GovHK Notifications

560.9K installs
2.4K ratings
+72 weekly installs
trend steady
+432 monthly installs
trend steady
GovHK Notifications icon

ASO Keyword Dashboard

Tracking 64 keywords for GovHK Notifications in Google Play

Developer: Digital Policy Office, HKSARG Category: tools Rating: 3.33

GovHK Notifications tracks 64 keywords (no keywords rank yet; 64 need traction). Key metrics: opportunity 68.5, difficulty 50.9.

A one-stop platform for citizens to receive HKSAR Government notifications

Tracked keywords

64

0  ranked •  64  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

68.5

Top keyword: interested

Avg difficulty

50.9

Lower scores indicate easier wins

Opportunity leaders

  • interested

    Opportunity: 73.0 • Difficulty: 49.9 • Rank —

    Competitors: 909

    68.2
  • preferred

    Opportunity: 73.0 • Difficulty: 56.3 • Rank —

    Competitors: 1,063

    67.6
  • fees

    Opportunity: 73.0 • Difficulty: 47.8 • Rank —

    Competitors: 886

    67.6
  • messaging

    Opportunity: 72.0 • Difficulty: 77.0 • Rank —

    Competitors: 771

    65.4
  • government

    Opportunity: 72.0 • Difficulty: 44.9 • Rank —

    Competitors: 771

    68.8

Unranked opportunities

  • interested

    Opportunity: 73.0 • Difficulty: 49.9 • Competitors: 909

  • preferred

    Opportunity: 73.0 • Difficulty: 56.3 • Competitors: 1,063

  • fees

    Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 886

  • messaging

    Opportunity: 72.0 • Difficulty: 77.0 • Competitors: 771

  • government

    Opportunity: 72.0 • Difficulty: 44.9 • Competitors: 771

High competition keywords

  • time

    Total apps: 170,577 • Major competitors: 19,592

    Latest rank: — • Difficulty: 64.6

  • using

    Total apps: 114,758 • Major competitors: 13,323

    Latest rank: — • Difficulty: 64.0

  • mobile

    Total apps: 113,294 • Major competitors: 10,537

    Latest rank: — • Difficulty: 60.5

  • share

    Total apps: 102,576 • Major competitors: 11,283

    Latest rank: — • Difficulty: 65.5

  • information

    Total apps: 101,893 • Major competitors: 7,805

    Latest rank: — • Difficulty: 58.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
messaging721007765

6,700 competing apps

Median installs: 31,408

Avg rating: 3.1

771

major competitor apps

notifications691006377

33,158 competing apps

Median installs: 22,800

Avg rating: 2.8

2,906

major competitor apps

share661006586

102,576 competing apps

Median installs: 35,820

Avg rating: 2.9

11,283

major competitor apps

via681005881

54,601 competing apps

Median installs: 29,805

Avg rating: 2.7

5,243

major competitor apps

data usage691005650

839 competing apps

Median installs: 71,112

Avg rating: 3.1

156

major competitor apps

users671006082

59,104 competing apps

Median installs: 30,976

Avg rating: 2.8

6,026

major competitor apps

information661005986

101,893 competing apps

Median installs: 23,675

Avg rating: 2.6

7,805

major competitor apps

way661006185

89,339 competing apps

Median installs: 36,402

Avg rating: 3.0

10,854

major competitor apps

choose661006285

100,655 competing apps

Median installs: 46,844

Avg rating: 3.0

14,766

major competitor apps

using651006486

114,758 competing apps

Median installs: 37,480

Avg rating: 2.8

13,323

major competitor apps

convenient691005277

30,608 competing apps

Median installs: 31,194

Avg rating: 2.7

3,175

major competitor apps

time641006589

170,577 competing apps

Median installs: 33,133

Avg rating: 2.9

19,592

major competitor apps

mobile651006086

113,294 competing apps

Median installs: 25,796

Avg rating: 2.8

10,537

major competitor apps

services691006478

38,598 competing apps

Median installs: 28,828

Avg rating: 2.5

4,045

major competitor apps

government721004569

10,650 competing apps

Median installs: 31,956

Avg rating: 2.3

771

major competitor apps

track671005781

58,055 competing apps

Median installs: 25,840

Avg rating: 2.9

5,673

major competitor apps

provides671006083

71,787 competing apps

Median installs: 26,302

Avg rating: 2.7

6,088

major competitor apps

notification711005373

19,022 competing apps

Median installs: 33,692

Avg rating: 2.9

1,984

major competitor apps

devices701006775

25,598 competing apps

Median installs: 36,807

Avg rating: 3.0

3,146

major competitor apps

google691008677

30,153 competing apps

Median installs: 44,000

Avg rating: 3.1

4,164

major competitor apps

functions711005372

16,448 competing apps

Median installs: 31,468

Avg rating: 2.5

1,578

major competitor apps

receive681005781

56,666 competing apps

Median installs: 28,494

Avg rating: 2.8

5,489

major competitor apps

interested731005068

9,848 competing apps

Median installs: 28,995

Avg rating: 2.7

909

major competitor apps

transmission701004256

2,015 competing apps

Median installs: 25,430

Avg rating: 2.4

155

major competitor apps

data671006583

68,455 competing apps

Median installs: 26,834

Avg rating: 2.7

6,589

major competitor apps

64 keywords
1 of 3

App Description

A one-stop platform for citizens to receive HKSAR Government notifications

GovHK Notifications provides citizens a convenient way to receive Government information and alerts with mobile devices. Users would be able to choose their preferred types of Government notifications to receive.

Major functions include:
● Receive notification messages from the Government of Hong Kong SAR;
● Select categories of messages they are interested to receive; and
● Share notification messages via SMS, email, Facebook, etc.

Note:
● Notification messages are sent to mobile devices (with GovHK Notifications installed) through Google services, namely Firebase Cloud Messaging (FCM). Successful or timely reception of notification messages through their cloud services is not guaranteed by the service.
● Using GovHK Notifications, data transmission fees may be incurred for transmitting data through mobile devices. You are suggested keeping track of data usage from time to time.