ETBrandEquity icon

ASO Keyword Dashboard

Tracking 105 keywords for ETBrandEquity in Apple App Store

Developer: Times Internet Limited Category: news Rating: 1.01

ETBrandEquity tracks 105 keywords (3 keywords rank; 102 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 40.6, best rank 125.

Tracked keywords

105

3  ranked •  102  not ranking yet

Top 10 coverage

0%

Best rank 125 • Latest leader 172

Avg opportunity

70.5

Top keyword: brands

Avg difficulty

40.6

Lower scores indicate easier wins

Opportunity leaders

  • brands

    Opportunity: 73.0 • Difficulty: 49.7 • Rank 172

    Competitors: 183

    62.4
  • source

    Opportunity: 73.0 • Difficulty: 42.6 • Rank —

    Competitors: 110

    67.7
  • tv

    Opportunity: 73.0 • Difficulty: 45.9 • Rank —

    Competitors: 352

    67.5
  • curated

    Opportunity: 73.0 • Difficulty: 44.1 • Rank —

    Competitors: 210

    68.1
  • delivered

    Opportunity: 73.0 • Difficulty: 45.8 • Rank —

    Competitors: 181

    65.6

Unranked opportunities

  • source

    Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 110

  • tv

    Opportunity: 73.0 • Difficulty: 45.9 • Competitors: 352

  • curated

    Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 210

  • delivered

    Opportunity: 73.0 • Difficulty: 45.8 • Competitors: 181

  • print

    Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 151

High competition keywords

  • like

    Total apps: 153,385 • Major competitors: 3,284

    Latest rank: — • Difficulty: 55.4

  • experience

    Total apps: 135,700 • Major competitors: 2,192

    Latest rank: — • Difficulty: 54.1

  • best

    Total apps: 124,586 • Major competitors: 2,642

    Latest rank: — • Difficulty: 53.9

  • share

    Total apps: 123,163 • Major competitors: 1,808

    Latest rank: — • Difficulty: 54.9

  • information

    Total apps: 121,649 • Major competitors: 1,140

    Latest rank: — • Difficulty: 52.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
equity701003451

1,132 competing apps

Median installs: 200

Avg rating: 4.3

125125

13

major competitor apps

brand721004571

17,565 competing apps

Median installs: 400

Avg rating: 4.1

176152

370

major competitor apps

brands731005062

5,694 competing apps

Median installs: 650

Avg rating: 4.2

172172

183

major competitor apps

best661005485

124,586 competing apps

Median installs: 550

Avg rating: 4.1

2,642

major competitor apps

stories721004669

14,657 competing apps

Median installs: 750

Avg rating: 4.3

315

major competitor apps

share661005585

123,163 competing apps

Median installs: 400

Avg rating: 4.1

1,808

major competitor apps

right671005382

89,991 competing apps

Median installs: 500

Avg rating: 4.1

1,646

major competitor apps

single691004877

41,009 competing apps

Median installs: 550

Avg rating: 4.1

614

major competitor apps

source731004368

11,748 competing apps

Median installs: 400

Avg rating: 4.1

110

major competitor apps

tv731004668

11,495 competing apps

Median installs: 800

Avg rating: 4.0

352

major competitor apps

via681005079

56,672 competing apps

Median installs: 400

Avg rating: 4.0

766

major competitor apps

exclusive691005476

39,423 competing apps

Median installs: 750

Avg rating: 4.2

1,122

major competitor apps

experience661005485

135,700 competing apps

Median installs: 500

Avg rating: 4.1

2,192

major competitor apps

curated731004468

12,445 competing apps

Median installs: 450

Avg rating: 4.4

210

major competitor apps

digital691004978

52,249 competing apps

Median installs: 450

Avg rating: 4.1

719

major competitor apps

reliable711004672

20,663 competing apps

Median installs: 350

Avg rating: 4.1

208

major competitor apps

information661005285

121,649 competing apps

Median installs: 350

Avg rating: 4.0

1,140

major competitor apps

aspect721003962

5,303 competing apps

Median installs: 600

Avg rating: 4.2

86

major competitor apps

life681005180

63,664 competing apps

Median installs: 500

Avg rating: 4.2

971

major competitor apps

delivered731004666

8,791 competing apps

Median installs: 400

Avg rating: 4.1

181

major competitor apps

international721004570

16,876 competing apps

Median installs: 450

Avg rating: 4.0

263

major competitor apps

key681004980

62,180 competing apps

Median installs: 450

Avg rating: 4.0

543

major competitor apps

account671005382

87,059 competing apps

Median installs: 950

Avg rating: 4.1

2,135

major competitor apps

including681005280

67,617 competing apps

Median installs: 550

Avg rating: 4.1

1,397

major competitor apps

exciting701004876

35,445 competing apps

Median installs: 800

Avg rating: 4.1

967

major competitor apps

105 keywords
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App Description

ETBrandEquity app is the avatar of Brand Equity, India's premier source of information, news and opinion on the marketing and advertising industries.

For over two decades as a weekly print magazine and for six years as an incendiary TV show, Brand Equity has set the agenda for the Indian marketing and marketing communications industry, chronicling the latest trends, the larger than life personalities and the hottest campaigns and agencies.

ETBrandEquity will be the single largest, most reliable source for information on the latest in the Indian marketing industry: from market share battles, account movements and pitches, quarterly performances of leading consumer goods companies, and the latest movements of key industry personnel. It hosts some of Brand Equity's landmark surveys including Most Trusted Brands, the youth-oriented Most Exciting Brands and the Ad Agency Reckoner.

The site includes a showcase of the latest Indian and the best global advertising campaigns across print, television, digital and mobile, as they happen. It will be a source of exclusive interviews with and blogs from some of the leading thinkers in the local and international marketing communications community.

The writers on ETBrandEquity have a combined experience of over half a decade covering every aspect of the marketing and advertising industry.

Daily E-newsletter

ETBrandEquity also reaches its readers via a daily newsletter that delivers the latest, most reliable information on developments in the marketing and advertising industries delivered right to their inbox. Apart from exclusive content, the newsletter includes a carefully curated assortment of the most relevant stories on trends and happenings in the industry from leading publications across the globe, besides tracking sources of information like blog posts and tweets.