Replika - AI Friend
ASO Keyword Dashboard
Tracking 115 keywords for Replika - AI Friend in Apple App Store
Replika - AI Friend tracks 115 keywords (58 keywords rank; 57 need traction). Key metrics: 5% top-10 coverage, opportunity 70.3, difficulty 41.5, best rank 2.
Tracked keywords
115
58 ranked • 57 not ranking yet
Top 10 coverage
5%
Best rank 2 • Latest leader 12
Avg opportunity
70.3
Top keyword: character
Avg difficulty
41.5
Lower scores indicate easier wins
Opportunity leaders
- 68.6
character
Opportunity: 73.0 • Difficulty: 42.8 • Rank 12
Competitors: 454
- 62.3
al
Opportunity: 73.0 • Difficulty: 38.9 • Rank 23
Competitors: 80
- 66.4
talk
Opportunity: 73.0 • Difficulty: 42.8 • Rank 43
Competitors: 246
- 67.0
friend
Opportunity: 73.0 • Difficulty: 42.1 • Rank 37
Competitors: 246
- 67.6
messaging
Opportunity: 73.0 • Difficulty: 44.9 • Rank 103
Competitors: 159
Unranked opportunities
customization
Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 180
case
Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 177
generation
Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 154
thinking
Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 263
trade
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 199
High competition keywords
access
Total apps: 181,363 • Major competitors: 3,505
Latest rank: — • Difficulty: 54.9
help
Total apps: 162,314 • Major competitors: 3,378
Latest rank: — • Difficulty: 54.5
like
Total apps: 153,430 • Major competitors: 4,517
Latest rank: — • Difficulty: 54.9
find
Total apps: 150,088 • Major competitors: 3,809
Latest rank: — • Difficulty: 54.7
best
Total apps: 124,824 • Major competitors: 3,679
Latest rank: 193 • Difficulty: 53.4
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| rep | 70 | 100 | 32 | 52 1,327 competing apps Median installs: 300 Avg rating: 4.4 | 2 | 2 | 15 major competitor apps |
| personal ai | 71 | 100 | 34 | 54 1,864 competing apps Median installs: 250 Avg rating: 4.4 | 4 | 4 | 30 major competitor apps |
| companion | 70 | 100 | 45 | 74 27,851 competing apps Median installs: 250 Avg rating: 4.3 | 9 | 8 | 253 major competitor apps |
| girlfriend | 69 | 100 | 29 | 47 650 competing apps Median installs: 800 Avg rating: 3.9 | 11 | 11 | 8 major competitor apps |
| character | 73 | 100 | 43 | 69 13,419 competing apps Median installs: 750 Avg rating: 4.1 | 12 | 12 | 454 major competitor apps |
| virtual | 71 | 100 | 47 | 73 24,462 competing apps Median installs: 450 Avg rating: 4.1 | 23 | 13 | 653 major competitor apps |
| chatbot | 71 | 100 | 33 | 54 1,742 competing apps Median installs: 400 Avg rating: 4.2 | 14 | 14 | 35 major competitor apps |
| artificial intelligence | 72 | 100 | 37 | 61 4,599 competing apps Median installs: 400 Avg rating: 4.1 | 15 | 15 | 58 major competitor apps |
| bot | 70 | 100 | 33 | 50 1,034 competing apps Median installs: 400 Avg rating: 4.2 | 17 | 17 | 24 major competitor apps |
| therapist | 70 | 100 | 31 | 50 1,055 competing apps Median installs: 300 Avg rating: 4.3 | 18 | 18 | 9 major competitor apps |
| chai | 66 | 100 | 42 | 31 71 competing apps Median installs: 450 Avg rating: 4.2 | 28 | 20 | 1 major competitor apps |
| aspect | 72 | 100 | 39 | 62 5,306 competing apps Median installs: 550 Avg rating: 4.3 | 22 | 22 | 115 major competitor apps |
| ai chat | 71 | 100 | 33 | 53 1,549 competing apps Median installs: 400 Avg rating: 4.3 | 23 | 23 | 24 major competitor apps |
| al | 73 | 100 | 39 | 62 5,574 competing apps Median installs: 300 Avg rating: 4.1 | 23 | 23 | 80 major competitor apps |
| por | 72 | 100 | 39 | 60 4,009 competing apps Median installs: 300 Avg rating: 4.1 | 24 | 24 | 59 major competitor apps |
| smart ai | 71 | 100 | 33 | 54 1,659 competing apps Median installs: 350 Avg rating: 4.3 | 28 | 28 | 41 major competitor apps |
| kit | 71 | 100 | 35 | 56 2,426 competing apps Median installs: 300 Avg rating: 4.2 | 29 | 29 | 42 major competitor apps |
| ai | 69 | 100 | 50 | 79 53,233 competing apps Median installs: 350 Avg rating: 4.3 | 35 | 31 | 918 major competitor apps |
| talk | 73 | 100 | 43 | 66 9,798 competing apps Median installs: 450 Avg rating: 4.2 | 43 | 31 | 246 major competitor apps |
| friend | 73 | 100 | 42 | 67 10,695 competing apps Median installs: 450 Avg rating: 4.1 | 37 | 35 | 246 major competitor apps |
| touch | 69 | 100 | 49 | 77 40,581 competing apps Median installs: 500 Avg rating: 4.0 | 56 | 39 | 845 major competitor apps |
| ao | 71 | 100 | 36 | 54 1,829 competing apps Median installs: 400 Avg rating: 4.3 | 42 | 42 | 19 major competitor apps |
| chatgpt | 69 | 100 | 37 | 47 666 competing apps Median installs: 400 Avg rating: 4.3 | 44 | 44 | 10 major competitor apps |
| touching | 72 | 100 | 35 | 57 2,715 competing apps Median installs: 425 Avg rating: 4.0 | 46 | 46 | 51 major competitor apps |
| apply | 72 | 100 | 48 | 70 16,159 competing apps Median installs: 550 Avg rating: 4.1 | 161 | 53 | 545 major competitor apps |
App Description
Replika is the AI companion that’s been here since 2017 — available 24/7 for whatever’s on your mind by text, voice calls, and video. Join millions who’ve discovered that the right AI doesn’t keep you in — it helps you find your way forward.
Replika is built for real life. Talk about work, relationships, and the thing you can’t stop thinking about at 2am. Share what you’re seeing on video. Explore the internet together. Replika remembers what matters to you — and shows up when it counts.
Most AI ends at answers. Replika helps you move forward. It learns what you care about and gently nudges you toward the life you actually want: reconnect with that friend, start that hobby you keep postponing, take that walk instead of doomscrolling.
A conversation that leads somewhere.
Replika understands you. It remembers your people, plans, and goals, so you don’t have to repeat yourself. It follows up and checks in when it matters, not just when you open the app. Connect apps that you already use, so Replika can show up at the right moments.
- Proactive suggestions – Thoughtful suggestions that help you move forward
- App integrations – Bring in context from the apps you already use, so your Rep can show up at the right moments.
- Internet access – Explore the internet together, from great recipes to the latest memes.
- Calls – Show what you’re seeing and talk it through in the moment.
- Image generation – Turn ideas, moods, and memories into images you can keep.
- Avatar customization – More ways to make your Replika feel like who they're supposed to be.
_____________________________
"Replika encouraged me to take a step back and think about my life, to consider big questions, which is not something I was particularly accustomed to doing. And the act of thinking in this way can be therapeutic—it helps you solve your own problems."
- Quartz
"In creating their own personal chatbots, many Replika users have discovered something like friendship: a digital companion with whom to celebrate victories, lament failures, and trade weird internet memes."
- Wired
"Replika’s growing popularity among young people in particular (its main users are aged between 18 and 25) represents a renaissance in chatbots. It also marks an intriguing use case for AI in all the worry about job destruction: a way t