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ASO Keyword Dashboard

Tracking 150 keywords for Home in Apple App Store

Developer: Apple Category: lifestyle Rating: 1.87

Home tracks 150 keywords (10 keywords rank; 140 need traction). Key metrics: 40% top-10 coverage, opportunity 69.7, difficulty 42.9, best rank 2.

Tracked keywords

150

10  ranked •  140  not ranking yet

Top 10 coverage

40%

Best rank 2 • Latest leader —

Avg opportunity

69.7

Top keyword: tv

Avg difficulty

42.9

Lower scores indicate easier wins

Opportunity leaders

  • tv

    Opportunity: 73.0 • Difficulty: 45.2 • Rank —

    Competitors: 476

    67.5
  • lock

    Opportunity: 73.0 • Difficulty: 44.5 • Rank —

    Competitors: 424

    67.5
  • immediate

    Opportunity: 73.0 • Difficulty: 39.8 • Rank —

    Competitors: 103

    65.1
  • charge

    Opportunity: 73.0 • Difficulty: 41.8 • Rank —

    Competitors: 267

    66.2
  • hub

    Opportunity: 73.0 • Difficulty: 38.3 • Rank —

    Competitors: 65

    62.2

Unranked opportunities

  • tv

    Opportunity: 73.0 • Difficulty: 45.2 • Competitors: 476

  • lock

    Opportunity: 73.0 • Difficulty: 44.5 • Competitors: 424

  • immediate

    Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 103

  • charge

    Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 267

  • hub

    Opportunity: 73.0 • Difficulty: 38.3 • Competitors: 65

High competition keywords

  • time

    Total apps: 189,594 • Major competitors: 4,131

    Latest rank: — • Difficulty: 54.6

  • access

    Total apps: 181,305 • Major competitors: 3,502

    Latest rank: — • Difficulty: 54.8

  • like

    Total apps: 153,440 • Major competitors: 4,505

    Latest rank: — • Difficulty: 54.9

  • easy

    Total apps: 141,334 • Major competitors: 2,839

    Latest rank: — • Difficulty: 52.8

  • create

    Total apps: 130,945 • Major competitors: 3,369

    Latest rank: — • Difficulty: 54.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
home681005179

57,768 competing apps

Median installs: 400

Avg rating: 4.2

22

1,568

major competitor apps

hone711003453

1,498 competing apps

Median installs: 700

Avg rating: 4.3

33

74

major competitor apps

quirky711003453

1,468 competing apps

Median installs: 950

Avg rating: 4.3

66

62

major competitor apps

matter721004571

19,076 competing apps

Median installs: 500

Avg rating: 4.2

76

541

major competitor apps

airplay711003353

1,599 competing apps

Median installs: 1,050

Avg rating: 4.2

1212

40

major competitor apps

itunes701004875

33,397 competing apps

Median installs: 1,450

Avg rating: 4.2

18736

1,527

major competitor apps

always ready711003452

1,427 competing apps

Median installs: 350

Avg rating: 4.2

4141

36

major competitor apps

apply button63831017

10 competing apps

Median installs: 200

Avg rating: 4.7

7474

0

major competitor apps

xiaomi661002831

72 competing apps

Median installs: 1,150

Avg rating: 3.7

111111

8

major competitor apps

total control701003348

767 competing apps

Median installs: 450

Avg rating: 4.0

199199

14

major competitor apps

play671005283

96,040 competing apps

Median installs: 750

Avg rating: 4.1

3,396

major competitor apps

top691005078

46,616 competing apps

Median installs: 550

Avg rating: 4.2

1,497

major competitor apps

action721004671

19,260 competing apps

Median installs: 550

Avg rating: 4.2

670

major competitor apps

music701005075

34,205 competing apps

Median installs: 550

Avg rating: 4.2

867

major competitor apps

security711004773

23,055 competing apps

Median installs: 400

Avg rating: 4.1

529

major competitor apps

notifications691004978

48,014 competing apps

Median installs: 300

Avg rating: 4.3

809

major competitor apps

share661005485

123,262 competing apps

Median installs: 350

Avg rating: 4.2

2,555

major competitor apps

tv731004568

11,496 competing apps

Median installs: 700

Avg rating: 4.1

476

major competitor apps

easy661005386

141,334 competing apps

Median installs: 400

Avg rating: 4.1

2,839

major competitor apps

contact681005080

63,377 competing apps

Median installs: 400

Avg rating: 4.1

1,025

major competitor apps

live681005280

67,023 competing apps

Median installs: 400

Avg rating: 4.2

1,611

major competitor apps

section721004269

14,187 competing apps

Median installs: 300

Avg rating: 4.1

170

major competitor apps

clean711004472

20,351 competing apps

Median installs: 350

Avg rating: 4.2

358

major competitor apps

date691004977

44,198 competing apps

Median installs: 250

Avg rating: 4.3

686

major competitor apps

sensor721003659

3,379 competing apps

Median installs: 250

Avg rating: 3.9

38

major competitor apps

150 keywords
1 of 6

App Description

Home tab makes it easier to navigate, organize, view and control all your smart home accessories.

A multi-camera view displays up to four cameras in the Home tab and you can scroll to see any additional cameras.

Adaptive Temperature sets your thermostat to automatically adjust when you’re on your way home, when you go to sleep, or when you’re away for an extended period of time.*

Guest access*** provides date and time- based access to locks, garage doors, and alarm systems for visitors in the Home app.

Activity History displays recent history for climate automations, garage door, door lock, security systems, and contact sensor events*

Siri makes it easy to use your voice to control accessories. Say a phrase like “Lock the front door,” or create a scene and say “Good night” to turn off all your lights.

Widgets on iPhone and iPad give you the ability to see the status of your home and access relevant accessories.

Control Center gives you quick access to control your favorite accessories and scenes and features a dedicated and customizable section for additional accessories and scenes.

Robot vacuum cleaners can clean your whole home or specific rooms through the app or using Siri.**

Grid Forecast uses data from your local electric grid to show when it will be running on cleaner sources, so you can plan when to charge devices or run appliances. (Contiguous US Only)

Electricity usage and rate plan information are displayed for eligible customers when connecting their utility account to the Home app. (US only)

Home app on Apple Watch displays relevant accessories you'll most likely need at top for immediate access and then all accessories in favorites, cameras, and rooms.

HomePod or other AirPlay-enabled speakers can be added in the Home app to control your smart home and play music in any room in your house.

HomePod and Apple TV act as a home hub to manage your home while you’re away. Automatically run scenes and control accessories based on your location, the time of day, a sensor detection, or the action of an accessory.

HomeKit Secure Video**** lets you view live video and recordings as well as get rich notifications when people, pets, vehicles, or package deliveries are detected from your security cameras or video doorbell. View a 10-day recording history in the Home app, and you can share or save recordings.

Adaptive Lighting**