Upgrade
ASO Keyword Dashboard
Tracking 180 keywords for Upgrade in Google Play
Upgrade tracks 180 keywords (20 keywords rank; 160 need traction). Key metrics: 0% top-10 coverage, opportunity 69.5, difficulty 49.6, best rank 35.
Personal Loans, Cards and Rewards Checking
Tracked keywords
180
20 ranked • 160 not ranking yet
Top 10 coverage
0%
Best rank 35 • Latest leader 55
Avg opportunity
69.5
Top keyword: certain
Avg difficulty
49.6
Lower scores indicate easier wins
Opportunity leaders
- 68.3
certain
Opportunity: 73.0 • Difficulty: 59.6 • Rank 55
Competitors: 1,225
- 68.7
cost
Opportunity: 73.0 • Difficulty: 47.7 • Rank 81
Competitors: 980
- 68.0
purchases
Opportunity: 73.0 • Difficulty: 62.6 • Rank —
Competitors: 1,674
- 68.1
banking
Opportunity: 73.0 • Difficulty: 46.8 • Rank —
Competitors: 1,071
- 68.5
existing
Opportunity: 73.0 • Difficulty: 51.0 • Rank —
Competitors: 926
Unranked opportunities
purchases
Opportunity: 73.0 • Difficulty: 62.6 • Competitors: 1,674
banking
Opportunity: 73.0 • Difficulty: 46.8 • Competitors: 1,071
existing
Opportunity: 73.0 • Difficulty: 51.0 • Competitors: 926
month
Opportunity: 73.0 • Difficulty: 52.4 • Competitors: 1,041
interest
Opportunity: 72.0 • Difficulty: 57.3 • Competitors: 1,436
High competition keywords
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: — • Difficulty: 64.4
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: — • Difficulty: 64.6
make
Total apps: 163,352 • Major competitors: 21,922
Latest rank: — • Difficulty: 65.0
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
without
Total apps: 113,596 • Major competitors: 12,654
Latest rank: — • Difficulty: 63.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| subscription | 72 | 100 | 60 | 70 13,189 competing apps Median installs: 37,326 Avg rating: 3.0 | 84 | 35 | 1,608 major competitor apps |
| credit | 71 | 100 | 51 | 73 18,687 competing apps Median installs: 41,601 Avg rating: 3.0 | 48 | 45 | 2,452 major competitor apps |
| payments | 72 | 100 | 49 | 71 13,518 competing apps Median installs: 29,563 Avg rating: 2.7 | 51 | 51 | 1,547 major competitor apps |
| certain | 73 | 100 | 60 | 68 9,942 competing apps Median installs: 39,066 Avg rating: 3.1 | 55 | 55 | 1,225 major competitor apps |
| following | 69 | 100 | 58 | 77 33,448 competing apps Median installs: 32,090 Avg rating: 2.7 | 72 | 69 | 3,198 major competitor apps |
| term | 72 | 100 | 45 | 67 8,523 competing apps Median installs: 32,276 Avg rating: 2.7 | 69 | 69 | 782 major competitor apps |
| pay | 69 | 100 | 54 | 77 30,292 competing apps Median installs: 37,182 Avg rating: 2.9 | 76 | 76 | 3,855 major competitor apps |
| cost | 73 | 100 | 48 | 69 10,513 competing apps Median installs: 29,271 Avg rating: 2.6 | 81 | 81 | 980 major competitor apps |
| payment | 69 | 100 | 53 | 76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5 | 109 | 82 | 3,270 major competitor apps |
| require | 72 | 100 | 58 | 71 13,548 competing apps Median installs: 36,082 Avg rating: 2.9 | 91 | 91 | 1,571 major competitor apps |
| subscription automatically | 69 | 100 | 37 | 51 905 competing apps Median installs: 37,403 Avg rating: 3.3 | 91 | 91 | 118 major competitor apps |
| accounts | 72 | 100 | 67 | 69 10,702 competing apps Median installs: 32,846 Avg rating: 3.2 | 115 | 115 | 1,303 major competitor apps |
| required | 70 | 100 | 61 | 75 23,390 competing apps Median installs: 41,967 Avg rating: 2.8 | 118 | 118 | 2,770 major competitor apps |
| requires | 71 | 100 | 54 | 72 15,340 competing apps Median installs: 33,836 Avg rating: 2.9 | 121 | 121 | 1,687 major competitor apps |
| boost | 72 | 100 | 60 | 71 14,255 competing apps Median installs: 41,487 Avg rating: 3.1 | 124 | 124 | 2,141 major competitor apps |
| subscriptions may | 68 | 100 | 40 | 45 423 competing apps Median installs: 49,578 Avg rating: 3.6 | 130 | 130 | 79 major competitor apps |
| account settings | 70 | 100 | 42 | 56 1,896 competing apps Median installs: 30,694 Avg rating: 3.4 | 177 | 168 | 212 major competitor apps |
| account | 68 | 100 | 60 | 79 41,533 competing apps Median installs: 33,567 Avg rating: 3.0 | 179 | 179 | 4,686 major competitor apps |
| back | 70 | 100 | 62 | 76 28,322 competing apps Median installs: 45,422 Avg rating: 3.2 | 184 | 180 | 4,042 major competitor apps |
| rate | 70 | 100 | 50 | 75 24,148 competing apps Median installs: 33,875 Avg rating: 2.7 | 187 | 187 | 2,128 major competitor apps |
| free | 64 | 100 | 64 | 90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1 | — | — | 23,343 major competitor apps |
| card | 69 | 100 | 54 | 78 35,515 competing apps Median installs: 50,336 Avg rating: 3.0 | — | — | 4,766 major competitor apps |
| change | 68 | 100 | 55 | 80 48,309 competing apps Median installs: 42,177 Avg rating: 3.0 | — | — | 6,101 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
| make | 64 | 100 | 65 | 89 163,352 competing apps Median installs: 42,108 Avg rating: 3.0 | — | — | 21,922 major competitor apps |
App Description
Personal Loans, Cards and Rewards Checking
Upgrade is a financial technology company, not a bank.
● Track Rewards – Earn cash back rewards on Upgrade Card purchases³
● Manage Upgrade Card or Personal Loan, Flex Pay buy now pay later, Upgrade Card, Auto Finance, Auto Refinance and Home Improvement through Upgrade accounts. Make payments and check your balance.
● Monitor credit score, get notified of changes, and use our credit score simulator to see how different actions may impact your score.
Share feedback at mobile_app_feedback@upgrade.com
Personal Loan offers shown assume an APR of 12% and a term of 36 months for Faster Payoff and 48 months for Lower Payment.Subject to approval. For more information visit https://www.upgrade.com/personal-loans/.
¹ Subject to eligibility. BoostCash™ amounts range from initial $25 to $500 over time. 10.00% APY and express delivery requires a $9.99/month Premium subscription. 1-month free trial for select customers. Cancel anytime. Learn more about eligibility and terms at http://www.upgrade.com/boost-money/eligibility.
² For Boost Money™ Save accounts, the 10.00% Annual Percentage Yield (APY) up to a $1,000 balance requires a Premium subscription ($9.99/mo). Balances over $1,000 with Premium earn 3.42% APY. Without a Premium subscription, the APY for the Boost Money™ Save account is 1.50% on all balances. The APY is effective as of 09/19/2025, is variable and may change at any time. Certain fees, such as outbound wire transfers or RTP, may impact earnings. Please refer to the applicable Cross River Bank Savings Deposit Account Agreement and Truth in Savings Disclosure.
³ Purchases accrue cash back when you pay them back. Certain limitations apply. See Upgrade.com for full Upgrade Cash Back Rewards Program details.
Personal loans made through Upgrade feature Annual Percentage Rates (APRs) of 7.74%-35.99% and a 1.85%-9.99% origination fee, which is deducted from the loan proceeds. Lowest rates require Autopay and paying off a portion of existing debt directly. For certain discounts, collateral may be required. Repayment terms from 24 to 84 months. For example, if you receive a $10,000 unsecured loan with a 36-month term and a 17.59% APR (which includes a 13.94% yearly interest rate and a 5% one-time origination fee), you would receive $9,500 and would have a required monthly payment of $341.48. Over the life of the loan, your payments would total $12,293.46. The APR and other terms of your loan may vary and you may not be presented with multiple offers. If offered, your loan terms, including your rate, will depend on credit score, credit usage history, loan amount, and other factors. Late payments or other fees, as noted in your Borrower Agreement, may increase the cost of your fixed rate loan. Certain loan offers may not be available in all states.
All loans, Personal Credit Lines, and checking and savings accounts are provided by Upgrade's bank partners (www.upgrade.com/bank-partners/). Upgrade Visa® Cards and Upgrade Visa® Debit Cards are issued by Upgrade's bank partners, pursuant to a license from Visa USA Inc. Upgrade, Inc. (NMLS #1548935) holds the following state licenses (upgrade.com/State-Licenses) and does business under the following DBAs (https://www.upgrade.com/dba). Upgrade is a financial technology company, not a bank (https://upgrade.zendesk.com/hc/en-us/articles/115005202407--Is-Upgrade-a-bank-).
All loans, Personal Credit Lines, and checking and savings accounts are provided by Upgrade's bank partners. Upgrade Visa® Cards and Upgrade Visa® Debit Cards are issued by Upgrade's bank partners, pursuant to a license from Visa USA Inc. Upgrade, Inc. (NMLS #1548935) holds the following state licenses and does business under the following DBAs. Upgrade is a financial technology company, not a bank.
