University of Macau
ASO Keyword Dashboard
Tracking 15 keywords for University of Macau in Google Play
University of Macau tracks 15 keywords (1 keyword ranks; 14 need traction). Key metrics: 100% top-10 coverage, opportunity 70.5, difficulty 44.2, best rank 2.
UM App is a mobile app designed for staff, students, alumni and public.
Tracked keywords
15
1 ranked • 14 not ranking yet
Top 10 coverage
100%
Best rank 2 • Latest leader —
Avg opportunity
70.5
Top keyword: campus
Avg difficulty
44.2
Lower scores indicate easier wins
Opportunity leaders
- 60.9
campus
Opportunity: 74.0 • Difficulty: 36.9 • Rank —
Competitors: 63
- 66.1
university
Opportunity: 74.0 • Difficulty: 40.8 • Rank —
Competitors: 179
- 65.3
parking
Opportunity: 74.0 • Difficulty: 43.1 • Rank —
Competitors: 1,252
- 61.5
loop
Opportunity: 74.0 • Difficulty: 46.2 • Rank —
Competitors: 301
- 53.4
bulletin
Opportunity: 72.0 • Difficulty: 32.5 • Rank —
Competitors: 50
Unranked opportunities
campus
Opportunity: 74.0 • Difficulty: 36.9 • Competitors: 63
university
Opportunity: 74.0 • Difficulty: 40.8 • Competitors: 179
parking
Opportunity: 74.0 • Difficulty: 43.1 • Competitors: 1,252
loop
Opportunity: 74.0 • Difficulty: 46.2 • Competitors: 301
bulletin
Opportunity: 72.0 • Difficulty: 32.5 • Competitors: 50
High competition keywords
mobile
Total apps: 282,302 • Major competitors: 11,193
Latest rank: — • Difficulty: 55.7
stay
Total apps: 182,988 • Major competitors: 6,156
Latest rank: — • Difficulty: 56.1
news
Total apps: 81,652 • Major competitors: 2,360
Latest rank: — • Difficulty: 50.3
connected
Total apps: 74,702 • Major competitors: 2,417
Latest rank: — • Difficulty: 50.4
card
Total apps: 69,995 • Major competitors: 4,984
Latest rank: — • Difficulty: 50.3
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| um | 69 | 100 | 28 | 38 257 competing apps Median installs: 3,427 Avg rating: 4.2 | 2 | 2 | 12 major competitor apps |
| sports | 71 | 100 | 50 | 73 37,757 competing apps Median installs: 2,010 Avg rating: 3.9 | — | — | 2,244 major competitor apps |
| card | 69 | 100 | 50 | 77 69,995 competing apps Median installs: 4,422 Avg rating: 4.0 | — | — | 4,984 major competitor apps |
| connected | 69 | 100 | 50 | 78 74,702 competing apps Median installs: 648 Avg rating: 4.0 | — | — | 2,417 major competitor apps |
| mobile | 65 | 100 | 56 | 87 282,302 competing apps Median installs: 1,469 Avg rating: 3.9 | — | — | 11,193 major competitor apps |
| campus | 74 | 100 | 37 | 61 6,694 competing apps Median installs: 947 Avg rating: 3.9 | — | — | 63 major competitor apps |
| university | 74 | 100 | 41 | 66 14,264 competing apps Median installs: 1,742 Avg rating: 4.0 | — | — | 179 major competitor apps |
| push | 70 | 100 | 48 | 76 57,569 competing apps Median installs: 804 Avg rating: 4.0 | — | — | 2,113 major competitor apps |
| student | 71 | 100 | 44 | 72 33,329 competing apps Median installs: 853 Avg rating: 4.0 | — | — | 440 major competitor apps |
| stay | 66 | 100 | 56 | 84 182,988 competing apps Median installs: 562 Avg rating: 4.1 | — | — | 6,156 major competitor apps |
| parking | 74 | 100 | 43 | 65 12,598 competing apps Median installs: 10,206 Avg rating: 3.6 | — | — | 1,252 major competitor apps |
| news | 69 | 100 | 50 | 78 81,652 competing apps Median installs: 1,154 Avg rating: 4.0 | — | — | 2,360 major competitor apps |
| loop | 74 | 100 | 46 | 61 7,293 competing apps Median installs: 1,046 Avg rating: 4.0 | — | — | 301 major competitor apps |
| shuttle | 71 | 100 | 31 | 50 1,317 competing apps Median installs: 2,236 Avg rating: 3.7 | — | — | 44 major competitor apps |
| bulletin | 72 | 100 | 32 | 53 2,262 competing apps Median installs: 537 Avg rating: 4.1 | — | — | 50 major competitor apps |
App Description
UM App is a mobile app designed for staff, students, alumni and public.
Features:
• My Campus Card
• Campus News and Events
• E-bulletin board
• Push notifications
• Parking information
• Sports Facility
• Campus Loop Shuttle Bus
• Calendar
• Student Printing
• Campus Card Replacement
• And many more services!