iMuthoot: Loans

16.5K installs
330 ratings
1.2K monthly active users
Revenue not available
Install Trends
Weekly +17
Declining
Monthly +183
Declining
iMuthoot: Loans icon

ASO Keyword Dashboard

Tracking 111 keywords for iMuthoot: Loans in Apple App Store

Developer: Muthoot Finance Limited Category: finance Rating: 4.67

iMuthoot: Loans tracks 111 keywords (4 keywords rank; 107 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 41.9, best rank 69.

Tracked keywords

111

4  ranked •  107  not ranking yet

Top 10 coverage

0%

Best rank 69 • Latest leader —

Avg opportunity

70.0

Top keyword: interest

Avg difficulty

41.9

Lower scores indicate easier wins

Opportunity leaders

  • interest

    Opportunity: 73.0 • Difficulty: 43.6 • Rank —

    Competitors: 200

    67.0
  • conveniently

    Opportunity: 73.0 • Difficulty: 40.4 • Rank —

    Competitors: 140

    64.8
  • gold

    Opportunity: 73.0 • Difficulty: 42.2 • Rank —

    Competitors: 286

    64.3
  • payments

    Opportunity: 73.0 • Difficulty: 43.9 • Rank —

    Competitors: 401

    68.0
  • needed

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 155

    66.7

Unranked opportunities

  • interest

    Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 200

  • conveniently

    Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 140

  • gold

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 286

  • payments

    Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 401

  • needed

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 155

High competition keywords

  • access

    Total apps: 181,333 • Major competitors: 3,505

    Latest rank: — • Difficulty: 54.8

  • track

    Total apps: 125,808 • Major competitors: 2,075

    Latest rank: — • Difficulty: 52.5

  • every

    Total apps: 119,706 • Major competitors: 3,438

    Latest rank: — • Difficulty: 53.2

  • enjoy

    Total apps: 111,243 • Major competitors: 3,264

    Latest rank: — • Difficulty: 53.4

  • simple

    Total apps: 109,612 • Major competitors: 2,070

    Latest rank: — • Difficulty: 51.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
loan721004060

4,215 competing apps

Median installs: 600

Avg rating: 4.2

6969

135

major competitor apps

automatically unless721003658

3,049 competing apps

Median installs: 650

Avg rating: 4.4

7170

87

major competitor apps

loans711003553

1,514 competing apps

Median installs: 650

Avg rating: 4.1

7978

60

major competitor apps

branch721003760

3,919 competing apps

Median installs: 1,400

Avg rating: 4.1

157157

87

major competitor apps

online681005281

73,721 competing apps

Median installs: 450

Avg rating: 4.2

1,797

major competitor apps

shopping711004871

19,945 competing apps

Median installs: 300

Avg rating: 4.3

523

major competitor apps

finance721003960

4,033 competing apps

Median installs: 300

Avg rating: 4.3

96

major competitor apps

notifications691004978

47,927 competing apps

Median installs: 300

Avg rating: 4.3

812

major competitor apps

enjoy661005384

111,243 competing apps

Median installs: 550

Avg rating: 4.2

3,264

major competitor apps

exclusive691005376

39,444 competing apps

Median installs: 550

Avg rating: 4.3

1,475

major competitor apps

range691004877

41,537 competing apps

Median installs: 350

Avg rating: 4.2

837

major competitor apps

digital691004978

52,307 competing apps

Median installs: 350

Avg rating: 4.2

1,003

major competitor apps

interest731004467

10,759 competing apps

Median installs: 300

Avg rating: 4.1

200

major competitor apps

conveniently731004065

7,944 competing apps

Median installs: 400

Avg rating: 4.1

140

major competitor apps

used691004878

50,435 competing apps

Median installs: 350

Avg rating: 4.0

697

major competitor apps

control681005081

72,872 competing apps

Median installs: 400

Avg rating: 4.0

1,397

major competitor apps

manage671005284

108,501 competing apps

Median installs: 400

Avg rating: 4.2

2,179

major competitor apps

secure691005078

51,634 competing apps

Median installs: 450

Avg rating: 4.3

969

major competitor apps

choose671005282

89,371 competing apps

Median installs: 550

Avg rating: 4.2

2,542

major competitor apps

wide range721004571

18,307 competing apps

Median installs: 350

Avg rating: 4.2

368

major competitor apps

rate711004572

21,544 competing apps

Median installs: 400

Avg rating: 4.2

425

major competitor apps

pay701004976

37,436 competing apps

Median installs: 650

Avg rating: 4.2

1,010

major competitor apps

services691004977

42,313 competing apps

Median installs: 250

Avg rating: 4.1

735

major competitor apps

products711004873

24,638 competing apps

Median installs: 300

Avg rating: 4.1

519

major competitor apps

access651005587

181,333 competing apps

Median installs: 350

Avg rating: 4.2

3,505

major competitor apps

111 keywords
1 of 5

App Description

The iMuthoot app by Muthoot Finance is a trusted digital platform used by millions of
users. It allows you to apply for instant loans, manage and repay gold loans, personal
loans, business loans, home loans, and LAP, pay utility bills, recharge mobiles, and even
shop online – all from one secure app.
Key Features
- [ ] Loans Made Simple: Apply for Gold Loan, Personal Loan, Home Loan, Property
Loan (LAP), Business Loan and more in just a few steps
Highlights of Personal Loan
- Personal Loan Amount: ₹50,000 to ₹20 Lakh
- Repayment Tenure: 12 to 72 months
- Rate of Interest: 12.99% to 32% p.a.
- Processing Fees: Up to 4.13% of the loan amount (inclusive of applicable taxes)
Example: For a personal loan of ₹1,00,000 at an interest rate of 15% per annum for 12
months resulting in ₹8,310 interest amount (interest rate on a reducing balance
method), with a processing fee of 4.13% (₹4,130) and other charges of ₹500, the total
amount to be repaid after a year is approximately ₹1,12,940.
Note: This is an estimate; the actual interest rate, processing fees and other charges
may vary depending on the product.
- [ ] Smart Loan Management: Pay interest or full amount, renew loans, avail top-ups, or use Flexi Credit to withdraw as needed and pay interest only on what you use. Track and repay EMIs for personal and business loans easily
- [ ] Exclusive Offers & Rewards: Get personalized loan offers based on your repayment history and earn redeemable rewards with every transaction
- [ ] Bill Payments & Recharges: Pay electricity, water, mobile, and other bills instantly. Even use your gold loan top-up balance for bill payments when low on cash, with timely reminders for your next due
- [ ] Shopping Made Easy: Shop conveniently with your Muthoot Finance gold loan balance
- [ ] Smart Tools: Access EMI calculators, repayment reminders, and personalized notifications to stay in control of your finances
- [ ] Simple & Secure Access: Link your bank accounts and PAN, locate nearby branches, and manage all services in one safe app

Why Choose iMuthoot?
- [ ] Repay gold loan interest/principal and EMIs for other loans instantly
- [ ] Get instant top-up on gold loans with direct credit to your bank account
- [ ] Apply for a wide range of loan products anytime, anywhere
- [ ] Pay bills, recharge mobiles, and enjoy secure digital convenience

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