The Official MTA App
ASO Keyword Dashboard
Tracking 78 keywords for The Official MTA App in Apple App Store
The Official MTA App tracks 78 keywords (7 keywords rank; 71 need traction). Key metrics: 14% top-10 coverage, opportunity 69.5, difficulty 41.8, best rank 6.
Tracked keywords
78
7 ranked • 71 not ranking yet
Top 10 coverage
14%
Best rank 6 • Latest leader 153
Avg opportunity
69.5
Top keyword: modes
Avg difficulty
41.8
Lower scores indicate easier wins
Opportunity leaders
- 68.4
modes
Opportunity: 73.0 • Difficulty: 41.6 • Rank 153
Competitors: 165
- 67.8
trip
Opportunity: 73.0 • Difficulty: 41.4 • Rank —
Competitors: 115
- 65.9
ride
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 106
- 66.9
preferred
Opportunity: 73.0 • Difficulty: 40.8 • Rank —
Competitors: 93
- 65.1
stay informed
Opportunity: 73.0 • Difficulty: 39.5 • Rank —
Competitors: 56
Unranked opportunities
trip
Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 115
ride
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 106
preferred
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 93
stay informed
Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 56
optional
Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 182
High competition keywords
time
Total apps: 193,693 • Major competitors: 1,544
Latest rank: — • Difficulty: 53.5
new
Total apps: 185,407 • Major competitors: 2,043
Latest rank: 66 • Difficulty: 53.4
free
Total apps: 160,893 • Major competitors: 2,147
Latest rank: — • Difficulty: 52.9
access
Total apps: 159,395 • Major competitors: 1,337
Latest rank: — • Difficulty: 52.8
information
Total apps: 110,448 • Major competitors: 537
Latest rank: — • Difficulty: 51.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| official | 70 | 100 | 45 | 75 28,573 competing apps Median installs: 50 Avg rating: 4.2 | 6 | 6 | 199 major competitor apps |
| new | 65 | 100 | 53 | 88 185,407 competing apps Median installs: 75 Avg rating: 4.1 | 66 | 40 | 2,043 major competitor apps |
| including | 68 | 100 | 49 | 81 69,233 competing apps Median installs: 50 Avg rating: 4.1 | 107 | 84 | 744 major competitor apps |
| interface | 69 | 100 | 46 | 77 38,510 competing apps Median installs: 25 Avg rating: 4.1 | 141 | 141 | 138 major competitor apps |
| modes | 73 | 100 | 42 | 68 12,109 competing apps Median installs: 100 Avg rating: 4.1 | 153 | 153 | 165 major competitor apps |
| mode | 70 | 100 | 46 | 76 33,883 competing apps Median installs: 75 Avg rating: 4.1 | 214 | 188 | 347 major competitor apps |
| dont | 70 | 100 | 29 | 48 763 competing apps Avg rating: 3.9 | 188 | 188 | 0 major competitor apps |
| free | 65 | 100 | 53 | 87 160,893 competing apps Median installs: 100 Avg rating: 4.2 | — | — | 2,147 major competitor apps |
| changes | 72 | 100 | 42 | 69 13,548 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 118 major competitor apps |
| right | 67 | 100 | 50 | 82 81,346 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 896 major competitor apps |
| enjoy | 66 | 100 | 51 | 84 99,580 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,236 major competitor apps |
| learn | 67 | 100 | 49 | 81 71,693 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 558 major competitor apps |
| live | 68 | 100 | 49 | 80 59,925 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 611 major competitor apps |
| reliable | 72 | 100 | 43 | 71 16,320 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 83 major competitor apps |
| information | 66 | 100 | 51 | 85 110,448 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 537 major competitor apps |
| used | 68 | 100 | 48 | 79 51,134 competing apps Median installs: 50 Avg rating: 4.0 | — | — | 235 major competitor apps |
| save | 67 | 100 | 50 | 82 82,395 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 849 major competitor apps |
| built | 70 | 100 | 45 | 75 28,263 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 142 major competitor apps |
| service | 68 | 100 | 48 | 79 54,126 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 385 major competitor apps |
| time | 65 | 100 | 54 | 89 193,693 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,544 major competitor apps |
| never | 68 | 100 | 49 | 81 68,515 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 702 major competitor apps |
| update | 71 | 100 | 44 | 72 20,093 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 162 major competitor apps |
| access | 65 | 100 | 53 | 87 159,395 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 1,337 major competitor apps |
| track | 66 | 100 | 51 | 84 104,746 competing apps Median installs: 25 Avg rating: 4.3 | — | — | 791 major competitor apps |
| stay | 67 | 100 | 50 | 83 85,134 competing apps Median installs: 25 Avg rating: 4.3 | — | — | 692 major competitor apps |
App Description
• A map-based interface that simplifies trip planning and makes getting around a breeze.
• Reliable real-time information from the MTA, with a new Status tab to quickly see on any service issues.
• Wondering where your bus is? Track it on the map in real-time and never miss a ride again.
• Easily save your frequently used lines, stops, and stations, and access them quickly for a hassle-free commute.
• Stay informed of any trip changes with optional alerts that notify you of delays or disruptions.
• Enjoy personalized smart alerts that learn your preferred trips and proactively check for service changes before you leave.
• Check live departures and service status across the MTA network right from your home screen with interactive widgets.
The MTA app is built for our riders, with our riders. We update the app regularly based on your feedback.