Under Armour
ASO Keyword Dashboard
Tracking 140 keywords for Under Armour in Apple App Store
Under Armour tracks 140 keywords (16 keywords rank; 124 need traction). Key metrics: 0% top-10 coverage, opportunity 69.9, difficulty 42.4, best rank 11.
Tracked keywords
140
16 ranked • 124 not ranking yet
Top 10 coverage
0%
Best rank 11 • Latest leader 229
Avg opportunity
69.9
Top keyword: gym
Avg difficulty
42.4
Lower scores indicate easier wins
Opportunity leaders
- 63.6
gym
Opportunity: 73.0 • Difficulty: 40.2 • Rank 229
Competitors: 100
- 68.0
payments
Opportunity: 73.0 • Difficulty: 43.9 • Rank —
Competitors: 401
- 64.7
release
Opportunity: 73.0 • Difficulty: 44.8 • Rank —
Competitors: 182
- 64.8
comfortable
Opportunity: 73.0 • Difficulty: 41.4 • Rank —
Competitors: 158
- 68.0
project
Opportunity: 73.0 • Difficulty: 42.1 • Rank —
Competitors: 138
Unranked opportunities
payments
Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 401
release
Opportunity: 73.0 • Difficulty: 44.8 • Competitors: 182
comfortable
Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 158
project
Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 138
redeem
Opportunity: 73.0 • Difficulty: 43.4 • Competitors: 286
High competition keywords
new
Total apps: 181,891 • Major competitors: 5,283
Latest rank: — • Difficulty: 55.2
access
Total apps: 181,337 • Major competitors: 3,505
Latest rank: — • Difficulty: 54.8
free
Total apps: 176,292 • Major competitors: 5,392
Latest rank: — • Difficulty: 55.3
make
Total apps: 158,400 • Major competitors: 4,110
Latest rank: — • Difficulty: 54.1
like
Total apps: 153,427 • Major competitors: 4,507
Latest rank: — • Difficulty: 54.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| wearable | 72 | 100 | 36 | 58 3,261 competing apps Median installs: 300 Avg rating: 4.6 | 11 | 11 | 21 major competitor apps |
| athletic | 71 | 100 | 34 | 55 1,900 competing apps Median installs: 250 Avg rating: 4.3 | 11 | 11 | 25 major competitor apps |
| gear | 72 | 100 | 38 | 60 3,934 competing apps Median installs: 800 Avg rating: 4.2 | 25 | 25 | 168 major competitor apps |
| shoes | 71 | 100 | 39 | 55 2,062 competing apps Median installs: 650 Avg rating: 4.1 | 29 | 29 | 79 major competitor apps |
| wear | 72 | 100 | 37 | 57 2,775 competing apps Median installs: 400 Avg rating: 4.2 | 44 | 44 | 90 major competitor apps |
| new era | 71 | 100 | 33 | 52 1,371 competing apps Median installs: 300 Avg rating: 4.2 | 67 | 67 | 18 major competitor apps |
| clothing | 72 | 100 | 40 | 59 3,605 competing apps Median installs: 700 Avg rating: 4.3 | 81 | 73 | 131 major competitor apps |
| sport | 72 | 100 | 38 | 61 4,549 competing apps Median installs: 350 Avg rating: 4.1 | 76 | 73 | 86 major competitor apps |
| armor | 70 | 100 | 32 | 48 818 competing apps Median installs: 2,750 Avg rating: 4.2 | 90 | 90 | 48 major competitor apps |
| replace | 72 | 100 | 38 | 61 4,942 competing apps Median installs: 400 Avg rating: 4.1 | 121 | 121 | 109 major competitor apps |
| fade | 70 | 100 | 32 | 52 1,254 competing apps Median installs: 575 Avg rating: 4.3 | 123 | 123 | 34 major competitor apps |
| sports | 72 | 100 | 46 | 70 15,669 competing apps Median installs: 450 Avg rating: 4.2 | 126 | 126 | 418 major competitor apps |
| das | 72 | 100 | 38 | 57 2,791 competing apps Median installs: 400 Avg rating: 4.2 | 162 | 162 | 21 major competitor apps |
| adapt | 72 | 100 | 38 | 61 4,988 competing apps Median installs: 400 Avg rating: 4.2 | 166 | 166 | 107 major competitor apps |
| closing | 71 | 100 | 33 | 54 1,780 competing apps Median installs: 300 Avg rating: 4.3 | 178 | 178 | 18 major competitor apps |
| gym | 73 | 100 | 40 | 64 6,657 competing apps Median installs: 300 Avg rating: 4.5 | 229 | 229 | 100 major competitor apps |
| free | 65 | 100 | 55 | 87 176,292 competing apps Median installs: 650 Avg rating: 4.2 | — | — | 5,392 major competitor apps |
| play | 67 | 100 | 52 | 83 96,052 competing apps Median installs: 750 Avg rating: 4.1 | — | — | 3,396 major competitor apps |
| best | 66 | 100 | 53 | 85 124,764 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 3,677 major competitor apps |
| top | 69 | 100 | 50 | 78 46,544 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 1,492 major competitor apps |
| new | 65 | 100 | 55 | 87 181,891 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 5,283 major competitor apps |
| online | 68 | 100 | 52 | 81 73,722 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 1,797 major competitor apps |
| level | 68 | 100 | 50 | 79 56,021 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 1,625 major competitor apps |
| fitness | 71 | 100 | 45 | 73 23,431 competing apps Median installs: 300 Avg rating: 4.4 | — | — | 307 major competitor apps |
| shopping | 71 | 100 | 48 | 71 19,943 competing apps Median installs: 300 Avg rating: 4.3 | — | — | 523 major competitor apps |
App Description
Whether you’re looking to stay cool while training for your next half-marathon, practicing with your team, or hiking outdoors, get all your workout essentials online from Under Armour.
In the UA App, you can find:
* Exclusive collections including Curry Brand, Project Rock.
* New drop alerts that notify you when we release our latest sneakers, clothing, and accessories.
* Tailored product recommendations to support your training and fitness goals.
* Free shipping, returns, and exchanges.
* Member-exclusive benefits and rewards when you join our UA Rewards program.
GET THE BEST GEAR FOR YOUR GAME—PICKED FOR YOU. Whether you play basketball or baseball, or are a runner in training, get personalized recommendations for footwear and apparel so you can crush your next workout. We designed our performance apparel to withstand your training while keeping you comfortable and locked-in. This is go-to athletic gear—for men, women, boys, and girls—all right here. We made online shopping easy for anyone on the go.
SCORE MORE WITH UA REWARDS. You work. We reward. Our new loyalty program offers exclusive benefits when you join! When you sign up for UA Rewards, you can:
* Earn points for every purchase and for completing select UA MapMyRun™ challenges.
* Redeem points for member-exclusive rewards like new gear, sweepstakes, and more.
* Get early access to new drops and events.
* Receive fitness tips and recommendations from our community of pro athletes and experts.
CHECKOUT QUICKLY & EASILY. With a streamlined checkout process, the UA Shop App ensures a fast and hassle-free shopping experience. Browse through our extensive collection of performance apparel for every sport, find the right fit and style for you, and make secure payments with just a few taps. You can check out with Apple Pay, Klarna, PayPal, or your UA Account—we made it fast and convenient so that you can focus on putting in the work.
FIND GIFTS FOR EVERY ATHLETE. Whether the athlete in your life competes in soccer, football, golf, or running, Under Armour makes game-changing performance gear that will withstand training through any season. Shop from our collections and get the perfect gift for that top performer in your li