Shift.ms: Your MS Community
ASO Keyword Dashboard
Tracking 189 keywords for Shift.ms: Your MS Community in Google Play
Shift.ms: Your MS Community tracks 189 keywords (1 keyword ranks; 188 need traction). Key metrics: 0% top-10 coverage, opportunity 70.9, difficulty 45.8, best rank 18.
Multiple sclerosis, from diagnosis. Connect, get answers, make decisions.
Tracked keywords
189
1 ranked • 188 not ranking yet
Top 10 coverage
0%
Best rank 18 • Latest leader —
Avg opportunity
70.9
Top keyword: adapt
Avg difficulty
45.8
Lower scores indicate easier wins
Opportunity leaders
- 63.7
adapt
Opportunity: 75.0 • Difficulty: 49.2 • Rank —
Competitors: 463
- 60.8
founded
Opportunity: 74.0 • Difficulty: 37.4 • Rank —
Competitors: 93
- 63.5
patients
Opportunity: 74.0 • Difficulty: 39.1 • Rank —
Competitors: 185
- 64.7
gather
Opportunity: 74.0 • Difficulty: 44.7 • Rank —
Competitors: 871
- 60.5
kingdom
Opportunity: 74.0 • Difficulty: 41.7 • Rank —
Competitors: 450
Unranked opportunities
adapt
Opportunity: 75.0 • Difficulty: 49.2 • Competitors: 463
founded
Opportunity: 74.0 • Difficulty: 37.4 • Competitors: 93
patients
Opportunity: 74.0 • Difficulty: 39.1 • Competitors: 185
gather
Opportunity: 74.0 • Difficulty: 44.7 • Competitors: 871
kingdom
Opportunity: 74.0 • Difficulty: 41.7 • Competitors: 450
High competition keywords
time
Total apps: 385,850 • Major competitors: 16,372
Latest rank: — • Difficulty: 58.7
new
Total apps: 370,270 • Major competitors: 21,630
Latest rank: — • Difficulty: 59.9
access
Total apps: 337,289 • Major competitors: 11,556
Latest rank: — • Difficulty: 59.5
make
Total apps: 328,331 • Major competitors: 18,397
Latest rank: — • Difficulty: 59.0
free
Total apps: 320,602 • Major competitors: 22,308
Latest rank: — • Difficulty: 60.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| ms | 71 | 100 | 32 | 50 1,293 competing apps Median installs: 1,993 Avg rating: 2.0 | 18 | 18 | 48 major competitor apps |
| free | 65 | 100 | 60 | 88 320,602 competing apps Median installs: 4,377 Avg rating: 2.2 | — | — | 22,308 major competitor apps |
| best | 66 | 100 | 59 | 86 254,675 competing apps Median installs: 3,217 Avg rating: 2.1 | — | — | 16,896 major competitor apps |
| top | 68 | 100 | 58 | 79 88,314 competing apps Median installs: 2,789 Avg rating: 2.1 | — | — | 5,845 major competitor apps |
| new | 65 | 100 | 60 | 89 370,270 competing apps Median installs: 2,549 Avg rating: 2.0 | — | — | 21,630 major competitor apps |
| level | 68 | 100 | 55 | 80 108,633 competing apps Median installs: 1,962 Avg rating: 2.0 | — | — | 6,418 major competitor apps |
| messaging | 73 | 100 | 57 | 68 19,313 competing apps Median installs: 747 Avg rating: 1.9 | — | — | 765 major competitor apps |
| health | 69 | 100 | 50 | 77 69,261 competing apps Median installs: 666 Avg rating: 1.8 | — | — | 1,824 major competitor apps |
| stories | 72 | 100 | 56 | 70 26,237 competing apps Median installs: 4,003 Avg rating: 2.2 | — | — | 1,638 major competitor apps |
| notifications | 68 | 100 | 54 | 80 98,917 competing apps Median installs: 792 Avg rating: 1.8 | — | — | 2,944 major competitor apps |
| mental health | 73 | 100 | 36 | 58 4,140 competing apps Median installs: 742 Avg rating: 2.0 | — | — | 101 major competitor apps |
| source | 72 | 100 | 48 | 70 25,682 competing apps Median installs: 1,855 Avg rating: 2.0 | — | — | 936 major competitor apps |
| member | 72 | 100 | 44 | 71 27,613 competing apps Median installs: 1,046 Avg rating: 1.9 | — | — | 1,045 major competitor apps |
| make | 65 | 100 | 59 | 88 328,331 competing apps Median installs: 2,060 Avg rating: 2.0 | — | — | 18,397 major competitor apps |
| whether | 66 | 100 | 54 | 84 193,364 competing apps Median installs: 889 Avg rating: 1.8 | — | — | 6,940 major competitor apps |
| better | 69 | 100 | 52 | 78 82,547 competing apps Median installs: 1,772 Avg rating: 2.0 | — | — | 4,021 major competitor apps |
| support | 67 | 100 | 55 | 83 169,442 competing apps Median installs: 1,290 Avg rating: 2.0 | — | — | 7,314 major competitor apps |
| experience | 65 | 100 | 58 | 87 289,044 competing apps Median installs: 1,501 Avg rating: 1.9 | — | — | 15,346 major competitor apps |
| learn | 67 | 100 | 56 | 82 143,086 competing apps Median installs: 1,947 Avg rating: 1.9 | — | — | 6,603 major competitor apps |
| live | 67 | 100 | 57 | 82 142,563 competing apps Median installs: 1,392 Avg rating: 1.9 | — | — | 6,360 major competitor apps |
| within | 68 | 100 | 52 | 80 103,085 competing apps Median installs: 1,287 Avg rating: 1.9 | — | — | 3,729 major competitor apps |
| digital | 68 | 100 | 52 | 81 123,675 competing apps Median installs: 795 Avg rating: 1.7 | — | — | 4,256 major competitor apps |
| control | 67 | 100 | 55 | 82 135,108 competing apps Median installs: 1,562 Avg rating: 1.9 | — | — | 6,819 major competitor apps |
| manage | 66 | 100 | 56 | 84 184,906 competing apps Median installs: 672 Avg rating: 1.8 | — | — | 6,741 major competitor apps |
| content | 67 | 100 | 58 | 81 130,211 competing apps Median installs: 2,014 Avg rating: 1.9 | — | — | 5,589 major competitor apps |
App Description
Multiple sclerosis, from diagnosis. Connect, get answers, make decisions.
Shift.ms is a digital community that supports people with MS (MSers) from diagnosis by connecting them with others who get it, empowering MSers to make proactive decisions inspired by the lived experience of others.
We’re an independent charity and our app is free.
60,000+ members worldwide
— Connect with people who understand what you’re going through and build your support network
— Learn how to adapt to your diagnosis and better manage your health
— Find answers to all your MS questions
— Get honest advice from the people who’ve been where you are
— Read, listen, watch the stories of other MSers
Be part of the Shift.ms community, take control of your MS and get on with living life.
Ever wondered what a social network for people with multiple sclerosis would look like? Shift.ms is it, with the added benefit of safeguards to ensure our free community is a positive space, dedicated to supporting people with, or who’ve been affected by, MS.
"It's an app that carries proper authority, not a wild west. It's a trusted space where you can decide how much interaction you want. Whether you want to fully engage or just gather your thoughts, it's up to you." - Gemma, Shift.ms member
BY MSERS, FOR MSERS
— Shift.ms was started in 2009 by our CEO George Pepper, who was diagnosed — with multiple sclerosis at age 22
— George co-founded Shift.ms to fill an urgent lack of support for younger people with MS
— Shift.ms remains the only UK MS charity that has the voice of people with MS at every level of the organisation
STORIES
— Feel inspired by the lived experience of MSers
— Watch fresh video content dropping every week
— Participate in polls and see the opinions of other MSers
— Personalise your profile
— Notifications straight to your phone
— Direct messaging to other community members
RECEIVE SUPPORT. GIVE SUPPORT
— Ask the community anything on the live feed
— Treatment choices and side effects
— Symptom flare-ups
— Mental health concerns
— Practical support ie. income benefits, workplace rights, managing symptoms
— Lifestyle recommendations ie. stopping smoking, increasing exercise/movement
— Reply to conversation threads with your own advice and experience
TAKE CONTROL, FROM DIAGNOSIS
— Newly diagnosed
— Been living with MS for a while
— Experiencing new challenges
— Make proactive choices that benefit your health in the long term
— Get support to help manage the uncertainty ahead
CONNECT WITH A BUDDY
— Connect 1:1 with an experienced MSer through our Buddy Network
— Free service to help MSers adapt to diagnosis
— Find personalised support based on location, age, gender, MS type, treatment choices
— Emotional and wellbeing support
— Coaching to help make early proactive decisions
"Having a Buddy is like having a best friend that identifies with you. [My buddy] helped me at a time when I really needed the support and I feel like I'm a lot stronger now." - Sahdia, Shift.ms member
FIND ANSWERS
— 24/7 access and support
— Ask questions; get honest answers
— “How bad were the treatment side effects?”
— “Top tips on managing fatigue?”
— “What is an MRI really like?”
WE’VE WORKED WITH…
Thought leaders within the UK’s National Health Service:
— UCLH NHS - National Hospital of Neurology
— Kings NHS
— Barts NHS
— Leeds Teaching Hospitals
Trusted organisations to improve the lives of MSers:
— Transforming MS for All
— MS Brain Health
— Neurology Academy
“Shift.ms has been a great source of support for my patients. The peer to peer support they offer has been invaluable to my patients when living with the challenges of MS.” Julie Taylor, Specialist MS Nurse
REGISTERED CHARITY NUMBER: 1117194 (England and Wales)
REGISTERED COMPANY: 06000961
REGISTERED ADDRESS:
Shift.ms, Platform, New Station Street, LS1 4JB, United Kingdom
