Complex
ASO Keyword Dashboard
Tracking 123 keywords for Complex in Apple App Store
Complex tracks 123 keywords (1 keyword ranks; 122 need traction). Key metrics: 100% top-10 coverage, opportunity 46.7, difficulty 47.2, best rank 1.
Tracked keywords
123
1 ranked • 122 not ranking yet
Top 10 coverage
100%
Best rank 1 • Latest leader —
Avg opportunity
46.7
Top keyword: find
Avg difficulty
47.2
Lower scores indicate easier wins
Opportunity leaders
- 86.3
find
Opportunity: 59.0 • Difficulty: 63.8 • Rank —
Competitors: 1,481
- 83.9
features
Opportunity: 59.0 • Difficulty: 60.4 • Rank —
Competitors: 1,060
- 59.8
complex
Opportunity: 58.0 • Difficulty: 40.7 • Rank 1
Competitors: 67
- 71.7
music
Opportunity: 58.0 • Difficulty: 59.1 • Rank —
Competitors: 298
- 67.8
stories
Opportunity: 58.0 • Difficulty: 50.9 • Rank —
Competitors: 195
Unranked opportunities
find
Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
features
Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,060
music
Opportunity: 58.0 • Difficulty: 59.1 • Competitors: 298
stories
Opportunity: 58.0 • Difficulty: 50.9 • Competitors: 195
whether
Opportunity: 58.0 • Difficulty: 59.3 • Competitors: 715
High competition keywords
find
Total apps: 6,521 • Major competitors: 1,481
Latest rank: — • Difficulty: 63.8
features
Total apps: 5,134 • Major competitors: 1,060
Latest rank: — • Difficulty: 60.4
favorite
Total apps: 4,162 • Major competitors: 1,049
Latest rank: — • Difficulty: 64.4
available
Total apps: 4,074 • Major competitors: 979
Latest rank: — • Difficulty: 64.5
want
Total apps: 4,034 • Major competitors: 840
Latest rank: — • Difficulty: 57.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| complex | 58 | 100 | 41 | 60 442 competing apps Median installs: 209,475 Avg rating: 4.6 | 1 | 1 | 67 major competitor apps |
| music | 58 | 100 | 59 | 72 1,487 competing apps Median installs: 245,825 Avg rating: 4.6 | — | — | 298 major competitor apps |
| shopping | 20 | 100 | 62 | 66 792 competing apps Median installs: 328,762 Avg rating: 4.7 | — | — | 246 major competitor apps |
| stories | 58 | 100 | 51 | 68 995 competing apps Median installs: 270,825 Avg rating: 4.6 | — | — | 195 major competitor apps |
| whether | 58 | 100 | 59 | 79 3,139 competing apps Median installs: 267,650 Avg rating: 4.6 | — | — | 715 major competitor apps |
| exclusive | 20 | 100 | 66 | 76 2,277 competing apps Median installs: 373,450 Avg rating: 4.7 | — | — | 705 major competitor apps |
| curated | 20 | 100 | 52 | 62 576 competing apps Median installs: 309,950 Avg rating: 4.6 | — | — | 159 major competitor apps |
| product | 20 | 100 | 49 | 64 654 competing apps Median installs: 282,388 Avg rating: 4.6 | — | — | 170 major competitor apps |
| collection | 58 | 100 | 48 | 70 1,259 competing apps Median installs: 268,700 Avg rating: 4.6 | — | — | 276 major competitor apps |
| everything | 58 | 100 | 59 | 75 1,989 competing apps Median installs: 280,025 Avg rating: 4.6 | — | — | 479 major competitor apps |
| content | 58 | 100 | 57 | 76 2,368 competing apps Median installs: 245,025 Avg rating: 4.6 | — | — | 481 major competitor apps |
| limited | 58 | 100 | 55 | 65 715 competing apps Median installs: 280,925 Avg rating: 4.6 | — | — | 171 major competitor apps |
| find | 59 | 100 | 64 | 86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6 | — | — | 1,481 major competitor apps |
| lifestyle | 57 | 100 | 38 | 56 286 competing apps Median installs: 204,925 Avg rating: 4.6 | — | — | 53 major competitor apps |
| available | 58 | 100 | 64 | 82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6 | — | — | 979 major competitor apps |
| key | 58 | 100 | 51 | 69 1,089 competing apps Median installs: 257,575 Avg rating: 4.6 | — | — | 226 major competitor apps |
| apple | 58 | 100 | 58 | 77 2,602 competing apps Median installs: 282,762 Avg rating: 4.6 | — | — | 607 major competitor apps |
| pay | 58 | 100 | 60 | 74 1,869 competing apps Median installs: 245,900 Avg rating: 4.7 | — | — | 408 major competitor apps |
| never | 58 | 100 | 57 | 80 3,447 competing apps Median installs: 275,650 Avg rating: 4.6 | — | — | 800 major competitor apps |
| explore | 58 | 100 | 61 | 79 3,030 competing apps Median installs: 275,988 Avg rating: 4.6 | — | — | 711 major competitor apps |
| products | 20 | 100 | 58 | 67 928 competing apps Median installs: 325,375 Avg rating: 4.7 | — | — | 263 major competitor apps |
| stay | 58 | 100 | 62 | 78 2,890 competing apps Median installs: 288,838 Avg rating: 4.7 | — | — | 682 major competitor apps |
| favorite | 20 | 100 | 64 | 82 4,162 competing apps Median installs: 297,838 Avg rating: 4.6 | — | — | 1,049 major competitor apps |
| miss | 20 | 100 | 58 | 69 1,081 competing apps Median installs: 318,350 Avg rating: 4.6 | — | — | 298 major competitor apps |
| purchase | 58 | 100 | 54 | 76 2,190 competing apps Median installs: 258,238 Avg rating: 4.6 | — | — | 470 major competitor apps |
App Description
Access to Exclusive Drops
Shop limited product releases only available in the Complex App. From rare brand collabs to limited-run artist merch and fashion exclusives, stay ahead of the curve and never miss a drop.
Stay Close to the Culture
Browse fresh, content daily - from fashion editorials and music updates to sneaker news and viral moments. Tap into stories that break first on Complex and shape the cultural conversation.
Curated & Exclusive Content
From deep dives on emerging trends to behind-the-scenes features, Complex brings you stories that matter now. Everything is written by editors shaping the culture- not chasing it.
Complex Cover Stories
Go deep with the biggest names in music, fashion, and entertainment. Complex Cover delivers original longform features, in-depth interviews, and rich visuals you won’t find anywhere else - made for readers who want more than a headline.
Shoppable Articles and Videos
Shop while you scroll. Our editorial features and videos are integrated with products, so you can instantly tap into the looks, pieces, and drops you see.
Curated Marketplace
Discover over 100 of the world’s coolest streetwear and lifestyle brands. From iconic labels to emerging designers, explore sneakers, hoodies, bags, jewelry, home goods, and collectibles - expertly curated by the Complex Style team.
Seamless Purchase Experience
Checkout is fast, simple, and secure. Use Apple Pay or Shop Pay to purchase in seconds - no forms, no friction, just instant shopping so you never miss a product drop.
Artist Merch
Access official merch from your favorite artists. From capsule collections to exclusive tour pieces, Complex brings you music-inspired fashion that’s always authentic and on point.
Vinyl Collection Picks
For collectors and audiophiles alike, explore editor-curated vinyl releases across hip hop, R&B, and cult classics. Whether you’re building your shelf or spinning daily, find records that sound as good as they look.
Drop Alerts
Receive news about upcoming drops and get notified when drops go live. Because culture moves fast, and now you never miss a moment.
Past Collaborators & Cultural Icons
We’ve worked with and feature products from some of the most iconic names in music, fashion, and art, including:
Billie Eilish, Travis Scott, A$AP Rocky, Kid Cudi, BLACKPINK, Post Malone, Juice WRLD, O