Kasa Smart

5.1M installs
102.4K ratings
71.6K monthly active users
$<10K monthly revenue est.
IAP 100% · Ad 0%
Install Trends
Weekly +14.3K
Declining
Monthly +58K
Declining
Kasa Smart icon

ASO Keyword Dashboard

Tracking 125 keywords for Kasa Smart in Apple App Store

Developer: TP-Link Systems Inc. Category: lifestyle Rating: 4.74

Kasa Smart tracks 125 keywords (10 keywords rank; 115 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 43.3, best rank 11.

Tracked keywords

125

10  ranked •  115  not ranking yet

Top 10 coverage

0%

Best rank 11 • Latest leader —

Avg opportunity

70.0

Top keyword: storage

Avg difficulty

43.3

Lower scores indicate easier wins

Opportunity leaders

  • storage

    Opportunity: 73.0 • Difficulty: 43.9 • Rank —

    Competitors: 234

    67.0
  • mini

    Opportunity: 73.0 • Difficulty: 41.7 • Rank —

    Competitors: 316

    64.4
  • according

    Opportunity: 73.0 • Difficulty: 41.7 • Rank —

    Competitors: 257

    68.2
  • preferred

    Opportunity: 73.0 • Difficulty: 42.9 • Rank —

    Competitors: 252

    67.5
  • started

    Opportunity: 73.0 • Difficulty: 42.0 • Rank —

    Competitors: 251

    67.5

Unranked opportunities

  • storage

    Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 234

  • mini

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 316

  • according

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 257

  • preferred

    Opportunity: 73.0 • Difficulty: 42.9 • Competitors: 252

  • started

    Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 251

High competition keywords

  • new

    Total apps: 181,659 • Major competitors: 5,257

    Latest rank: — • Difficulty: 55.1

  • download

    Total apps: 142,442 • Major competitors: 2,825

    Latest rank: — • Difficulty: 53.7

  • features

    Total apps: 126,080 • Major competitors: 2,934

    Latest rank: — • Difficulty: 53.5

  • enjoy

    Total apps: 111,234 • Major competitors: 3,266

    Latest rank: — • Difficulty: 53.4

  • view

    Total apps: 108,240 • Major competitors: 1,732

    Latest rank: — • Difficulty: 52.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
smart681005079

58,549 competing apps

Median installs: 350

Avg rating: 4.2

1111

1,153

major competitor apps

smart home711003654

1,721 competing apps

Median installs: 500

Avg rating: 3.8

1313

55

major competitor apps

home681005179

57,844 competing apps

Median installs: 400

Avg rating: 4.2

6046

1,574

major competitor apps

switch721004571

18,280 competing apps

Median installs: 450

Avg rating: 4.1

8680

472

major competitor apps

automation721003558

3,097 competing apps

Median installs: 250

Avg rating: 4.0

119119

38

major competitor apps

control system691002847

666 competing apps

Median installs: 350

Avg rating: 3.8

123123

9

major competitor apps

system691004778

45,883 competing apps

Median installs: 300

Avg rating: 4.1

127127

585

major competitor apps

homes711003956

2,258 competing apps

Median installs: 350

Avg rating: 4.2

144144

60

major competitor apps

utilization691002947

642 competing apps

Median installs: 250

Avg rating: 3.9

179179

5

major competitor apps

link721004670

15,955 competing apps

Median installs: 400

Avg rating: 4.1

188188

382

major competitor apps

download661005486

142,442 competing apps

Median installs: 350

Avg rating: 4.2

2,825

major competitor apps

new651005587

181,659 competing apps

Median installs: 550

Avg rating: 4.2

5,257

major competitor apps

social media711004572

20,853 competing apps

Median installs: 350

Avg rating: 4.2

390

major competitor apps

cloud storage711003753

1,570 competing apps

Median installs: 500

Avg rating: 4.1

64

major competitor apps

security711004773

23,071 competing apps

Median installs: 400

Avg rating: 4.1

527

major competitor apps

notifications691004978

47,866 competing apps

Median installs: 300

Avg rating: 4.3

814

major competitor apps

subscription681005179

55,426 competing apps

Median installs: 1,000

Avg rating: 4.3

2,249

major competitor apps

mode701004876

38,097 competing apps

Median installs: 550

Avg rating: 4.2

1,012

major competitor apps

enjoy661005384

111,234 competing apps

Median installs: 550

Avg rating: 4.2

3,266

major competitor apps

price711004772

21,377 competing apps

Median installs: 550

Avg rating: 4.2

804

major competitor apps

device681005079

54,598 competing apps

Median installs: 450

Avg rating: 4.0

1,182

major competitor apps

via681005079

56,286 competing apps

Median installs: 400

Avg rating: 4.1

1,095

major competitor apps

connected701004876

37,967 competing apps

Median installs: 250

Avg rating: 4.2

604

major competitor apps

care701004775

32,622 competing apps

Median installs: 350

Avg rating: 4.2

699

major competitor apps

support671005182

83,707 competing apps

Median installs: 400

Avg rating: 4.2

1,605

major competitor apps

125 keywords
1 of 5

App Description

Kasa Smart is your portal to your TP-LINK Smart Home.

** Kasa Smart is currently only compatible with TP-LINK Smart Plug HS100/110/107 KP200/400/401/405, EP40/40A/40M, Smart Plug Mini HS103/105, KP105/115, Smart Switch HS200/210/220, KS200/KS220/KS220M/KS225/KS230, Smart Power Strip HS300/303, Smart Bulb LB100/110/120/130/200/230, KL50/60/110/120/125/130, Smart Light Strip KL400/420/430, IP Camera KC100/105/110/115/120/200/300/310/400/401/410S/411S, EC60/70/71, Smart Router SR20, and Range Extender RE270/370/350K **

Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.

Stay tuned for updates to the Kasa platform as we add support for new features and upcoming hardware in the Kasa family!

Upgrade to Kasa Care cloud service (available for Security Cameras)
· Enjoy 30-day unlimited video cloud storage and view videos anywhere, anytime.
· Get instant notifications featuring a snapshot of the detected activity,
· Record videos and post video clips to your preferred social media platform.

Note:
If you subscribe via Apple, payment will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account will be charged for renewal within 24 hours prior to the end of the current period at the rate of the selected plan. Subscriptions and auto-renewal may be managed by going to Account Settings after purchase.

Monthly price per device: $2.99 USD (US) / €2.99 EUR (IE, DE, ES, PT, FI) / kr 30.00 SEK (SE) / $3.49 CAD (CA) / $4.49 AUD (AU) / £2.79 GBP (UK) / ¥350.00 JPY (JP)

Terms of Service:
https://privacy.tp-link.com/app/kasa/tou

Privacy Policy:
https://privacy.tp-link.com/app/Kasa/privacy