1,722 Avg rating: 2.1 | — | — | 4,675 major competitor apps |
| account details | 71 | 100 | 30 | 48 1,088 competing apps Median installs: 457 Avg rating: 1.9 | — | — | 35 major competitor apps |
| reward | 73 | 100 | 43 | 67 16,387 competing apps Median installs: 2,475 Avg rating: 2.1 | — | — | 889 major competitor apps |
| key features | 74 | 100 | 42 | 65 12,851 competing apps Median installs: 3,269 Avg rating: 2.1 | — | — | 857 major competitor apps |
| visit | 70 | 100 | 52 | 75 53,464 competing apps Median installs: 1,842 Avg rating: 2.1 | — | — | 2,824 major competitor apps |
| code | 70 | 100 | 49 | 74 44,259 competing apps Median installs: 1,506 Avg rating: 1.9 | — | — | 2,022 major competitor apps |
| favorite | 67 | 100 | 62 | 83 170,715 competing apps Median installs: 2,309 Avg rating: 2.1 | — | — | 9,925 major competitor apps |
| purchase | 70 | 100 | 50 | 75 53,128 competing apps Median installs: 1,524 Avg rating: 2.1 | — | — | 2,695 major competitor apps |
| gold | 73 | 100 | 47 | 67 15,192 competing apps Median installs: 3,220 Avg rating: 2.2 | — | — | 1,118 major competitor apps |
| silver | 73 | 100 | 36 | 57 4,055 competing apps Median installs: 1,303 Avg rating: 2.0 | — | — | 163 major competitor apps |
| view | 66 | 100 | 56 | 84 183,814 competing apps Median installs: 786 Avg rating: 1.9 | — | — | 5,712 major competitor apps |
| improve | 68 | 100 | 52 | 80 99,561 competing apps Median installs: 1,637 Avg rating: 2.0 | — | — | 4,472 major competitor apps |
| fill | 72 | 100 | 46 | 70 24,229 competing apps Median installs: 2,493 Avg rating: 2.1 | — | — | 1,555 major competitor apps |
App Description
The On The Border app lets Border Rewards members order, earn, & redeem.
• $2 off any queso item every day as a member of our Silver Tier
• By spending $250 this calendar year, earn into our Gold Tier and get 50% off queso every day
• Free item (no purchase required) after signup
• 1 point for every $1 spent for dine-in and online purchases
• Earn $5 reward with every $75 spent dine-in or online
• Annual birthday reward
• 25 bonus points for downloading the app
• 1 point for every $10 spent on catering
• Earn rewards with every $250 spent through Catering
Other key features of our app include:
• View your account details and any available rewards
• Get a Loyalty Code during your next visit to make earning points easier
• View your progress to your next reward
• Order online, favorite an order and view recent orders
• Link to order Catering and redeem Catering points
• Refer a Friend to earn additional points when they make a visit
• Link to fill out guest feedback survey to earn missing visit/points