CHUTES AND LADDERS: Ups and Do

5.2K installs
40 ratings
+3 weekly installs
+8 monthly installs
trend steady
CHUTES AND LADDERS: Ups and Do icon

ASO Keyword Dashboard

Tracking 87 keywords for CHUTES AND LADDERS: Ups and Do in Google Play

Developer: PlayDate Digital Inc. Category: education Rating: 2.9

CHUTES AND LADDERS: Ups and Do tracks 87 keywords (no keywords rank yet; 87 need traction). Key metrics: opportunity 69.0, difficulty 51.6.

Transforming the classic board game into a fun-filled interactive storybook app.

Tracked keywords

87

0  ranked •  87  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

69.0

Top keyword: path

Avg difficulty

51.6

Lower scores indicate easier wins

Opportunity leaders

  • path

    Opportunity: 73.0 • Difficulty: 46.4 • Rank —

    Competitors: 1,024

    67.8
  • mix

    Opportunity: 73.0 • Difficulty: 56.9 • Rank —

    Competitors: 1,571

    67.5
  • field

    Opportunity: 73.0 • Difficulty: 44.9 • Rank —

    Competitors: 677

    68.7
  • lead

    Opportunity: 73.0 • Difficulty: 52.3 • Rank —

    Competitors: 1,303

    67.7
  • board

    Opportunity: 72.0 • Difficulty: 49.8 • Rank —

    Competitors: 1,560

    70.1

Unranked opportunities

  • path

    Opportunity: 73.0 • Difficulty: 46.4 • Competitors: 1,024

  • mix

    Opportunity: 73.0 • Difficulty: 56.9 • Competitors: 1,571

  • field

    Opportunity: 73.0 • Difficulty: 44.9 • Competitors: 677

  • lead

    Opportunity: 73.0 • Difficulty: 52.3 • Competitors: 1,303

  • board

    Opportunity: 72.0 • Difficulty: 49.8 • Competitors: 1,560

High competition keywords

  • make

    Total apps: 163,352 • Major competitors: 21,922

    Latest rank: — • Difficulty: 65.0

  • every

    Total apps: 125,665 • Major competitors: 16,037

    Latest rank: — • Difficulty: 62.3

  • help

    Total apps: 123,065 • Major competitors: 14,840

    Latest rank: — • Difficulty: 66.0

  • experience

    Total apps: 118,077 • Major competitors: 15,561

    Latest rank: — • Difficulty: 62.8

  • features

    Total apps: 116,743 • Major competitors: 14,116

    Latest rank: — • Difficulty: 64.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
adventure701005576

28,290 competing apps

Median installs: 69,124

Avg rating: 3.2

4,905

major competitor apps

board721005070

12,703 competing apps

Median installs: 36,549

Avg rating: 3.1

1,560

major competitor apps

story711005372

17,459 competing apps

Median installs: 59,356

Avg rating: 3.2

2,802

major competitor apps

navigation721005870

12,601 competing apps

Median installs: 27,732

Avg rating: 2.7

1,141

major competitor apps

friends671006583

68,351 competing apps

Median installs: 52,912

Avg rating: 3.0

10,409

major competitor apps

make641006589

163,352 competing apps

Median installs: 42,108

Avg rating: 3.0

21,922

major competitor apps

experience651006387

118,077 competing apps

Median installs: 39,819

Avg rating: 2.9

15,561

major competitor apps

live671006381

57,913 competing apps

Median installs: 32,026

Avg rating: 3.0

6,601

major competitor apps

classic701005676

28,140 competing apps

Median installs: 50,800

Avg rating: 3.3

4,499

major competitor apps

choose661006285

100,655 competing apps

Median installs: 46,844

Avg rating: 3.0

14,766

major competitor apps

life681006081

51,898 competing apps

Median installs: 37,300

Avg rating: 2.9

6,276

major competitor apps

swipe721005569

11,012 competing apps

Median installs: 44,184

Avg rating: 3.3

1,546

major competitor apps

help651006687

123,065 competing apps

Median installs: 36,787

Avg rating: 3.0

14,840

major competitor apps

perfect661006184

81,756 competing apps

Median installs: 38,510

Avg rating: 3.0

10,774

major competitor apps

exciting681005879

44,810 competing apps

Median installs: 50,380

Avg rating: 3.0

7,403

major competitor apps

group711006373

19,138 competing apps

Median installs: 24,928

Avg rating: 2.7

1,759

major competitor apps

path731004668

9,345 competing apps

Median installs: 33,245

Avg rating: 3.0

1,024

major competitor apps

around681006880

47,754 competing apps

Median installs: 40,524

Avg rating: 3.0

6,815

major competitor apps

skills681005880

45,224 competing apps

Median installs: 58,812

Avg rating: 3.0

7,693

major competitor apps

view671006282

63,400 competing apps

Median installs: 25,686

Avg rating: 2.8

5,690

major competitor apps

good681005479

44,246 competing apps

Median installs: 35,774

Avg rating: 2.8

4,689

major competitor apps

beautiful671005581

57,152 competing apps

Median installs: 41,464

Avg rating: 3.0

7,158

major competitor apps

pretty711004360

3,194 competing apps

Median installs: 64,844

Avg rating: 3.2

563

major competitor apps

scene711004660

3,213 competing apps

Median installs: 44,483

Avg rating: 3.1

493

major competitor apps

color691005577

30,080 competing apps

Median installs: 44,962

Avg rating: 3.2

4,272

major competitor apps

87 keywords
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App Description

Transforming the classic board game into a fun-filled interactive storybook app.

The CHUTES AND LADDERS: Ups and Downs app from PlayDate Digital, licensed by Hasbro transforms the beloved CHUTES AND LADDERS board game into an interactive story. It features exciting animations, beautiful illustrations, and learning elements that reinforce the idea of cause and effect and making positive decisions.

Help guide a group of friends around the CHUTES AND LADDERS neighborhood by progressing through different “Sidewalk Chapters.” Decisions your early and emerging readers make land the characters on the ‘chutes’ and ‘ladders’ of life, good and bad choices that help us get ahead, or not! From the baseball field to the cookie jar, life is filled with choices and temptations, but it’s all about learning that good choices can lead to some pretty sweet rewards! Make a bad choice and there will be consequences. Mr. Chutes, the app’s friendly guide, will show you the way…or will he?

It’s a ‘choose your own’ adventure kind of story that makes every experience in the app different, with the perfect mix of story and chance!!

Key Features:

• The color and magic of the board game turned into a vivid story for early and emerging readers
• Classic board game characters live as friends in an engrossing story you can control
• Practice counting skills with each swipe of the path
• Navigate 5 “sidewalk chapters” to progress through the story
• Land on chutes or ladders to view full screen animations!
• Flexible navigation and scene selector
• See how good and bad choices affect your path through life, as classic ‘chutes,’ ladders’ and ‘dilemmas’ are brought to life!