Varo Bank: Online Banking

Varo Bank: Online Banking
Varo Bank: Online Banking
Developer: Varo Bank, N.A.
Category: Finance
6.6M installs
243.4K ratings
+24.8K weekly installs
trend steady
+106K monthly installs
trend steady
Varo Bank: Online Banking icon

ASO Keyword Dashboard

Tracking 122 keywords for Varo Bank: Online Banking in Google Play

Developer: Varo Bank, N.A. Category: finance Rating: 4.61

Varo Bank: Online Banking tracks 122 keywords (19 keywords rank; 103 need traction). Key metrics: 11% top-10 coverage, opportunity 67.5, difficulty 49.7, best rank 3.

Early payday & cash advances with no-fee mobile banking!

Tracked keywords

122

19  ranked •  103  not ranking yet

Top 10 coverage

11%

Best rank 3 • Latest leader 5

Avg opportunity

67.5

Top keyword: banking

Avg difficulty

49.7

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 46.8 • Rank 5

    Competitors: 1,071

    68.1

  • certain

    Opportunity: 73.0 • Difficulty: 59.6 • Rank 20

    Competitors: 1,225

    68.3

  • spend

    Opportunity: 73.0 • Difficulty: 49.4 • Rank 89

    Competitors: 1,447

    68.5

  • advance

    Opportunity: 73.0 • Difficulty: 46.6 • Rank —

    Competitors: 1,150

    67.6

  • existing

    Opportunity: 73.0 • Difficulty: 51.0 • Rank —

    Competitors: 926

    68.5

Unranked opportunities

  • advance

    Opportunity: 73.0 • Difficulty: 46.6 • Competitors: 1,150

  • existing

    Opportunity: 73.0 • Difficulty: 51.0 • Competitors: 926

  • fees

    Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 886

  • active

    Opportunity: 72.0 • Difficulty: 51.6 • Competitors: 1,388

  • cash

    Opportunity: 72.0 • Difficulty: 51.0 • Competitors: 2,206

High competition keywords

  • free

    Total apps: 173,844 • Major competitors: 23,343

    Latest rank: — • Difficulty: 64.4

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • easy

    Total apps: 161,730 • Major competitors: 17,537

    Latest rank: — • Difficulty: 61.7

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • simple

    Total apps: 106,353 • Major competitors: 11,187

    Latest rank: — • Difficulty: 59.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
bank711005073

18,128 competing apps

Median installs: 44,400

Avg rating: 2.9

33

2,338

major competitor apps

banking731004768

9,685 competing apps

Median installs: 27,159

Avg rating: 3.2

55

1,071

major competitor apps

certain731006068

9,942 competing apps

Median installs: 39,066

Avg rating: 3.1

2020

1,225

major competitor apps

payment691005376

29,462 competing apps

Median installs: 30,186

Avg rating: 2.5

2323

3,270

major competitor apps

payments721004971

13,518 competing apps

Median installs: 29,563

Avg rating: 2.7

3232

1,547

major competitor apps

money691005376

29,368 competing apps

Median installs: 48,474

Avg rating: 3.1

4442

4,238

major competitor apps

account681006079

41,533 competing apps

Median installs: 33,567

Avg rating: 3.0

6362

4,686

major competitor apps

credit711005173

18,687 competing apps

Median installs: 41,601

Avg rating: 3.0

6864

2,452

major competitor apps

saving721005270

13,263 competing apps

Median installs: 38,092

Avg rating: 2.9

7373

1,633

major competitor apps

spend731004968

10,167 competing apps

Median installs: 48,341

Avg rating: 3.0

8989

1,447

major competitor apps

reach701005375

23,918 competing apps

Median installs: 38,116

Avg rating: 2.9

125122

3,121

major competitor apps

account settings701004256

1,896 competing apps

Median installs: 30,694

Avg rating: 3.4

133130

212

major competitor apps

automatic711006173

17,969 competing apps

Median installs: 37,777

Avg rating: 2.8

135135

2,025

major competitor apps

available661006685

92,463 competing apps

Median installs: 34,120

Avg rating: 2.9

157153

9,952

major competitor apps

day681005881

55,462 competing apps

Median installs: 35,361

Avg rating: 3.0

162162

6,012

major competitor apps

days711005173

18,863 competing apps

Median installs: 40,314

Avg rating: 2.9

166166

2,145

major competitor apps

check671006582

60,031 competing apps

Median installs: 36,479

Avg rating: 2.9

175170

7,081

major competitor apps

personal671006282

60,197 competing apps

Median installs: 33,210

Avg rating: 2.9

—177

6,497

major competitor apps

apply701005575

24,305 competing apps

Median installs: 42,318

Avg rating: 3.0

195195

3,025

major competitor apps

free641006490

173,844 competing apps

Median installs: 46,597

Avg rating: 3.1

——

23,343

major competitor apps

online661006184

80,029 competing apps

Median installs: 33,297

Avg rating: 2.8

——

9,770

major competitor apps

card691005478

35,515 competing apps

Median installs: 50,336

Avg rating: 3.0

——

4,766

major competitor apps

online banking701003655

1,712 competing apps

Median installs: 13,223

Avg rating: 3.6

——

104

major competitor apps

security701006474

22,681 competing apps

Median installs: 36,021

Avg rating: 2.8

——

2,764

major competitor apps

easy641006289

161,730 competing apps

Median installs: 33,636

Avg rating: 2.8

——

17,537

major competitor apps

122 keywords
1 of 5

App Description

Early payday & cash advances with no-fee mobile banking!

Varo isn’t just an online banking app. We are a real bank, built for the digital age. Accessible to you—with free online banking, early payday⁴, high yield savings³, credit score monitoring¹⁴, easy credit building⁷, automatic cashbackᵟ, instant cash advances (once qualified)⁵, and more. Fees apply to loans and out-of-network withdrawals/cash depositsᐞ.

Member FDIC—mobile banking backed by the full faith and credit of the U.S. Government.

FREE ONLINE BANKING
• Early payday⁴
• No minimums or hidden fees*
• Free debit card
• Free cash deposits at CVS®ᙾ and withdrawals at 40k+ in-network ATMs²
• Free credit score monitoring¹⁴
• Automatic cashback¹¹—no activation required or single-day windows
• Mobile check deposit (quals apply)ᵟ
• Track spend by category
• Digital wallet (select customers)ᵟ
• WE’RE A REAL BANK—unlike many money apps

HIGH YIELD SAVINGS
• Up to 5.00% APY, annual percentage yield, on balances up to $5,000 (quals apply)³
• Receive 2.50% APY on remaining balances
• Save money faster with automatic saving tools

EASY CREDIT BUILDER
• Free secured credit card for credit building⁷
• No credit check, interest, annual fees, or min security deposit
• Build credit by only spending what you have¹⁵
• Track spend by category
• Automatic payments available via Safe Pay¹⁶
• Reported to Equifax, Experian, and TransUnion
• Pre-existing credit scores saw a 40+ point increase on avg after 3 months of on-time payments⁸
• 90% of users with no credit score had a score after one month¹⁷
• Quals: Must have an active Varo Bank Account in good standing & incoming deposits of $200 or more in the past 31 days.

INSTANT CASH ADVANCES
• Borrow money instantly between $20 and $250, once qualified
• Work your way up to $500 cash advances over time⁵
• Cash advance funded directly into your online bank account
• 30 days to repay (better than a payday advance)
• One-time flat fee per cash advance
• Automatic payments available for money advances¹⁸

PERSONAL LINE OF CREDIT
• Unsecured personal line of credit ranging from $600 to $2,000 (quals apply)¹⁰
• No interest, late fees, or penalties
• Simple flat fee structure
• Personal loan funded instantly, once qualified
• Money added to your online bank account