Stay in the Blue

Developer: The University of

Category: Lifestyle

2.1K installs

9 ratings

+1 monthly installs

trend steady

ASO Keyword Dashboard

Tracking 61 keywords for Stay in the Blue in Google Play

Developer: The University of Michigan Category: lifestyle Rating: 4.17

Stay in the Blue tracks 61 keywords (no keywords rank yet; 61 need traction). Key metrics: opportunity 69.7, difficulty 48.5.

Monitor BAC, get a cab, learn resources, get help with the Stay in the Blue app.

Tracked keywords

0 ranked • 61 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

69.7

Top keyword: student

Avg difficulty

48.5

Lower scores indicate easier wins

Opportunity leaders

student

Opportunity: 73.0 • Difficulty: 42.7 • Rank —

Competitors: 402
68.7
standard

Opportunity: 73.0 • Difficulty: 53.1 • Rank —

Competitors: 1,127
68.5
tell

Opportunity: 73.0 • Difficulty: 49.0 • Rank —

Competitors: 1,072
68.3
numbers

Opportunity: 72.0 • Difficulty: 50.7 • Rank —

Competitors: 1,499
70.5
past

Opportunity: 72.0 • Difficulty: 48.6 • Rank —

Competitors: 1,108
70.0

Unranked opportunities

student

Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 402
standard

Opportunity: 73.0 • Difficulty: 53.1 • Competitors: 1,127
tell

Opportunity: 73.0 • Difficulty: 49.0 • Competitors: 1,072
numbers

Opportunity: 72.0 • Difficulty: 50.7 • Competitors: 1,499
past

Opportunity: 72.0 • Difficulty: 48.6 • Competitors: 1,108

High competition keywords

help

Total apps: 123,065 • Major competitors: 14,840

Latest rank: — • Difficulty: 66.0
many

Total apps: 96,753 • Major competitors: 12,574

Latest rank: — • Difficulty: 61.9
allows

Total apps: 77,278 • Major competitors: 7,086

Latest rank: — • Difficulty: 57.6
keep

Total apps: 77,119 • Major competitors: 9,784

Latest rank: — • Difficulty: 66.7
phone

Total apps: 75,756 • Major competitors: 9,010

Latest rank: — • Difficulty: 68.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
phone	67	100	69	83 75,756 competing apps Median installs: 37,780 Avg rating: 3.0	—	—	9,010 major competitor apps
learn	67	100	61	82 64,313 competing apps Median installs: 33,093 Avg rating: 2.8	—	—	6,746 major competitor apps
events	70	100	58	75 26,075 competing apps Median installs: 21,064 Avg rating: 2.8	—	—	2,499 major competitor apps
save	67	100	65	83 75,490 competing apps Median installs: 41,387 Avg rating: 3.0	—	—	9,726 major competitor apps
phone numbers	70	100	49	53 1,193 competing apps Median installs: 47,817 Avg rating: 2.9	—	—	173 major competitor apps
call	70	100	64	76 26,309 competing apps Median installs: 41,916 Avg rating: 2.9	—	—	3,361 major competitor apps
help	65	100	66	87 123,065 competing apps Median installs: 36,787 Avg rating: 3.0	—	—	14,840 major competitor apps
among	71	100	51	73 18,891 competing apps Median installs: 33,950 Avg rating: 2.8	—	—	2,147 major competitor apps
monitor	71	100	48	73 19,087 competing apps Median installs: 23,470 Avg rating: 2.8	—	—	1,617 major competitor apps
student	73	100	43	69 10,507 competing apps Median installs: 14,288 Avg rating: 2.0	—	—	402 major competitor apps
students	70	100	46	74 21,596 competing apps Median installs: 17,118 Avg rating: 2.1	—	—	827 major competitor apps
track	67	100	57	81 58,055 competing apps Median installs: 25,840 Avg rating: 2.9	—	—	5,673 major competitor apps
stay	68	100	67	81 51,579 competing apps Median installs: 26,352 Avg rating: 3.0	—	—	5,332 major competitor apps
many	66	100	62	85 96,753 competing apps Median installs: 43,740 Avg rating: 2.9	—	—	12,574 major competitor apps
allows	67	100	58	84 77,278 competing apps Median installs: 26,241 Avg rating: 2.7	—	—	7,086 major competitor apps
know	67	100	59	82 59,090 competing apps Median installs: 29,580 Avg rating: 2.8	—	—	5,859 major competitor apps
location	70	100	61	76 28,943 competing apps Median installs: 31,126 Avg rating: 2.8	—	—	3,077 major competitor apps
includes	69	100	54	77 33,489 competing apps Median installs: 30,818 Avg rating: 2.9	—	—	3,100 major competitor apps
keep	67	100	67	84 77,119 competing apps Median installs: 36,853 Avg rating: 3.1	—	—	9,784 major competitor apps
numbers	72	100	51	71 13,431 competing apps Median installs: 35,643 Avg rating: 3.0	—	—	1,499 major competitor apps
allow	70	100	56	75 24,482 competing apps Median installs: 34,384 Avg rating: 2.8	—	—	2,623 major competitor apps
standard	73	100	53	69 10,269 competing apps Median installs: 34,526 Avg rating: 3.0	—	—	1,127 major competitor apps
number	68	100	56	80 47,703 competing apps Median installs: 37,484 Avg rating: 2.8	—	—	5,415 major competitor apps
calculates	71	100	37	58 2,360 competing apps Median installs: 25,802 Avg rating: 2.7	—	—	150 major competitor apps
drinking	70	100	37	54 1,377 competing apps Median installs: 34,988 Avg rating: 2.8	—	—	139 major competitor apps

App Description

Monitor BAC, get a cab, learn resources, get help with the Stay in the Blue app.

App is to help students (and others) keep their drinking at lower risk levels. It includes many types of alcohol drinks that are popular among UM students and at bars that students frequent. It allows student to track their BAC, gives them tips to stay safer, lets them know when they are at or past .08 (legally drunk level), has UM policy information, lower risk drinking tips and phone numbers to call a cab (and GPS location so students can tell cabs where they are). The app also tells students how many standard drinks they've consumed (eg, if a student drinks a mind probe it calculates that for 3.3 standard drinks). At the end of the night, the system gives a total number of standard drinks, showing students if they are in the blue (preferred), maize, orange or red. It will also allow students to save these events so they can have a bar chart showing how they are doing over time.