MyCounty

12K installs
ratings
+68 weekly installs
trend steady
+312 monthly installs
trend steady
MyCounty icon

ASO Keyword Dashboard

Tracking 96 keywords for MyCounty in Google Play

Developer: Safaricom PLC Category: lifestyle

MyCounty tracks 96 keywords (no keywords rank yet; 96 need traction). Key metrics: opportunity 70.6, difficulty 44.3.

MyCounty is an all-in-one app for all the 47 counties

Tracked keywords

96

0  ranked •  96  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

70.6

Top keyword: logic

Avg difficulty

44.3

Lower scores indicate easier wins

Opportunity leaders

  • logic

    Opportunity: 74.0 • Difficulty: 43.3 • Rank —

    Competitors: 910

    66.2
  • frequently

    Opportunity: 74.0 • Difficulty: 47.8 • Rank —

    Competitors: 768

    65.5
  • asked

    Opportunity: 74.0 • Difficulty: 40.0 • Rank —

    Competitors: 444

    63.3
  • host

    Opportunity: 74.0 • Difficulty: 42.6 • Rank —

    Competitors: 426

    62.1
  • citizens

    Opportunity: 74.0 • Difficulty: 39.8 • Rank —

    Competitors: 345

    60.7

Unranked opportunities

  • logic

    Opportunity: 74.0 • Difficulty: 43.3 • Competitors: 910

  • frequently

    Opportunity: 74.0 • Difficulty: 47.8 • Competitors: 768

  • asked

    Opportunity: 74.0 • Difficulty: 40.0 • Competitors: 444

  • host

    Opportunity: 74.0 • Difficulty: 42.6 • Competitors: 426

  • citizens

    Opportunity: 74.0 • Difficulty: 39.8 • Competitors: 345

High competition keywords

  • access

    Total apps: 328,409 • Major competitors: 12,094

    Latest rank: — • Difficulty: 58.6

  • experience

    Total apps: 276,459 • Major competitors: 16,246

    Latest rank: — • Difficulty: 57.0

  • mobile

    Total apps: 274,042 • Major competitors: 10,895

    Latest rank: — • Difficulty: 55.7

  • features

    Total apps: 245,907 • Major competitors: 14,633

    Latest rank: — • Difficulty: 58.1

  • allows

    Total apps: 185,582 • Major competitors: 7,297

    Latest rank: — • Difficulty: 53.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
mode691005677

65,992 competing apps

Median installs: 5,577

Avg rating: 2.7

5,665

major competitor apps

single691005177

71,168 competing apps

Median installs: 2,421

Avg rating: 2.5

4,073

major competitor apps

users671005482

144,998 competing apps

Median installs: 1,450

Avg rating: 2.3

6,270

major competitor apps

experience651005787

276,459 competing apps

Median installs: 1,765

Avg rating: 2.5

16,246

major competitor apps

digital681005181

118,875 competing apps

Median installs: 881

Avg rating: 2.2

4,377

major competitor apps

simply681005079

89,456 competing apps

Median installs: 1,713

Avg rating: 2.5

4,368

major competitor apps

management681005080

107,808 competing apps

Median installs: 575

Avg rating: 2.0

2,516

major competitor apps

payment691005078

78,980 competing apps

Median installs: 1,006

Avg rating: 2.2

3,374

major competitor apps

limited721004971

27,782 competing apps

Median installs: 4,879

Avg rating: 2.8

1,886

major competitor apps

money701004976

56,059 competing apps

Median installs: 4,958

Avg rating: 2.8

4,378

major competitor apps

mobile651005687

274,042 competing apps

Median installs: 1,462

Avg rating: 2.4

10,895

major competitor apps

pay691005077

69,705 competing apps

Median installs: 1,708

Avg rating: 2.6

3,959

major competitor apps

including671005682

138,981 competing apps

Median installs: 2,769

Avg rating: 2.6

8,929

major competitor apps

various671005382

147,103 competing apps

Median installs: 3,460

Avg rating: 2.5

9,705

major competitor apps

services681005580

101,442 competing apps

Median installs: 1,047

Avg rating: 2.1

4,188

major competitor apps

among711004773

38,581 competing apps

Median installs: 2,887

Avg rating: 2.5

2,191

major competitor apps

access651005988

328,409 competing apps

Median installs: 1,161

Avg rating: 2.4

12,094

major competitor apps

government731004368

19,648 competing apps

Median installs: 5,038

Avg rating: 2.1

805

major competitor apps

power691005377

65,058 competing apps

Median installs: 2,331

Avg rating: 2.5

4,021

major competitor apps

market711004673

37,303 competing apps

Median installs: 1,404

Avg rating: 2.2

1,386

major competitor apps

view671005584

175,872 competing apps

Median installs: 920

Avg rating: 2.4

5,919

major competitor apps

provides671005484

174,620 competing apps

Median installs: 1,453

Avg rating: 2.3

6,280

major competitor apps

business691005079

86,462 competing apps

Median installs: 840

Avg rating: 2.2

2,937

major competitor apps

integrations711003149

1,245 competing apps

Median installs: 1,348

Avg rating: 2.3

37

major competitor apps

allows661005484

185,582 competing apps

Median installs: 1,477

Avg rating: 2.3

7,297

major competitor apps

96 keywords
1 of 4

App Description

MyCounty is an all-in-one app for all the 47 counties

MyCounty App provides an all-in-one experience for users (county citizens and businesses) when it comes to consumption of county services across all 47 Kenyan counties.
i. Standardized Experience: Through MyCounty app channel as a single point of entry, users will have access to their resident county features such as paying for county services including but not limited to parking, single business permits, land rates and market cess fees among others.
ii. Universal Payment of Services: Users shall be able to pay for different county services universally with their mode of preference starting with Mobile Money (M-PESA, Airtel Money, T-Kash), Visa and Mastercard among others. This gives users the power and choice when it comes to making payments for services offered.
iii. Access to Non-Revenue Services: The users will also have access to non-revenue services such as how to reach County emergency services including fire, police and ambulance, frequently asked questions, latest news, and the respective Governors messages.
iv. Users Engage Governors: In addition, users will also be able to engage their respective counties through “Sema na Governor” feature which simply means speak to the governors and gives a chatbot feature where users can engage their county leadership on various matters.
v. Users Dashboard for County Services: Users shall have a user dashboard that allows them to have a single view of all their county services. This dashboard will consolidate data across the various counties that the user consumers services and show this in a single dashboard view.
vi. Integrations with Backend: The app is integrated to the existing respective County government Backoffice Revenue Management System (RMS) Providers that host all the business logic for processing the user requests. My County therefore will have integrations to the various back-office/backend RMS systems, all connecting to through Safaricom’s Middleway called Government Digital Experience Layer.