Dunkin'

Developer: Dunkin' Donuts

Category: Food & Drink

~62.1M - 124.2M

1.2M ratings

ASO Keyword Dashboard

Tracking 72 keywords for Dunkin' in Apple App Store

Developer: Dunkin' Donuts Category: food_and_drink Rating: 4.81

Dunkin' tracks 72 keywords (9 keywords rank; 63 need traction). Key metrics: 0% top-10 coverage, opportunity 42.2, difficulty 54.6, best rank 19.

Tracked keywords

9 ranked • 63 not ranking yet

Top 10 coverage

Best rank 19 • Latest leader —

Avg opportunity

42.2

Top keyword: free

Avg difficulty

54.6

Lower scores indicate easier wins

Opportunity leaders

free

Opportunity: 59.0 • Difficulty: 63.5 • Rank —

Competitors: 2,147
89.9
new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
easy

Opportunity: 59.0 • Difficulty: 59.0 • Rank —

Competitors: 1,246
85.2
way

Opportunity: 59.0 • Difficulty: 60.3 • Rank —

Competitors: 1,067
83.0
food

Opportunity: 58.0 • Difficulty: 52.1 • Rank 26

Competitors: 226
67.7

Unranked opportunities

free

Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
easy

Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246
way

Opportunity: 59.0 • Difficulty: 60.3 • Competitors: 1,067
card

Opportunity: 58.0 • Difficulty: 57.6 • Competitors: 509

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
free

Total apps: 9,480 • Major competitors: 2,147

Latest rank: — • Difficulty: 63.5
easy

Total apps: 5,849 • Major competitors: 1,246

Latest rank: — • Difficulty: 59.0
way

Total apps: 4,665 • Major competitors: 1,067

Latest rank: — • Difficulty: 60.3
favorite

Total apps: 4,162 • Major competitors: 1,049

Latest rank: — • Difficulty: 64.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
rewards	20	100	59	74 1,842 competing apps Median installs: 334,388 Avg rating: 4.7	19	19	534 major competitor apps
food	58	100	52	68 985 competing apps Median installs: 270,500 Avg rating: 4.7	26	20	226 major competitor apps
order	20	100	61	73 1,756 competing apps Median installs: 288,212 Avg rating: 4.7	29	25	456 major competitor apps
restaurant	20	100	61	57 335 competing apps Median installs: 327,775 Avg rating: 4.7	39	39	88 major competitor apps
earn	20	100	59	78 2,674 competing apps Median installs: 312,388 Avg rating: 4.7	134	134	718 major competitor apps
apps	58	100	52	72 1,476 competing apps Median installs: 239,550 Avg rating: 4.6	173	152	292 major competitor apps
cool	58	100	47	68 1,040 competing apps Median installs: 275,238 Avg rating: 4.6	163	163	231 major competitor apps
require	58	100	47	61 505 competing apps Median installs: 272,550 Avg rating: 4.6	165	165	126 major competitor apps
recent	58	100	59	60 456 competing apps Median installs: 244,988 Avg rating: 4.7	210	210	98 major competitor apps
free	59	100	63	90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6	—	—	2,147 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
card	58	100	58	75 2,087 competing apps Median installs: 269,825 Avg rating: 4.7	—	—	509 major competitor apps
email	58	100	52	71 1,408 competing apps Median installs: 263,500 Avg rating: 4.6	—	—	303 major competitor apps
try	58	100	53	76 2,347 competing apps Median installs: 264,825 Avg rating: 4.6	—	—	496 major competitor apps
easy	59	100	59	85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6	—	—	1,246 major competitor apps
via	58	100	55	75 2,102 competing apps Median installs: 260,250 Avg rating: 4.6	—	—	427 major competitor apps
users	58	100	52	75 1,979 competing apps Median installs: 259,400 Avg rating: 4.6	—	—	430 major competitor apps
exclusive	20	100	66	76 2,277 competing apps Median installs: 373,450 Avg rating: 4.7	—	—	705 major competitor apps
pickup	20	100	73	55 274 competing apps Median installs: 558,812 Avg rating: 4.7	—	—	107 major competitor apps
place	58	100	54	73 1,689 competing apps Median installs: 247,300 Avg rating: 4.6	—	—	371 major competitor apps
save	58	100	61	81 3,777 competing apps Median installs: 254,125 Avg rating: 4.6	—	—	858 major competitor apps
way	59	100	60	83 4,665 competing apps Median installs: 271,100 Avg rating: 4.6	—	—	1,067 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
apple	58	100	58	77 2,602 competing apps Median installs: 282,762 Avg rating: 4.6	—	—	607 major competitor apps
pay	58	100	60	74 1,869 competing apps Median installs: 245,900 Avg rating: 4.7	—	—	408 major competitor apps

App Description

Order ahead & skip the wait!
Ordering through the Dunkin’ app is fast, easy and contactless! All app users can place their order ahead through the Dunkin’ app and skip the wait in store. Try all our contactless pickup options – walk-in pickup, drive-thru and curbside pickup! Options will vary by store. Check app for details.

Join Dunkin’ Rewards to earn FREE food and drinks!
Runnin' has its rewards. Join our new rewards program, DUNKIN’ REWARDS, to earn your choice of free food and drinks, unlock Boosted Status to earn points faster and score members-only exclusive offers. Members earn 10 points per $1 spent on qualifying purchases in-store or when they order ahead.

Pay Any Way
Dunkin’ Rewards members earn points any way they pay – cash, credit/debit, Dunkin’ Card or Apple Pay. Dunkin' Rewards members can setup auto-reload so their Dunkin’ Card never runs out of funds.

Customize
Make it your own! There’s over 14,000 ways to customize your order when you order ahead on the app. Plus, Dunkin’ Rewards members can save their favorite orders and Dunkin’ locations, and schedule their mobile orders up to 24 hours in advance.

Send a Gift Card
Need a last-minute gift or a special pick-me-up? Dunkin’ Rewards members can send Dunkin’ Gift Cards via text or email from the app.