Pokémon GO

~31.6M - 63.2M
631.5K ratings
~25K (installs week)
Trend Steady
~23.8M (installs month)
Trend Steady
Pokémon GO icon

ASO Keyword Dashboard

Tracking 114 keywords for Pokémon GO in Apple App Store

Developer: Niantic, Inc. Category: games Rating: 4

Pokémon GO tracks 114 keywords (13 keywords rank; 101 need traction). Key metrics: 15% top-10 coverage, opportunity 70.2, difficulty 40.9, best rank 4.

Tracked keywords

114

13  ranked •  101  not ranking yet

Top 10 coverage

15%

Best rank 4 • Latest leader 40

Avg opportunity

70.2

Top keyword: recent

Avg difficulty

40.9

Lower scores indicate easier wins

Opportunity leaders

  • recent

    Opportunity: 73.0 • Difficulty: 42.0 • Rank 40

    Competitors: 83

    68.6
  • battle

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 100

    Competitors: 257

    68.0
  • require

    Opportunity: 73.0 • Difficulty: 41.1 • Rank 135

    Competitors: 105

    67.8
  • epic

    Opportunity: 73.0 • Difficulty: 40.8 • Rank —

    Competitors: 243

    66.5
  • reduce

    Opportunity: 73.0 • Difficulty: 41.5 • Rank —

    Competitors: 62

    68.6

Unranked opportunities

  • epic

    Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 243

  • reduce

    Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 62

  • generation

    Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 60

  • gaming

    Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 193

  • th

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 51

High competition keywords

  • time

    Total apps: 193,693 • Major competitors: 1,544

    Latest rank: — • Difficulty: 53.5

  • make

    Total apps: 161,903 • Major competitors: 1,546

    Latest rank: — • Difficulty: 52.8

  • free

    Total apps: 160,893 • Major competitors: 2,147

    Latest rank: 55 • Difficulty: 52.9

  • help

    Total apps: 146,877 • Major competitors: 1,244

    Latest rank: — • Difficulty: 52.4

  • mobile

    Total apps: 117,282 • Major competitors: 771

    Latest rank: — • Difficulty: 51.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
go681004879

52,949 competing apps

Median installs: 75

Avg rating: 4.1

44

601

major competitor apps

games691004878

47,790 competing apps

Median installs: 150

Avg rating: 4.1

99

817

major competitor apps

cool721004269

13,851 competing apps

Median installs: 150

Avg rating: 4.0

2626

230

major competitor apps

adventure711004473

22,532 competing apps

Median installs: 125

Avg rating: 4.2

2929

309

major competitor apps

recent731004269

12,330 competing apps

Median installs: 75

Avg rating: 4.3

4040

83

major competitor apps

free651005387

160,893 competing apps

Median installs: 100

Avg rating: 4.2

5554

2,147

major competitor apps

apps701004575

29,084 competing apps

Median installs: 75

Avg rating: 4.1

5755

298

major competitor apps

master701004574

25,456 competing apps

Median installs: 75

Avg rating: 4.2

9292

348

major competitor apps

fun671005083

85,417 competing apps

Median installs: 75

Avg rating: 4.1

9393

1,180

major competitor apps

battle731004168

11,424 competing apps

Median installs: 250

Avg rating: 4.1

100100

257

major competitor apps

require731004168

11,175 competing apps

Median installs: 50

Avg rating: 4.1

135135

105

major competitor apps

play671005083

90,825 competing apps

Median installs: 125

Avg rating: 4.1

152139

1,325

major competitor apps

using661005185

116,658 competing apps

Median installs: 50

Avg rating: 4.0

227227

765

major competitor apps

best661005185

115,306 competing apps

Median installs: 75

Avg rating: 4.1

1,376

major competitor apps

health691004677

38,128 competing apps

Median installs: 50

Avg rating: 4.2

293

major competitor apps

version701004575

29,193 competing apps

Median installs: 75

Avg rating: 4.0

180

major competitor apps

order681004980

59,076 competing apps

Median installs: 25

Avg rating: 4.2

434

major competitor apps

make651005387

161,903 competing apps

Median installs: 50

Avg rating: 4.1

1,546

major competitor apps

connected701004676

33,246 competing apps

Median installs: 25

Avg rating: 4.2

233

major competitor apps

information661005185

110,448 competing apps

Median installs: 25

Avg rating: 4.1

537

major competitor apps

life681004880

57,128 competing apps

Median installs: 50

Avg rating: 4.2

502

major competitor apps

time651005489

193,693 competing apps

Median installs: 50

Avg rating: 4.1

1,544

major competitor apps

mobile661005185

117,282 competing apps

Median installs: 25

Avg rating: 4.0

771

major competitor apps

help651005287

146,877 competing apps

Median installs: 50

Avg rating: 4.2

1,244

major competitor apps

touch691004777

37,937 competing apps

Median installs: 75

Avg rating: 4.0

274

major competitor apps

114 keywords
1 of 5

App Description

Join Trainers across the globe who are discovering Pokémon as they explore the world around them. Pokémon GO is the global gaming sensation that has been downloaded over 1 billion times and named “Best Mobile Game” by the Game Developers Choice Awards and “Best App of the Year” by TechCrunch.
_______________

UNCOVER THE WORLD OF POKÉMON: Explore and discover Pokémon wherever you are!

CATCH more Pokémon to complete your Pokédex!

JOURNEY alongside your Buddy Pokémon to help make your Pokémon stronger and earn rewards!

COMPETE in epic Gym battles and...

TEAM UP and UNITE with other Trainers to catch powerful Pokémon during Raid Battles!

It’s time to get moving—your real-life adventures await! Let’s GO!
_______________

With the player’s permission, Adventure Sync uses the Health app to enable the player to earn walking distance when the app is closed.

Notes:
- This app is free-to-play and offers in-game purchases. It is optimized for smartphones, not tablets.
- It is recommended to play while connected to a network in order to obtain accurate location information.
- Compatibility is not guaranteed for devices without GPS capabilities or devices that are connected only to Wi-Fi networks.
- Compatibility information may be changed at any time.
- Information current as of July 11, 2019.
- Compatible with iPhone® 5s / SE / 6 / 6s / 6 Plus / 6s Plus / 7 / 7 Plus / 8 / 8 Plus / X devices with iOS Version 9 or later installed.
- Not compatible with 5th generation iPod Touch devices or iPhone 5c or earlier iPhone devices.
- Please visit PokemonGO.com for additional compatibility information.
- Compatibility is not guaranteed for all devices.
- Continued use of GPS running in the background can dramatically reduce battery life.