GovHK Notifications

Developer: Digital Policy Office,

Category: Tools

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561.5K installs

2.4K ratings

696 monthly active users

$<10K monthly revenue est.

IAP 0% · Ad 100%

Install Trends

Weekly +92

Steady

Monthly +418

Steady

ASO Keyword Dashboard

Tracking 64 keywords for GovHK Notifications in Google Play

Developer: Digital Policy Office, HKSARG Category: tools Rating: 3.07

GovHK Notifications tracks 64 keywords (no keywords rank yet; 64 need traction). Key metrics: opportunity 70.1, difficulty 45.4.

A one-stop platform for citizens to receive HKSAR Government notifications

Tracked keywords

0 ranked • 64 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

70.1

Top keyword: citizens

Avg difficulty

45.4

Lower scores indicate easier wins

Opportunity leaders

citizens

Opportunity: 74.0 • Difficulty: 38.8 • Rank —

Competitors: 312
60.3
mobile devices

Opportunity: 74.0 • Difficulty: 40.5 • Rank —

Competitors: 224
59.5
guaranteed

Opportunity: 74.0 • Difficulty: 41.5 • Rank —

Competitors: 503
61.8
convenient way

Opportunity: 74.0 • Difficulty: 38.3 • Rank —

Competitors: 229
61.9
messaging

Opportunity: 73.0 • Difficulty: 54.6 • Rank —

Competitors: 838
68.3

Unranked opportunities

citizens

Opportunity: 74.0 • Difficulty: 38.8 • Competitors: 312
mobile devices

Opportunity: 74.0 • Difficulty: 40.5 • Competitors: 224
guaranteed

Opportunity: 74.0 • Difficulty: 41.5 • Competitors: 503
convenient way

Opportunity: 74.0 • Difficulty: 38.3 • Competitors: 229
messaging

Opportunity: 73.0 • Difficulty: 54.6 • Competitors: 838

High competition keywords

time

Total apps: 382,984 • Major competitors: 17,744

Latest rank: — • Difficulty: 57.6
mobile

Total apps: 282,221 • Major competitors: 11,184

Latest rank: — • Difficulty: 55.7
information

Total apps: 268,932 • Major competitors: 8,237

Latest rank: — • Difficulty: 54.8
using

Total apps: 221,102 • Major competitors: 12,104

Latest rank: — • Difficulty: 56.7
share

Total apps: 218,176 • Major competitors: 11,994

Latest rank: — • Difficulty: 58.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
messaging	73	100	55	68 19,605 competing apps Median installs: 871 Avg rating: 4.0	—	—	838 major competitor apps
notifications	68	100	54	80 99,787 competing apps Median installs: 851 Avg rating: 4.0	—	—	3,135 major competitor apps
share	66	100	58	85 218,176 competing apps Median installs: 2,936 Avg rating: 4.1	—	—	11,994 major competitor apps
via	68	100	53	81 115,735 competing apps Median installs: 1,834 Avg rating: 4.0	—	—	4,555 major competitor apps
data usage	71	100	44	50 1,294 competing apps Median installs: 7,117 Avg rating: 3.9	—	—	133 major competitor apps
users	67	100	53	82 135,619 competing apps Median installs: 1,433 Avg rating: 3.9	—	—	5,443 major competitor apps
information	65	100	55	86 268,932 competing apps Median installs: 1,211 Avg rating: 4.0	—	—	8,237 major competitor apps
way	66	100	56	85 207,616 competing apps Median installs: 1,996 Avg rating: 4.0	—	—	11,522 major competitor apps
choose	66	100	55	84 194,672 competing apps Median installs: 2,951 Avg rating: 4.0	—	—	13,497 major competitor apps
using	66	100	57	85 221,102 competing apps Median installs: 2,916 Avg rating: 3.9	—	—	12,104 major competitor apps
convenient	69	100	49	78 76,068 competing apps Median installs: 1,524 Avg rating: 4.0	—	—	3,393 major competitor apps
time	64	100	58	89 382,984 competing apps Median installs: 1,508 Avg rating: 4.0	—	—	17,744 major competitor apps
mobile	65	100	56	87 282,221 competing apps Median installs: 1,470 Avg rating: 3.9	—	—	11,184 major competitor apps
services	68	100	55	80 104,218 competing apps Median installs: 1,052 Avg rating: 3.9	—	—	4,313 major competitor apps
government	72	100	43	69 20,914 competing apps Median installs: 5,009 Avg rating: 4.1	—	—	844 major competitor apps
track	66	100	53	84 197,814 competing apps Median installs: 594 Avg rating: 4.0	—	—	6,282 major competitor apps
provides	67	100	54	83 165,172 competing apps Median installs: 1,468 Avg rating: 4.0	—	—	5,576 major competitor apps
notification	70	100	49	74 44,397 competing apps Median installs: 1,700 Avg rating: 4.1	—	—	2,081 major competitor apps
devices	70	100	54	75 53,202 competing apps Median installs: 2,076 Avg rating: 3.9	—	—	2,847 major competitor apps
google	69	100	73	76 63,564 competing apps Median installs: 3,082 Avg rating: 4.0	—	—	4,408 major competitor apps
functions	71	100	47	72 31,266 competing apps Median installs: 3,049 Avg rating: 3.9	—	—	1,458 major competitor apps
receive	67	100	52	82 143,924 competing apps Median installs: 945 Avg rating: 4.0	—	—	4,697 major competitor apps
interested	72	100	45	69 22,562 competing apps Median installs: 1,961 Avg rating: 4.0	—	—	920 major competitor apps
transmission	73	100	39	59 4,939 competing apps Median installs: 1,481 Avg rating: 3.9	—	—	159 major competitor apps
data	66	100	57	84 183,206 competing apps Median installs: 1,353 Avg rating: 4.0	—	—	7,228 major competitor apps

App Description

A one-stop platform for citizens to receive HKSAR Government notifications

GovHK Notifications provides citizens a convenient way to receive Government information and alerts with mobile devices. Users would be able to choose their preferred types of Government notifications to receive.

Major functions include:
● Receive notification messages from the Government of Hong Kong SAR;
● Select categories of messages they are interested to receive; and
● Share notification messages via SMS, email, Facebook, etc.

Note:
● Notification messages are sent to mobile devices (with GovHK Notifications installed) through Google services, namely Firebase Cloud Messaging (FCM). Successful or timely reception of notification messages through their cloud services is not guaranteed by the service.
● Using GovHK Notifications, data transmission fees may be incurred for transmitting data through mobile devices. You are suggested keeping track of data usage from time to time.