PrettyLittleThing

Developer: PRETTYLITTLETHING.COM LIMITED

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2M installs

39.7K ratings

150.5K monthly active users

Revenue not available

Install Trends

Weekly +6.9K

Steady

Monthly +26.4K

Declining

PrettyLittleThing Summary

PrettyLittleThing is a free iOS app in Shopping by PRETTYLITTLETHING.COM LIMITED. Released in Sep 2016 (9 years ago). It has 39.7K ratings with a 4.67★ (excellent) average. Based on AppGoblin estimates, it reaches roughly 150.5K monthly active users . Store last updated Jul 13, 2026

Recent activity: 155 new ratings this week View trends →

SDK intelligence: AppGoblin detected 5 development tools(e.g. SDWebImage), 4 business tools, 2 analytics: product,and 1 analytics: attribution integrated into PrettyLittleThing. View full SDK list →

PrettyLittleThing SDKs Summary

PrettyLittleThing was last scanned for SDKs on 2026-06-28. Below is the overview of third-party companies detected in the app. The full list of SDKs, permissions and unknowns is available here.

App Details

Store ID: 1138840268

First Released: 2016-09-02

Store Last Updated: 2026-07-13

App Store Category: Shopping

In-App Purchases: No

Ads: No

Price: Paid

Website: prettylittlething-us.com

App Store

Crawl Status: Success

AppGoblin First Crawled: 2023-10-13

AppGoblin Last Crawled: 2026-07-14

Ads & App-Ads.txt

App does not have ads.

4.67★

Ratings: 39.7K

5★

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Screenshots

App Description

PrettyLittleThing is the generation-defining style source for every kind of It Girl.
Founded with the belief that elevated fashion essentials should be available to all, we deliver a wide edit of womens clothing, accessories, and jewelry.

From classic and timeless to contemporary cutting edge clothing and accessories, our pieces are designed with the individual in mind. With everyday wardrobe essentials to dresses, two piece sets and more, online shopping is effortless with the PLT app.

- Wish list - Save now, shop later. All your favourite items in one place.
- Exclusive offers – As an app member you’ll be the first to know about exclusive offers.
- Fast and secure checkout – This one goes without saying.
- Track your order – Global delivery tracked straight from checkout to your door.
- Pay easily, safely, and securely with Apple Pay.

Our icon? The unicorn. Because we cater to the individual. No two people — or wardrobes — should ever be the same.

Shop today and express yourself in PrettyLittleThing.