MB WAY
ASO Keyword Dashboard
Tracking 85 keywords for MB WAY in Google Play
MB WAY tracks 85 keywords (1 keyword ranks; 84 need traction). Key metrics: 100% top-10 coverage, opportunity 70.3, difficulty 48.9, best rank 3.
With MB WAY, you only need your number to make payments and immediate transfers.
Tracked keywords
85
1 ranked • 84 not ranking yet
Top 10 coverage
100%
Best rank 3 • Latest leader —
Avg opportunity
70.3
Top keyword: pin
Avg difficulty
48.9
Lower scores indicate easier wins
Opportunity leaders
- 64.1
pin
Opportunity: 74.0 • Difficulty: 50.7 • Rank —
Competitors: 897
- 65.7
green
Opportunity: 74.0 • Difficulty: 44.2 • Rank —
Competitors: 687
- 60.9
split
Opportunity: 74.0 • Difficulty: 49.6 • Rank —
Competitors: 575
- 64.9
net
Opportunity: 74.0 • Difficulty: 42.4 • Rank —
Competitors: 504
- 65.5
verified
Opportunity: 74.0 • Difficulty: 42.7 • Rank —
Competitors: 542
Unranked opportunities
pin
Opportunity: 74.0 • Difficulty: 50.7 • Competitors: 897
green
Opportunity: 74.0 • Difficulty: 44.2 • Competitors: 687
split
Opportunity: 74.0 • Difficulty: 49.6 • Competitors: 575
net
Opportunity: 74.0 • Difficulty: 42.4 • Competitors: 504
verified
Opportunity: 74.0 • Difficulty: 42.7 • Competitors: 542
High competition keywords
access
Total apps: 339,034 • Major competitors: 11,566
Latest rank: — • Difficulty: 59.5
download
Total apps: 335,284 • Major competitors: 15,864
Latest rank: — • Difficulty: 56.8
free
Total apps: 322,124 • Major competitors: 22,311
Latest rank: — • Difficulty: 60.0
mobile
Total apps: 280,780 • Major competitors: 10,258
Latest rank: — • Difficulty: 56.3
way
Total apps: 206,157 • Major competitors: 10,426
Latest rank: — • Difficulty: 56.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| mb | 73 | 100 | 73 | 55 2,786 competing apps Median installs: 8,640 Avg rating: 2.2 | 3 | 3 | 260 major competitor apps |
| free | 65 | 100 | 60 | 88 322,124 competing apps Median installs: 4,281 Avg rating: 2.3 | — | — | 22,311 major competitor apps |
| download | 65 | 100 | 57 | 88 335,284 competing apps Median installs: 1,668 Avg rating: 2.0 | — | — | 15,864 major competitor apps |
| online | 66 | 100 | 56 | 84 196,118 competing apps Median installs: 1,363 Avg rating: 1.9 | — | — | 9,437 major competitor apps |
| card | 69 | 100 | 51 | 77 69,476 competing apps Median installs: 3,539 Avg rating: 2.2 | — | — | 4,668 major competitor apps |
| security | 70 | 100 | 56 | 75 52,579 competing apps Median installs: 1,700 Avg rating: 2.0 | — | — | 2,747 major competitor apps |
| phone | 67 | 100 | 62 | 83 152,368 competing apps Median installs: 2,627 Avg rating: 2.1 | — | — | 8,547 major competitor apps |
| contact | 67 | 100 | 54 | 82 138,457 competing apps Median installs: 1,504 Avg rating: 2.0 | — | — | 5,790 major competitor apps |
| digital | 68 | 100 | 52 | 81 124,535 competing apps Median installs: 778 Avg rating: 1.8 | — | — | 4,274 major competitor apps |
| ring | 73 | 100 | 39 | 58 4,698 competing apps Median installs: 2,617 Avg rating: 2.1 | — | — | 345 major competitor apps |
| scan | 71 | 100 | 56 | 72 34,425 competing apps Median installs: 1,814 Avg rating: 2.0 | — | — | 2,194 major competitor apps |
| manage | 66 | 100 | 56 | 84 186,283 competing apps Median installs: 650 Avg rating: 1.9 | — | — | 6,752 major competitor apps |
| payment | 69 | 100 | 50 | 78 78,792 competing apps Median installs: 1,038 Avg rating: 1.8 | — | — | 3,271 major competitor apps |
| way | 66 | 100 | 57 | 85 206,157 competing apps Median installs: 1,631 Avg rating: 2.1 | — | — | 10,426 major competitor apps |
| money | 70 | 100 | 50 | 76 60,983 competing apps Median installs: 3,163 Avg rating: 2.2 | — | — | 4,153 major competitor apps |
| menu | 71 | 100 | 54 | 73 40,590 competing apps Median installs: 612 Avg rating: 1.9 | — | — | 1,229 major competitor apps |
| option | 70 | 100 | 50 | 74 47,424 competing apps Median installs: 2,258 Avg rating: 2.1 | — | — | 2,351 major competitor apps |
| available | 66 | 100 | 60 | 84 199,889 competing apps Median installs: 2,016 Avg rating: 2.1 | — | — | 9,726 major competitor apps |
| mobile | 65 | 100 | 56 | 87 280,780 competing apps Median installs: 1,235 Avg rating: 2.0 | — | — | 10,258 major competitor apps |
| key | 68 | 100 | 53 | 81 120,307 competing apps Median installs: 1,104 Avg rating: 1.9 | — | — | 5,380 major competitor apps |
| request | 70 | 100 | 47 | 74 44,760 competing apps Median installs: 960 Avg rating: 1.9 | — | — | 1,379 major competitor apps |
| pay | 69 | 100 | 50 | 77 71,258 competing apps Median installs: 1,471 Avg rating: 2.1 | — | — | 3,837 major competitor apps |
| process | 70 | 100 | 48 | 76 56,682 competing apps Median installs: 852 Avg rating: 1.8 | — | — | 1,738 major competitor apps |
| touch | 69 | 100 | 53 | 76 63,125 competing apps Median installs: 1,601 Avg rating: 2.1 | — | — | 3,395 major competitor apps |
| store | 69 | 100 | 55 | 78 81,489 competing apps Median installs: 1,310 Avg rating: 2.0 | — | — | 3,956 major competitor apps |
App Description
With MB WAY, you only need your number to make payments and immediate transfers.
All of this always with SIBS security guarantee. The MB WAY app is the No.1 payment app in Portugal and already a reference, with more than 6,5 million users who use its advantages daily, making it the favorite payment app of the Portuguese.
FUNCTIONALITIES
How to pay with MB WAY?
To pay in-store, when paying for your purchases in physical shops, simply select "Pagar com MB WAY" button and choose the "QR Code" or "NFC" option.
- QR Code: After the merchant enters the amount, scan the QR code. If the amount exceeds the PIN limit, confirm with your MB WAY PIN, touch ID, or face ID.
- NFC: Tap your phone on the terminal. If the amount exceeds the limit, confirm in the app and tap again.
To pay online, select MB WAY as the payment method, enter your mobile number, and confirm the payment via notification and your MB WAY PIN.
How to buy with MB NET?
When paying for your online purchases, access the MB WAY app and generate an MB NET card in the "Cartões MB NET" option. Then, on the merchant's website, select pay with card and enter the details of the MB NET card you generated.
How to use MULTIBANCO?
To use the "Utilizar MULTIBANCO” option with the MB WAY app, you must choose the amount you want to withdraw and enter your MB WAY PIN or touch ID. Then, with the generated code, go to a MULTIBANCO ATM, press the green key and choose the "Withdraw Money" option. You can also generate a code for someone else to go to MULTIBANCO to withdraw. You can also use this option “Utilizar MULTIBANCO” to carry out other operations available at MULTIBANCO.
How to send money?
Simply tap "Send Money," select a contact, enter the amount, and confirm the transaction. The money will be available immediately in the recipient's account.
For amounts over €2,000, you must join MB WAY Verified and authenticate the transactions with facial recognition.
How to request money?
To request money, simply select the "Pedir Dinheiro" button in the app, select the contact you want to request money from, indicate the amount, and confirm the operation. You can also request the amount through your personal QR Code.
How to split an account?
To split an account, simply select the "Dividir Conta" button. Then, select the contacts with whom you want to split the bill, indicate the amount of the bill, and confirm the operation.
How to join authorized payments?
To manage your subscriptions or recurring payments through "Pagamentos Autorizados", simply select this payment method on the participating partner, enter your mobile phone number, confirm on your MB WAY, enter your PIN for confirmation and you're done!
How to activate MB WAY?
1. Link your bank card at an ATM (MULTIBANCO)
2. Download the app for free and activate it with your mobile number MB WAY is the only official digital payments app from SIBS, accepted by all major banks in Portugal.
How to activate MB WAY pulse?
Use MB WAY pulse to make contactless payments through another device: bracelet, key ring or clip for your watch, but with the cards you have associated with MB WAY. You can now make purchases with MB WAY pulse without having to have your smartphone with you.
How to activate MB WAY Verified?
Joining MB WAY Verified is part of the MB WAY activation process. You can also activate it in the "MAIS - DEFINIÇÕES" menu or during a money transfer. The process is simple: just submit an ID document (ID Card, Passport, or Residence Permit) and complete facial recognition.
