Klarna | Pay your way

~103.1M - 206.1M
2.1M ratings
~1.9M (installs week)
~8M (installs month)
Klarna | Pay your way icon

ASO Keyword Dashboard

Tracking 94 keywords for Klarna | Pay your way in Apple App Store

Developer: Klarna Bank AB Category: shopping Rating: 4.85

Klarna | Pay your way tracks 94 keywords (31 keywords rank; 63 need traction). Key metrics: 13% top-10 coverage, opportunity 69.8, difficulty 42.4, best rank 3.

Tracked keywords

94

31  ranked •  63  not ranking yet

Top 10 coverage

13%

Best rank 3 • Latest leader 3

Avg opportunity

69.8

Top keyword: payments

Avg difficulty

42.4

Lower scores indicate easier wins

Opportunity leaders

  • payments

    Opportunity: 73.0 • Difficulty: 41.8 • Rank 3

    Competitors: 170

    68.5
  • four

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 9

    Competitors: 103

    68.4
  • later

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 13

    Competitors: 103

    67.1
  • highest

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 28

    Competitors: 130

    68.0
  • upon

    Opportunity: 73.0 • Difficulty: 40.7 • Rank 42

    Competitors: 102

    67.5

Unranked opportunities

  • interest

    Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 90

  • flexible

    Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 108

  • return

    Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 70

  • membership

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 192

  • certain

    Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 123

High competition keywords

  • free

    Total apps: 164,090 • Major competitors: 2,531

    Latest rank: — • Difficulty: 53.1

  • like

    Total apps: 142,680 • Major competitors: 2,089

    Latest rank: 155 • Difficulty: 52.5

  • find

    Total apps: 138,567 • Major competitors: 1,771

    Latest rank: — • Difficulty: 52.3

  • mobile

    Total apps: 119,837 • Major competitors: 990

    Latest rank: — • Difficulty: 51.4

  • best

    Total apps: 116,953 • Major competitors: 1,658

    Latest rank: 174 • Difficulty: 51.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
payments731004269

12,427 competing apps

Median installs: 150

Avg rating: 4.1

33

170

major competitor apps

payment691004878

45,361 competing apps

Median installs: 175

Avg rating: 4.2

76

768

major competitor apps

pay701004676

34,126 competing apps

Median installs: 125

Avg rating: 4.2

88

477

major competitor apps

four731004168

12,185 competing apps

Median installs: 125

Avg rating: 4.1

99

103

major competitor apps

shop711004572

19,095 competing apps

Median installs: 125

Avg rating: 4.3

1313

362

major competitor apps

later731004167

10,205 competing apps

Median installs: 125

Avg rating: 4.1

1313

103

major competitor apps

purchases721004370

15,288 competing apps

Median installs: 425

Avg rating: 4.2

1616

389

major competitor apps

highest731004168

11,525 competing apps

Median installs: 100

Avg rating: 4.2

2828

130

major competitor apps

upon731004168

10,833 competing apps

Median installs: 200

Avg rating: 4.2

4242

102

major competitor apps

way661005184

106,715 competing apps

Median installs: 125

Avg rating: 4.2

4343

1,250

major competitor apps

apply721004370

14,792 competing apps

Median installs: 150

Avg rating: 4.1

5353

228

major competitor apps

anywhere701004574

27,009 competing apps

Median installs: 125

Avg rating: 4.1

53

323

major competitor apps

credit721004471

17,047 competing apps

Median installs: 200

Avg rating: 4.2

7070

360

major competitor apps

cash721004370

15,198 competing apps

Median installs: 125

Avg rating: 4.2

7272

321

major competitor apps

per711004473

22,207 competing apps

Median installs: 150

Avg rating: 4.1

7878

233

major competitor apps

touch691004777

38,323 competing apps

Median installs: 125

Avg rating: 4.0

9393

356

major competitor apps

shopping721004471

17,570 competing apps

Median installs: 75

Avg rating: 4.3

9494

274

major competitor apps

id721004370

14,863 competing apps

Median installs: 200

Avg rating: 4.1

104104

243

major competitor apps

save671005082

84,526 competing apps

Median installs: 150

Avg rating: 4.2

106106

1,026

major competitor apps

rate711004472

20,021 competing apps

Median installs: 125

Avg rating: 4.1

106106

178

major competitor apps

updates701004676

33,969 competing apps

Median installs: 100

Avg rating: 4.2

113113

364

major competitor apps

highly731004168

11,486 competing apps

Median installs: 125

Avg rating: 4.1

134134

97

major competitor apps

like651005286

142,680 competing apps

Median installs: 150

Avg rating: 4.2

155155

2,089

major competitor apps

keeps721004270

14,288 competing apps

Median installs: 100

Avg rating: 4.3

167167

145

major competitor apps

update711004472

20,486 competing apps

Median installs: 100

Avg rating: 4.1

169169

213

major competitor apps

94 keywords
1 of 4

App Description

FLEXIBLE WAYS TO PAY
Shop anywhere in the app with flexible payment options. Choose to pay in 4 interest-free payments, pay the full amount, in 30 days or over time.¹

SHOP WITH THE KLARNA CARD²
Pay with Klarna anywhere Visa is accepted. Pay now or pay later with the card. No credit impact to apply. Unlock exclusive benefits with a membership.

UP TO 10% CASHBACK
Shop in the app and earn up to 10% cashback.³ Get cashback at hundreds of stores.

USE KLARNA WITH APPLE PAY
Split the cost with Klarna on Apple Pay, available in-store and online.⁴

MOBILE PLAN
Get reliable coverage on AT&T’s network with unlimited 5G that stays fast⁵ for just $40/month. No hassle, cancel anytime.⁶

FIND THE BEST PRICE, EVERY TIME
Search for any product and instantly compare prices across stores.

HASSLE-FREE RETURNS
Need to send something back? Report a return and we’ll pause your payments.

TRACK ALL YOUR DELIVERIES
Get real-time updates, arrival times, and pickup photos.

24/7 CUSTOMER SERVICE
Use our chat for 24/7 support.

¹Monthly financing through Klarna issued by WebBank. Other CA resident loans made or arranged pursuant to a California Financing Law license. NMLS #1353190.
²Deposits in your balance account are held at WebBank, Member FDIC. Klarna is not an FDIC-insured bank and deposit insurance only covers the failure of WebBank. Your deposits in the balance account are eligible for pass-through deposit insurance coverage if certain conditions are satisfied. Funds may be made available to you before WebBank receives them (“early availability funds”); such early availability funds may not be FDIC insured until received by WebBank. Loans that you obtain using the Klarna Card not insured by the FDIC and are not deposits. Physical card only included with a paid Klarna Membership Plan. Klarna Membership offered in partnership with WebBank for a monthly fee. Cancel any time in the App. Exclusions, conditions, and limitations apply to membership benefits. Klarna Membership Terms apply.
³Klarna Cashback Rewards are awarded as points which can be redeemed for cash and other benefits. Klarna Balance required. Other limitations, conditions, and restrictions apply to benefits like Klarna Membership cashback. Klarna may get a commission. Limitations, terms and conditions apply: https://cdn.klarna.com/1.0/shared/content/legal/terms/en-US/klarna-balance
⁴Paying ove