Unfold: Reels & Story Maker

Unfold: Reels & Story Maker
Developer: Squarespace, Inc.
Category: Photo & Video
Add App to Comparison
52.4M installs
1M ratings
+37.1M weekly installs
+37.1M monthly installs
Unfold: Reels & Story Maker icon

ASO Keyword Dashboard

Tracking 122 keywords for Unfold: Reels & Story Maker in Apple App Store

Developer: Squarespace, Inc. Category: photo_and_video Rating: 4.81

Unfold: Reels & Story Maker tracks 122 keywords (12 keywords rank; 110 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 42.7, best rank 17.

Tracked keywords

122

12  ranked •  110  not ranking yet

Top 10 coverage

0%

Best rank 17 • Latest leader 21

Avg opportunity

70.1

Top keyword: post

Avg difficulty

42.7

Lower scores indicate easier wins

Opportunity leaders

  • post

    Opportunity: 73.0 • Difficulty: 44.9 • Rank 21

    Competitors: 167

    68.7

  • instagram

    Opportunity: 73.0 • Difficulty: 42.8 • Rank —

    Competitors: 167

    63.4

  • feed

    Opportunity: 73.0 • Difficulty: 44.1 • Rank —

    Competitors: 166

    68.4

  • setting

    Opportunity: 73.0 • Difficulty: 42.2 • Rank —

    Competitors: 170

    68.3

  • grade

    Opportunity: 73.0 • Difficulty: 40.1 • Rank —

    Competitors: 105

    64.9

Unranked opportunities

  • instagram

    Opportunity: 73.0 • Difficulty: 42.8 • Competitors: 167

  • feed

    Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 166

  • setting

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 170

  • grade

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 105

  • creativity

    Opportunity: 73.0 • Difficulty: 44.2 • Competitors: 235

High competition keywords

  • free

    Total apps: 164,925 • Major competitors: 3,441

    Latest rank: — • Difficulty: 54.5

  • make

    Total apps: 159,567 • Major competitors: 2,591

    Latest rank: — • Difficulty: 53.8

  • like

    Total apps: 143,216 • Major competitors: 2,861

    Latest rank: — • Difficulty: 54.1

  • create

    Total apps: 119,317 • Major competitors: 1,963

    Latest rank: — • Difficulty: 53.2

  • features

    Total apps: 116,037 • Major competitors: 1,833

    Latest rank: — • Difficulty: 52.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
content681005079

55,801 competing apps

Median installs: 200

Avg rating: 4.3

2017

837

major competitor apps

made691004876

36,356 competing apps

Median installs: 200

Avg rating: 4.2

2020

507

major competitor apps

post731004569

12,785 competing apps

Median installs: 200

Avg rating: 4.3

2121

167

major competitor apps

story721004471

17,008 competing apps

Median installs: 400

Avg rating: 4.3

4039

350

major competitor apps

stories721004570

14,723 competing apps

Median installs: 350

Avg rating: 4.3

5151

278

major competitor apps

video691004978

46,369 competing apps

Median installs: 250

Avg rating: 4.1

6666

781

major competitor apps

edit711004671

18,428 competing apps

Median installs: 250

Avg rating: 4.1

8585

339

major competitor apps

picture711004572

19,642 competing apps

Median installs: 250

Avg rating: 4.1

116116

292

major competitor apps

filter721004469

14,037 competing apps

Median installs: 200

Avg rating: 4.2

117117

216

major competitor apps

photos691004877

38,133 competing apps

Median installs: 250

Avg rating: 4.1

124124

542

major competitor apps

pictures721004370

16,282 competing apps

Median installs: 200

Avg rating: 4.0

180180

202

major competitor apps

making681004980

56,684 competing apps

Median installs: 150

Avg rating: 4.2

206200

668

major competitor apps

free651005487

164,925 competing apps

Median installs: 300

Avg rating: 4.2

——

3,441

major competitor apps

fun671005183

86,692 competing apps

Median installs: 250

Avg rating: 4.1

——

1,871

major competitor apps

online681005181

67,635 competing apps

Median installs: 150

Avg rating: 4.2

——

1,117

major competitor apps

video editing701003849

802 competing apps

Median installs: 700

Avg rating: 4.1

——

37

major competitor apps

music701004976

32,743 competing apps

Median installs: 300

Avg rating: 4.2

——

490

major competitor apps

podcast711005155

2,016 competing apps

Median installs: 300

Avg rating: 4.5

——

33

major competitor apps

instagram731004363

6,184 competing apps

Median installs: 550

Avg rating: 4.3

——

167

major competitor apps

feed731004468

12,244 competing apps

Median installs: 200

Avg rating: 4.2

——

166

major competitor apps

share661005385

113,882 competing apps

Median installs: 200

Avg rating: 4.2

——

1,551

major competitor apps

page721004370

14,997 competing apps

Median installs: 200

Avg rating: 4.1

——

214

major competitor apps

version701004675

29,569 competing apps

Median installs: 250

Avg rating: 4.0

——

304

major competitor apps

make651005487

159,567 competing apps

Median installs: 200

Avg rating: 4.2

——

2,591

major competitor apps

phone691004978

45,627 competing apps

Median installs: 200

Avg rating: 4.0

——

758

major competitor apps

122 keywords
1 of 5

App Description

Your all-in-one toolkit to stand out on social. Whether you’re a brand, creator, or just here to have fun, Unfold gives you the tools you need to create elevated content, grow your audience, and monetize your social presence. Whatever you do, whatever you’re into—use Unfold to share your story.


MAKE TREND-SETTING CONTENT

Express your creativity with award-winning photo & video templates, and design tools in the Unfold Studio.

- Scroll-stopping filters and effects for photo & video content
- Hundreds of templates for Instagram Stories, Instagram Posts, Instagram Reels, TikTok, Snapchat, Pinterest and Facebook
- Exclusive fonts and styles
- Royalty-free music and audio
- Professional-grade but easy-to-use editing tools
- AI content editing tools (e.g. background remover)
- Animated doodle brush
- Custom brand assets (Unfold Pro only)


PLAN AND SCHEDULE YOUR POSTS

With Unfold, you can plan and schedule content for your Instagram business or creator page with ease.

- Plan and organize your Instagram feed with the feed planner
- Write your captions in advance
- Schedule your Instagram posts to publish when you want


MONETIZE YOUR CREATIVITY THROUGH YOUR LINK IN BIO

A Bio Site is a one-page, mobile-first website for your link in bio. Make yours in minutes and create more opportunities to grow your income.

- Claim your free Bio Site URL
- Sell digital products like guides, tutorials and gated content
- Crowdfund your next project
- Collect tips through your link in bio
- Connect to PayPal or Stripe for secure payments
- Feature products from your online store
- Capture your audience’s emails and phone numbers
- Showcase your portfolio and services
- Link to your other social channels
- Add your music or podcast from Spotify, Apple Music and more
- Stand out with on-brand templates and fonts


CHOOSE YOUR UNFOLD PLAN

Download the free version with fun features for everyday storytellers, or subscribe for advanced creative tools.

Unfold's Free Version: Easy-to-use tools to share your story with the world.

- Sample collection of templates (with watermark)
- Curation of royalty-free tracks
- Cool fonts and photo effects
- Photo & video editing tools
- Free Bio Site URL and builder

Unfold+: Unlock hundreds of templates and premium editing tools.

- 400+ social templates and layouts (no watermark)
- Premium filters and effects like Film, VHS and