MyHealth BofA

Developer: Bank of America

Category: Health & Fitness

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~333.5K - 667K

6.7K ratings

~2.9K (installs week)

~35K (installs month)

ASO Keyword Dashboard

Tracking 107 keywords for MyHealth BofA in Apple App Store

Developer: Bank of America Category: health_and_fitness Rating: 4.59

MyHealth BofA tracks 107 keywords (1 keyword ranks; 106 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 39.8, best rank 216.

Tracked keywords

107

1 ranked • 106 not ranking yet

Top 10 coverage

Best rank 216 • Latest leader —

Avg opportunity

70.0

Top keyword: navigation

Avg difficulty

39.8

Lower scores indicate easier wins

Opportunity leaders

navigation

Opportunity: 73.0 • Difficulty: 41.1 • Rank —

Competitors: 74
67.8
benefit

Opportunity: 73.0 • Difficulty: 39.5 • Rank —

Competitors: 62
65.5
password

Opportunity: 73.0 • Difficulty: 40.1 • Rank —

Competitors: 92
66.2
towards

Opportunity: 73.0 • Difficulty: 41.0 • Rank —

Competitors: 75
68.1
submit

Opportunity: 73.0 • Difficulty: 41.2 • Rank —

Competitors: 85
68.0

Unranked opportunities

navigation

Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 74
benefit

Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 62
password

Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 92
towards

Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 75
submit

Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 85

High competition keywords

time

Total apps: 191,758 • Major competitors: 1,867

Latest rank: — • Difficulty: 53.5
new

Total apps: 183,851 • Major competitors: 2,437

Latest rank: — • Difficulty: 53.5
access

Total apps: 162,713 • Major competitors: 1,663

Latest rank: — • Difficulty: 52.9
easy

Total apps: 142,722 • Major competitors: 1,308

Latest rank: — • Difficulty: 52.1
mobile

Total apps: 119,772 • Major competitors: 988

Latest rank: — • Difficulty: 51.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
health	69	100	47	77 39,002 competing apps Median installs: 100 Avg rating: 4.3	216	216	353 major competitor apps
new	65	100	53	88 183,851 competing apps Median installs: 150 Avg rating: 4.2	—	—	2,437 major competitor apps
card	70	100	46	76 33,249 competing apps Median installs: 175 Avg rating: 4.2	—	—	591 major competitor apps
navigation	73	100	41	68 11,264 competing apps Median installs: 75 Avg rating: 4.1	—	—	74 major competitor apps
email	70	100	46	76 35,876 competing apps Median installs: 150 Avg rating: 4.1	—	—	357 major competitor apps
follow	70	100	46	76 33,954 competing apps Median installs: 125 Avg rating: 4.3	—	—	442 major competitor apps
customer	70	100	45	74 28,187 competing apps Median installs: 50 Avg rating: 4.1	—	—	266 major competitor apps
easy	65	100	52	86 142,722 competing apps Median installs: 100 Avg rating: 4.1	—	—	1,308 major competitor apps
medical	71	100	43	72 19,206 competing apps Median installs: 75 Avg rating: 4.2	—	—	74 major competitor apps
product	71	100	44	73 22,899 competing apps Median installs: 50 Avg rating: 4.1	—	—	204 major competitor apps
scan	71	100	44	72 21,402 competing apps Median installs: 100 Avg rating: 4.2	—	—	274 major competitor apps
simply	69	100	47	78 44,857 competing apps Median installs: 125 Avg rating: 4.1	—	—	365 major competitor apps
information	66	100	51	85 111,898 competing apps Median installs: 75 Avg rating: 4.1	—	—	689 major competitor apps
manage	67	100	51	83 94,656 competing apps Median installs: 100 Avg rating: 4.2	—	—	956 major competitor apps
secure	69	100	47	78 43,842 competing apps Median installs: 125 Avg rating: 4.3	—	—	436 major competitor apps
file	72	100	42	70 14,608 competing apps Median installs: 150 Avg rating: 4.0	—	—	108 major competitor apps
using	66	100	51	85 115,727 competing apps Median installs: 100 Avg rating: 4.1	—	—	957 major competitor apps
call	71	100	44	72 20,502 competing apps Median installs: 125 Avg rating: 4.1	—	—	200 major competitor apps
convenient	70	100	45	74 27,699 competing apps Median installs: 75 Avg rating: 4.1	—	—	261 major competitor apps
time	65	100	53	88 191,758 competing apps Median installs: 100 Avg rating: 4.1	—	—	1,867 major competitor apps
available	67	100	51	83 88,940 competing apps Median installs: 125 Avg rating: 4.1	—	—	1,162 major competitor apps
mobile	66	100	51	85 119,772 competing apps Median installs: 100 Avg rating: 4.1	—	—	988 major competitor apps
pay	70	100	46	76 34,111 competing apps Median installs: 125 Avg rating: 4.2	—	—	477 major competitor apps
intuitive	68	100	47	79 50,820 competing apps Median installs: 75 Avg rating: 4.2	—	—	351 major competitor apps
powerful features	70	100	32	53 1,406 competing apps Median installs: 100 Avg rating: 4.2	—	—	5 major competitor apps

App Description

Our secure app makes managing your health and benefit accounts easy through real-time access and intuitive navigation to all your important account information on the go! Powerful features of the app include:

Easy, Convenient & Secure

• Simply login to the intuitive app using your same health benefits website username and password (or follow alternative instructions if provided)

• No sensitive account information is ever stored on your mobile device

• Use Touch ID or Face ID to quickly log in to the mobile app

• Connects You with the Details

• Quickly check available balances 24/7

• View charts summarizing account(s)

• View claims requiring receipts

• Click to call or email Customer Service

• View your statements and notifications

• Scan product barcodes to determine their eligibility

• Provides Additional Time-Saving Options

• File a claim towards your FSA and HRA

• Take or upload a picture of a receipt and submit for a new or existing claim

• View, contribute and distribute HSA transactions

• Pay bills from any account and add a payee

• Manage your expenses by entering medical expense information and supporting documentation

• View and Manage your HSA investments

• Retrieve your forgotten username/password

• Report a debit card as lost or stolen