Pokémon GO

~31.3M - 62.7M
626.6K ratings
~7.4K (installs week)
Trend Steady
~117.9K (installs month)
Trend Steady
Pokémon GO icon

ASO Keyword Dashboard

Tracking 114 keywords for Pokémon GO in Apple App Store

Developer: Niantic, Inc. Category: games Rating: 4

Pokémon GO tracks 114 keywords (13 keywords rank; 101 need traction). Key metrics: 15% top-10 coverage, opportunity 50.7, difficulty 47.2, best rank 4.

Tracked keywords

114

13  ranked •  101  not ranking yet

Top 10 coverage

15%

Best rank 4 • Latest leader 55

Avg opportunity

50.7

Top keyword: free

Avg difficulty

47.2

Lower scores indicate easier wins

Opportunity leaders

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank 55

    Competitors: 2,147

    89.9
  • fun

    Opportunity: 59.0 • Difficulty: 58.2 • Rank 93

    Competitors: 1,147

    83.8
  • play

    Opportunity: 59.0 • Difficulty: 57.2 • Rank 152

    Competitors: 1,269

    85.4
  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Rank —

    Competitors: 1,398

    85.9
  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4

Unranked opportunities

  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

  • time

    Opportunity: 59.0 • Difficulty: 62.9 • Competitors: 1,805

  • help

    Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236

  • world

    Opportunity: 59.0 • Difficulty: 57.7 • Competitors: 1,016

High competition keywords

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: 55 • Difficulty: 63.5

  • time

    Total apps: 8,391 • Major competitors: 1,805

    Latest rank: — • Difficulty: 62.9

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • best

    Total apps: 6,283 • Major competitors: 1,398

    Latest rank: — • Difficulty: 59.6

  • play

    Total apps: 5,992 • Major competitors: 1,269

    Latest rank: 152 • Difficulty: 57.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
go581005979

3,005 competing apps

Median installs: 276,925

Avg rating: 4.6

44

709

major competitor apps

games581005481

3,651 competing apps

Median installs: 267,775

Avg rating: 4.6

99

798

major competitor apps

cool581004768

1,040 competing apps

Median installs: 275,238

Avg rating: 4.6

2626

231

major competitor apps

adventure581004872

1,508 competing apps

Median installs: 253,375

Avg rating: 4.6

2929

284

major competitor apps

recent581005960

456 competing apps

Median installs: 244,988

Avg rating: 4.7

4040

98

major competitor apps

free591006390

9,480 competing apps

Median installs: 264,750

Avg rating: 4.6

5554

2,147

major competitor apps

apps581005272

1,476 competing apps

Median installs: 239,550

Avg rating: 4.6

5755

292

major competitor apps

master581004972

1,477 competing apps

Median installs: 276,700

Avg rating: 4.6

9292

330

major competitor apps

fun591005884

5,061 competing apps

Median installs: 275,775

Avg rating: 4.6

9393

1,147

major competitor apps

battle581004768

1,065 competing apps

Median installs: 287,325

Avg rating: 4.6

100100

253

major competitor apps

require581004761

505 competing apps

Median installs: 272,550

Avg rating: 4.6

135135

126

major competitor apps

play591005785

5,992 competing apps

Median installs: 263,338

Avg rating: 4.6

152139

1,269

major competitor apps

using581006183

4,473 competing apps

Median installs: 247,200

Avg rating: 4.6

227227

924

major competitor apps

best591006086

6,283 competing apps

Median installs: 272,625

Avg rating: 4.6

1,398

major competitor apps

health581005171

1,361 competing apps

Median installs: 248,675

Avg rating: 4.7

307

major competitor apps

version581004668

1,006 competing apps

Median installs: 238,775

Avg rating: 4.6

182

major competitor apps

order201006173

1,756 competing apps

Median installs: 288,212

Avg rating: 4.7

456

major competitor apps

make591006388

8,094 competing apps

Median installs: 266,850

Avg rating: 4.6

1,773

major competitor apps

connected581005269

1,069 competing apps

Median installs: 269,250

Avg rating: 4.6

232

major competitor apps

information581005778

2,704 competing apps

Median installs: 252,888

Avg rating: 4.6

572

major competitor apps

life581005477

2,518 competing apps

Median installs: 234,138

Avg rating: 4.6

503

major competitor apps

time591006389

8,391 competing apps

Median installs: 259,600

Avg rating: 4.6

1,805

major competitor apps

mobile581006081

3,947 competing apps

Median installs: 251,675

Avg rating: 4.7

846

major competitor apps

help591006185

5,873 competing apps

Median installs: 257,100

Avg rating: 4.6

1,236

major competitor apps

touch581005473

1,612 competing apps

Median installs: 220,412

Avg rating: 4.6

299

major competitor apps

114 keywords
1 of 5

App Description

Join Trainers across the globe who are discovering Pokémon as they explore the world around them. Pokémon GO is the global gaming sensation that has been downloaded over 1 billion times and named “Best Mobile Game” by the Game Developers Choice Awards and “Best App of the Year” by TechCrunch.
_______________

UNCOVER THE WORLD OF POKÉMON: Explore and discover Pokémon wherever you are!

CATCH more Pokémon to complete your Pokédex!

JOURNEY alongside your Buddy Pokémon to help make your Pokémon stronger and earn rewards!

COMPETE in epic Gym battles and...

TEAM UP and UNITE with other Trainers to catch powerful Pokémon during Raid Battles!

It’s time to get moving—your real-life adventures await! Let’s GO!
_______________

With the player’s permission, Adventure Sync uses the Health app to enable the player to earn walking distance when the app is closed.

Notes:
- This app is free-to-play and offers in-game purchases. It is optimized for smartphones, not tablets.
- It is recommended to play while connected to a network in order to obtain accurate location information.
- Compatibility is not guaranteed for devices without GPS capabilities or devices that are connected only to Wi-Fi networks.
- Compatibility information may be changed at any time.
- Information current as of July 11, 2019.
- Compatible with iPhone® 5s / SE / 6 / 6s / 6 Plus / 6s Plus / 7 / 7 Plus / 8 / 8 Plus / X devices with iOS Version 9 or later installed.
- Not compatible with 5th generation iPod Touch devices or iPhone 5c or earlier iPhone devices.
- Please visit PokemonGO.com for additional compatibility information.
- Compatibility is not guaranteed for all devices.
- Continued use of GPS running in the background can dramatically reduce battery life.