Varo Bank: Online Banking
ASO Keyword Dashboard
Tracking 122 keywords for Varo Bank: Online Banking in Google Play
Varo Bank: Online Banking tracks 122 keywords (19 keywords rank; 103 need traction). Key metrics: 11% top-10 coverage, opportunity 67.5, difficulty 49.7, best rank 3.
Early payday & cash advances with no-fee mobile banking!
Tracked keywords
122
19 ranked • 103 not ranking yet
Top 10 coverage
11%
Best rank 3 • Latest leader 5
Avg opportunity
67.5
Top keyword: banking
Avg difficulty
49.7
Lower scores indicate easier wins
Opportunity leaders
- 68.1
banking
Opportunity: 73.0 • Difficulty: 46.8 • Rank 5
Competitors: 1,071
- 68.3
certain
Opportunity: 73.0 • Difficulty: 59.6 • Rank 20
Competitors: 1,225
- 68.5
spend
Opportunity: 73.0 • Difficulty: 49.4 • Rank 89
Competitors: 1,447
- 67.6
advance
Opportunity: 73.0 • Difficulty: 46.6 • Rank —
Competitors: 1,150
- 68.5
existing
Opportunity: 73.0 • Difficulty: 51.0 • Rank —
Competitors: 926
Unranked opportunities
advance
Opportunity: 73.0 • Difficulty: 46.6 • Competitors: 1,150
existing
Opportunity: 73.0 • Difficulty: 51.0 • Competitors: 926
fees
Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 886
active
Opportunity: 72.0 • Difficulty: 51.6 • Competitors: 1,388
cash
Opportunity: 72.0 • Difficulty: 51.0 • Competitors: 2,206
High competition keywords
free
Total apps: 173,844 • Major competitors: 23,343
Latest rank: — • Difficulty: 64.4
time
Total apps: 170,577 • Major competitors: 19,592
Latest rank: — • Difficulty: 64.6
easy
Total apps: 161,730 • Major competitors: 17,537
Latest rank: — • Difficulty: 61.7
mobile
Total apps: 113,294 • Major competitors: 10,537
Latest rank: — • Difficulty: 60.5
simple
Total apps: 106,353 • Major competitors: 11,187
Latest rank: — • Difficulty: 59.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| bank | 71 | 100 | 50 | 73 18,128 competing apps Median installs: 44,400 Avg rating: 2.9 | 3 | 3 | 2,338 major competitor apps |
| banking | 73 | 100 | 47 | 68 9,685 competing apps Median installs: 27,159 Avg rating: 3.2 | 5 | 5 | 1,071 major competitor apps |
| certain | 73 | 100 | 60 | 68 9,942 competing apps Median installs: 39,066 Avg rating: 3.1 | 20 | 20 | 1,225 major competitor apps |
| payment | 69 | 100 | 53 | 76 29,462 competing apps Median installs: 30,186 Avg rating: 2.5 | 23 | 23 | 3,270 major competitor apps |
| payments | 72 | 100 | 49 | 71 13,518 competing apps Median installs: 29,563 Avg rating: 2.7 | 32 | 32 | 1,547 major competitor apps |
| money | 69 | 100 | 53 | 76 29,368 competing apps Median installs: 48,474 Avg rating: 3.1 | 44 | 42 | 4,238 major competitor apps |
| account | 68 | 100 | 60 | 79 41,533 competing apps Median installs: 33,567 Avg rating: 3.0 | 63 | 62 | 4,686 major competitor apps |
| credit | 71 | 100 | 51 | 73 18,687 competing apps Median installs: 41,601 Avg rating: 3.0 | 68 | 64 | 2,452 major competitor apps |
| saving | 72 | 100 | 52 | 70 13,263 competing apps Median installs: 38,092 Avg rating: 2.9 | 73 | 73 | 1,633 major competitor apps |
| spend | 73 | 100 | 49 | 68 10,167 competing apps Median installs: 48,341 Avg rating: 3.0 | 89 | 89 | 1,447 major competitor apps |
| reach | 70 | 100 | 53 | 75 23,918 competing apps Median installs: 38,116 Avg rating: 2.9 | 125 | 122 | 3,121 major competitor apps |
| account settings | 70 | 100 | 42 | 56 1,896 competing apps Median installs: 30,694 Avg rating: 3.4 | 133 | 130 | 212 major competitor apps |
| automatic | 71 | 100 | 61 | 73 17,969 competing apps Median installs: 37,777 Avg rating: 2.8 | 135 | 135 | 2,025 major competitor apps |
| available | 66 | 100 | 66 | 85 92,463 competing apps Median installs: 34,120 Avg rating: 2.9 | 157 | 153 | 9,952 major competitor apps |
| day | 68 | 100 | 58 | 81 55,462 competing apps Median installs: 35,361 Avg rating: 3.0 | 162 | 162 | 6,012 major competitor apps |
| days | 71 | 100 | 51 | 73 18,863 competing apps Median installs: 40,314 Avg rating: 2.9 | 166 | 166 | 2,145 major competitor apps |
| check | 67 | 100 | 65 | 82 60,031 competing apps Median installs: 36,479 Avg rating: 2.9 | 175 | 170 | 7,081 major competitor apps |
| personal | 67 | 100 | 62 | 82 60,197 competing apps Median installs: 33,210 Avg rating: 2.9 | — | 177 | 6,497 major competitor apps |
| apply | 70 | 100 | 55 | 75 24,305 competing apps Median installs: 42,318 Avg rating: 3.0 | 195 | 195 | 3,025 major competitor apps |
| free | 64 | 100 | 64 | 90 173,844 competing apps Median installs: 46,597 Avg rating: 3.1 | — | — | 23,343 major competitor apps |
| online | 66 | 100 | 61 | 84 80,029 competing apps Median installs: 33,297 Avg rating: 2.8 | — | — | 9,770 major competitor apps |
| card | 69 | 100 | 54 | 78 35,515 competing apps Median installs: 50,336 Avg rating: 3.0 | — | — | 4,766 major competitor apps |
| online banking | 70 | 100 | 36 | 55 1,712 competing apps Median installs: 13,223 Avg rating: 3.6 | — | — | 104 major competitor apps |
| security | 70 | 100 | 64 | 74 22,681 competing apps Median installs: 36,021 Avg rating: 2.8 | — | — | 2,764 major competitor apps |
| easy | 64 | 100 | 62 | 89 161,730 competing apps Median installs: 33,636 Avg rating: 2.8 | — | — | 17,537 major competitor apps |
App Description
Early payday & cash advances with no-fee mobile banking!
Member FDIC—mobile banking backed by the full faith & credit of the U.S. Government.
FREE ONLINE BANKING
• Early payday³
• No minimums or hidden feesᐞ
• Free debit card
• Free cash deposits at CVS®ᙾ and withdrawals at 40k+ Allpoint® ATMs⁴
• Free credit score monitoring
• Automatic cashbackᵟ—no activation required or single-day windows
• Mobile check deposit (quals apply)ᵟ
• Digital wallet (select customers)ᵟ
• Unlike many money apps, we’re a real bank
INSTANT CASH ADVANCES
• Borrow up to $250 today by linking a qualifying account²
• Work up to $500 cash advances over time with direct deposit²
• Cash advance funded directly into your online bank account
• 30 days to repay (better than a payday advance)
• One-time flat fee per cash advance
• Automatic payments available for money advances⁸
PERSONAL LINE OF CREDIT
• Unsecured personal line of credit from $600 to $2,000 (quals apply)⁵
• No interest, late fees, or penalties
• Credit line with a simple flat fee
• Affordable monthly payments
• Personal loan funded instantly, once qualified
• Money added to your online bank account
• Payment periods between 3 & 12 months
EASY CREDIT BUILDER
• Free secured credit card for credit building⁶
• No credit check, interest, annual fees, or min security deposit
• Build credit by only spending what you have⁹
• Automatic payments available via Safe Pay¹⁰
• Reported to Equifax, Experian, & TransUnion
• Pre-existing credit scores saw a 40+ point increase on avg after 3 months of on-time payments¹¹
• 90% of users with no credit score had a score after one month¹²
• Quals: Must have an active Varo Bank Account in good standing & incoming deposits of $200 or more in the past 31 days.
HIGH YIELD SAVINGS
• Up to 5.00% annual percentage yield on first $5,000, quals apply⁷
• 2.50% APY on additional balances
• Auto-saving tools
SEND MONEY
• Use recipient’s phone number or email address, even if they aren’t a Varo customer
• Fast, secure, & free!
DOWNLOAD NOW!
• Sign up for an online bank account in less than two minutes with no impact on your credit
—
Disclosures
©2025 Varo Bank, N.A. All Rights Reserved. Member FDIC
1-7 See disclosures in final app screenshot above
⁸ Set up an automatic payment to your Varo Advance Account on any date you choose between 15 and 30 days from the day you get your Advance
⁹ Your spending limit can’t exceed your available to spend balance in your Varo Believe Secured Account, up to $2,500 per day for purchases or $1,000 a day for cash advances, totaling no more than $10,000 total per billing cycle
¹⁰ By enrolling in Safe Pay, you authorize Varo Bank to auto pay your Varo Believe Card balance in full at the end of your billing cycle from funds in your Varo Believe Secured Account, before your actual due date. If the amount owed is more than your Secured Account balance your payment will not be made. You will have twenty-one (21) days to deposit additional funds to make your payment on time.
¹¹ As of November 18, 2024, customers who had an existing VantageScore® 3.0 credit score showed an average increase of approximately 40 points after three months using Varo Believe and on time payments. Individual results may vary, and some customers may not see a score increase
¹² As of November 14, 2024. Data based on comparison between VantageScore® 3.0 score from the initial pull after Believe card activation and the VantageScore® 3.0 score pulled after one month of reporting Believe Card activity. Individual results may vary
ᐞ A full list of Varo fees can be found at www.varomoney.com/varo-fees
ᙾ See “Free Cash Deposits at CVS®” screenshot above
ᵟ Additional information: www.varomoney.com/disclosures/
