UFB Direct®

UFB Direct®
UFB Direct®
Developer: Axos Bank
Category: Finance
64.1K installs
4.6K ratings
+84 weekly installs
trend steady
+808 monthly installs
trend steady
UFB Direct® icon

ASO Keyword Dashboard

Tracking 106 keywords for UFB Direct® in Google Play

Developer: Axos Bank Category: finance Rating: 4.34

UFB Direct® tracks 106 keywords (1 keyword ranks; 105 need traction). Key metrics: 0% top-10 coverage, opportunity 68.9, difficulty 48.6, best rank 44.

Account access 24/7 in the palm of your hand with UFB Direct.

Tracked keywords

106

1  ranked •  105  not ranking yet

Top 10 coverage

0%

Best rank 44 • Latest leader 44

Avg opportunity

68.9

Top keyword: direct

Avg difficulty

48.6

Lower scores indicate easier wins

Opportunity leaders

  • direct

    Opportunity: 72.0 • Difficulty: 53.8 • Rank 44

    Competitors: 1,355

    71.2
  • hand

    Opportunity: 72.0 • Difficulty: 47.2 • Rank —

    Competitors: 1,571

    70.8
  • balance

    Opportunity: 72.0 • Difficulty: 49.9 • Rank —

    Competitors: 1,792

    70.7
  • saving

    Opportunity: 72.0 • Difficulty: 51.6 • Rank —

    Competitors: 1,633

    70.4
  • spending

    Opportunity: 72.0 • Difficulty: 43.6 • Rank —

    Competitors: 675

    63.1

Unranked opportunities

  • hand

    Opportunity: 72.0 • Difficulty: 47.2 • Competitors: 1,571

  • balance

    Opportunity: 72.0 • Difficulty: 49.9 • Competitors: 1,792

  • saving

    Opportunity: 72.0 • Difficulty: 51.6 • Competitors: 1,633

  • spending

    Opportunity: 72.0 • Difficulty: 43.6 • Competitors: 675

  • checking

    Opportunity: 72.0 • Difficulty: 54.8 • Competitors: 777

High competition keywords

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • access

    Total apps: 126,428 • Major competitors: 11,667

    Latest rank: — • Difficulty: 66.6

  • help

    Total apps: 123,065 • Major competitors: 14,840

    Latest rank: — • Difficulty: 66.0

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
direct721005471

14,628 competing apps

Median installs: 25,592

Avg rating: 2.7

4444

1,355

major competitor apps

free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

23,343

major competitor apps

finance711004562

4,027 competing apps

Median installs: 44,327

Avg rating: 2.7

511

major competitor apps

investing711004157

2,164 competing apps

Median installs: 49,462

Avg rating: 2.9

285

major competitor apps

change681005580

48,309 competing apps

Median installs: 42,177

Avg rating: 3.0

6,101

major competitor apps

learn671006182

64,313 competing apps

Median installs: 33,093

Avg rating: 2.8

6,746

major competitor apps

digital681005579

42,168 competing apps

Median installs: 26,988

Avg rating: 2.7

4,209

major competitor apps

information661005986

101,893 competing apps

Median installs: 23,675

Avg rating: 2.6

7,805

major competitor apps

manage671006282

61,484 competing apps

Median installs: 27,358

Avg rating: 2.9

6,560

major competitor apps

needs701005275

24,331 competing apps

Median installs: 30,717

Avg rating: 2.8

2,732

major competitor apps

payment691005376

29,462 competing apps

Median installs: 30,186

Avg rating: 2.5

3,270

major competitor apps

way661006185

89,339 competing apps

Median installs: 36,402

Avg rating: 3.0

10,854

major competitor apps

money691005376

29,368 competing apps

Median installs: 48,474

Avg rating: 3.1

4,238

major competitor apps

time641006589

170,577 competing apps

Median installs: 33,133

Avg rating: 2.9

19,592

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

pay691005477

30,292 competing apps

Median installs: 37,182

Avg rating: 2.9

3,855

major competitor apps

help651006687

123,065 competing apps

Median installs: 36,787

Avg rating: 3.0

14,840

major competitor apps

loans711004861

3,633 competing apps

Median installs: 72,407

Avg rating: 2.9

621

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

4,686

major competitor apps

score711005272

16,635 competing apps

Median installs: 29,493

Avg rating: 3.0

1,927

major competitor apps

services691006478

38,598 competing apps

Median installs: 28,828

Avg rating: 2.5

4,045

major competitor apps

move701005975

25,275 competing apps

Median installs: 43,577

Avg rating: 3.1

3,641

major competitor apps

products701005876

26,531 competing apps

Median installs: 29,150

Avg rating: 2.5

2,907

major competitor apps

access651006787

126,428 competing apps

Median installs: 25,852

Avg rating: 2.8

11,667

major competitor apps

monitor711004873

19,087 competing apps

Median installs: 23,470

Avg rating: 2.8

1,617

major competitor apps

106 keywords
1 of 5

App Description

Account access 24/7 in the palm of your hand with UFB Direct.

UFB Direct delivers smart personal and business finance on the go.

Bank, borrow, and plan on your terms. Link and manage accounts. Track savings. Access and move money with ACH direct deposit, mobile deposit, and money transfer. Plus, pay bills and monitor your credit score. It’s the way financial services should be.

MOVE MONEY & ACCESS FUNDS
It’s your money – use it. Add money and send it where it needs to go.
• Transfer money to accounts, friends, and others
• Mobile check deposit
• Early direct deposit
• One-time and recurring bill pay
• Credit score monitoring
• Wire transfers

MANAGE CHECKING AND SAVINGS ACCOUNTS
Make your money work. Open a digital bank account. Manage debit and ATM cards. Get account balance and other alerts.
• Accounts for all ages, from teens to adults and seniors
• Freedom Checking
• High Yield Portfolio Savings
• High Yield Portfolio Money Market
• Certificates of Deposit (CDs)

BORROW MONEY & MANAGE LOANS
Apply for a loan, track details, and pay loans.
• Mortgages for home purchase and refinance
• Auto loans to buy or refinance vehicles
• Personal loans for large expenses, home improvements, debt consolidation, and more
• Set up and edit scheduled payments
• Enroll in payment alerts

CREDIT SCORE MONITORING
Watch your credit and learn how it impacts finances.
• Free credit score
• Credit score change alerts
• Credit score history

PERSONAL FINANCE MANAGER
Connect bank accounts to track money and gain insights to help master finances.
• Account aggregator
• Spending tracker
• Saving & investing trends
• Debt tracker

© 2025 UFB Direct, All Rights Reserved

Bank products and services are offered by Axos Bank®. All deposit accounts through Axos Bank brands are FDIC insured through Axos Bank. All deposit accounts of the same ownership and/or vesting held at Axos Bank are combined and insured under the same FDIC Certificate 35546. All deposit accounts through Axos Bank brands are not separately insured by the FDIC from other deposit accounts held with the same ownership and/or vesting at Axos Bank. For more information read our FDIC Notice.

Axos Bank NMLS# 524995