RUSSPASS: travel across Russia

145.4K installs
792 ratings
5.3K monthly active users
Revenue not available
Install Trends
Weekly +207
Steady
Monthly +687
Steady
RUSSPASS: travel across Russia icon

ASO Keyword Dashboard

Tracking 64 keywords for RUSSPASS: travel across Russia in Google Play

Developer: АНО «Туризм и гостеприимство Москвы» Category: travel_and_local Rating: 4.8

RUSSPASS: travel across Russia tracks 64 keywords (1 keyword ranks; 63 need traction). Key metrics: 0% top-10 coverage, opportunity 71.0, difficulty 44.0, best rank 25.

Plan your trip, search events

Tracked keywords

64

1  ranked •  63  not ranking yet

Top 10 coverage

0%

Best rank 25 • Latest leader —

Avg opportunity

71.0

Top keyword: iconic

Avg difficulty

44.0

Lower scores indicate easier wins

Opportunity leaders

  • iconic

    Opportunity: 75.0 • Difficulty: 44.9 • Rank —

    Competitors: 769

    63.7
  • augmented reality

    Opportunity: 74.0 • Difficulty: 42.4 • Rank —

    Competitors: 149

    59.2
  • visitors

    Opportunity: 74.0 • Difficulty: 37.6 • Rank —

    Competitors: 128

    61.4
  • residents

    Opportunity: 74.0 • Difficulty: 38.5 • Rank —

    Competitors: 161

    62.9
  • reality

    Opportunity: 74.0 • Difficulty: 44.5 • Rank —

    Competitors: 591

    64.5

Unranked opportunities

  • iconic

    Opportunity: 75.0 • Difficulty: 44.9 • Competitors: 769

  • augmented reality

    Opportunity: 74.0 • Difficulty: 42.4 • Competitors: 149

  • visitors

    Opportunity: 74.0 • Difficulty: 37.6 • Competitors: 128

  • residents

    Opportunity: 74.0 • Difficulty: 38.5 • Competitors: 161

  • reality

    Opportunity: 74.0 • Difficulty: 44.5 • Competitors: 591

High competition keywords

  • new

    Total apps: 367,596 • Major competitors: 23,543

    Latest rank: — • Difficulty: 58.6

  • using

    Total apps: 221,131 • Major competitors: 12,080

    Latest rank: — • Difficulty: 56.7

  • available

    Total apps: 200,924 • Major competitors: 10,490

    Latest rank: — • Difficulty: 58.2

  • offers

    Total apps: 194,535 • Major competitors: 8,281

    Latest rank: — • Difficulty: 54.1

  • real

    Total apps: 183,380 • Major competitors: 13,260

    Latest rank: — • Difficulty: 56.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
russia721003551

1,586 competing apps

Median installs: 17,156

Avg rating: 4.1

2525

173

major competitor apps

new651005989

367,596 competing apps

Median installs: 3,155

Avg rating: 4.0

23,543

major competitor apps

augmented reality741004259

5,217 competing apps

Median installs: 647

Avg rating: 3.7

149

major competitor apps

version701005476

57,080 competing apps

Median installs: 4,935

Avg rating: 4.0

3,388

major competitor apps

users671005382

135,633 competing apps

Median installs: 1,417

Avg rating: 3.9

5,427

major competitor apps

events691005078

78,916 competing apps

Median installs: 679

Avg rating: 4.1

2,132

major competitor apps

educational701004776

61,129 competing apps

Median installs: 1,115

Avg rating: 4.0

2,164

major competitor apps

using661005785

221,131 competing apps

Median installs: 2,891

Avg rating: 3.9

12,080

major competitor apps

include711004772

31,909 competing apps

Median installs: 2,618

Avg rating: 4.0

1,403

major competitor apps

available661005884

200,924 competing apps

Median installs: 2,596

Avg rating: 4.0

10,490

major competitor apps

program701004674

43,412 competing apps

Median installs: 1,831

Avg rating: 4.1

1,329

major competitor apps

launch731004767

16,431 competing apps

Median installs: 3,674

Avg rating: 4.0

1,149

major competitor apps

search671005882

131,916 competing apps

Median installs: 3,369

Avg rating: 4.1

6,891

major competitor apps

partner721004571

27,576 competing apps

Median installs: 1,172

Avg rating: 4.0

1,137

major competitor apps

dive711005174

42,083 competing apps

Median installs: 3,580

Avg rating: 4.1

3,168

major competitor apps

plan691005277

67,491 competing apps

Median installs: 1,406

Avg rating: 4.0

3,273

major competitor apps

visited721003554

2,500 competing apps

Median installs: 4,206

Avg rating: 4.0

144

major competitor apps

cultural731004168

17,492 competing apps

Median installs: 937

Avg rating: 4.2

326

major competitor apps

real661005784

183,380 competing apps

Median installs: 2,380

Avg rating: 4.0

13,260

major competitor apps

entertainment711004973

38,618 competing apps

Median installs: 3,744

Avg rating: 4.0

2,473

major competitor apps

develop711004671

29,943 competing apps

Median installs: 2,874

Avg rating: 4.0

1,793

major competitor apps

offering701004875

50,942 competing apps

Median installs: 911

Avg rating: 4.0

2,066

major competitor apps

chance731004869

20,459 competing apps

Median installs: 9,095

Avg rating: 4.0

2,147

major competitor apps

project721004369

22,160 competing apps

Median installs: 750

Avg rating: 4.0

549

major competitor apps

iconic751004564

9,983 competing apps

Median installs: 3,092

Avg rating: 4.1

769

major competitor apps

64 keywords
1 of 3

App Description

Plan your trip, search events

The augmented reality game in RUSSPASS is now available not only in Moscow but also in Saint Petersburg and Kazan.

Moscow is expanding its popular family tourism format—an interactive augmented reality game. After a successful launch in the capital, where it was played over 200,000 times during the winter, the project is now being scaled up to include Saint Petersburg and Kazan.

The new version of the game offers users even more opportunities:

🔹 Earn RUSSPASS loyalty program bonuses by exploring the attractions of the three cities.

🔹 Buy tickets to museums or partner entertainment for only 10 rubles using accumulated bonuses.

Thanks to the game, residents and visitors of Moscow have already visited the city's iconic places more than 730,000 times. Now, users in Saint Petersburg and Kazan will have the same chance to dive into cultural tourism with elements of gamification.

The RUSSPASS ecosystem continues to develop educational tourism in Russia, offering not only entertainment but also real benefits for travelers.